Wordtracker VS Google Search Based Keyword Tool

[Morten_Madsen]

Hello,

I'm sorry, I need to create one more "VS" thread.

I just took a look at these 2:

Free Keyword Suggestion Tool From Wordtracker
&
Search-based keyword tool

I did a keyword search in wordtracker to see how many searches the keyword, or the keyword phrase got per day.

The keyword phrase I searched for got 55 searches per day which is: 1.650 searches per month for the keyword phrase.

Now I went to Search-based keyword tool

and searches for the exact same phrase, and found out that according to google the phrase got 8.200 searches per month which is 6.550 searches from the 1.650.

So now I got a problem, because am I trying to rank for a phrase which is getting 1.650 searches per month or a phrase which is getting 8.200 searches per month!

This is SO important, because I don't want to throw money out of the window. Any suggestions?

Morten

[Kenneth Rearden]

Put up a PPC Campaign for the keyword. See how many impressions you get. That is the only way to be certain of your statistics.

Keyword tools are great...BUT...the only thing that really matters is how much searches it gets in real-time. That's why you need to use a PPC Campaign.

[Morten_Madsen]

To be honest. . . I wouldnt even pay 5 dollars, to see which one is true.

PPC compaign is in my eyes at the moment a waste of time! If I should check this out, it would take minimum 1 week.

So let's say the 8.200 was the right number then its 2.050 clicks a week which is $205 if I paid $0.10 per click, so I don't want to test it like that, because someone must be right. The engine it self or the machine which is getting results from the machine!

Morten - But thanks

[jrsencio]

Hmmm.. you can structure your Ad or write it so it will not get any clicks but still get impressions.. what you are after are the impressions.. the impressions represent actual search volume. That is the only way for you to get credible real time data. Otherwise if I were to choose I would go with the Google keyword tool because it provides additional data.

Back to Adwords, if you have a specific target country for your online business, then you would need to target your test campaign for that specific country so you get impressions/searches from that country alone.

If you are from Denmark I am close to certain that your default Google engine is www.google.dk, so if you want to rank on www.google.dk, don't do your adwords testing to target USA... let it target Denmark alone. If you want your website to target another country, then do the research to target that country. Rankings are different from country to country. And search volumes for keywords are different from country to country. You can also use http://www.google.com/insights/search/# or http://www.google.com/trends to check historical data per country.

You got very sound advise from Kenneth.

[Morten_Madsen]

Well I hate google adwords to be honest, so I think that I'm not gonna do that.

Although it sounds so easy, but I'm new so I don't want to TEST anything like that yet! I simply can't afford any bill what so ever at the moment, so testing is not THAT good for me at the moment.

Morten

[Kenneth Rearden]

Originally Posted by Morten_Madsen

Well I hate google adwords to be honest, so I think that I'm not gonna do that.

Although it sounds so easy, but I'm new so I don't want to TEST anything like that yet! I simply can't afford any bill what so ever at the moment, so testing is not THAT good for me at the moment.

Morten

Well...if you can't afford Adwords...then get a job, make some money and come back and use Adwords.

Adwords is G-R-E-A-T...but...you need to become a good marketer to do it.

So start reading Gary Halbert, Gary Bencivenga and John Carlton. Do that for 6 months and then come back and start getting serious.

Kenneth

[Morten_Madsen]

Well You can't be serious without adwords?

I think that's a mistake to say that! I don't HAVE to use adwords to make hundreds, or even thousand of dollars.

I simply asked whoch one was reliable, but I guess I can't get the answer to that before I get "serious".

So what if I had a job? Do you even know that? Please man, you don't even know me, and you're telling me to get a job, wow, nice to meet you.

Well, anyway, you wont be able to destroy my day.

Morten

[danemorgan]

Kenneth's point wasn't that you are a jobless bum, but that you are making judgements like "I hate Adwords" when you haven't even tested Adwords.

This isn't about personal likes and dislikes it's about what works. And unless you are willing to test, you will not know.

And the only way Kenneth, or I, or any one else could say with any certainty how many searches your phrase is getting would be to run a campaign that captured an impression each time some one searched for it.

If *we* spend the money to test *your* research, we are more likely to run our own campaigns on it than share the data with you. Well, some of us are generous and share data like that, but I'm becoming convinced that hurts more people than it helps.

Or maybe I'm just catch oldtimmers.....

[Morten_Madsen]

Well I know what you mean, and I'm not asking you to test my keywords og phrases, because why should I?

I hate adwords because I like PURE profit, and when I'm making some PURE profit, I wiill test google adwords, that's for sure, but as I said.. Right now, I can't afford it, and then he is telling me to get an job.

Thats was not very nice!

Morten

[Kenneth Rearden]

Originally Posted by Morten_Madsen

Well You can't be serious without adwords?

I think that's a mistake to say that! I don't HAVE to use adwords to make hundreds, or even thousand of dollars.

I simply asked whoch one was reliable, but I guess I can't get the answer to that before I get "serious".

So what if I had a job? Do you even know that? Please man, you don't even know me, and you're telling me to get a job, wow, nice to meet you.

Well, anyway, you wont be able to destroy my day.

Morten

I'm NOT trying to put you down.

What I'm saying is... Adwords is the best way to get nearly any campaign going.

What's the point of getting keyword data if you're not going to buy advertising?

Yes, you can do SEO but it takes time and what's the point in optimizing for a keyword if you don't know if it converts?

That's why you should do PPC first.

Kenneth

[Kenneth Rearden]

Originally Posted by Morten_Madsen

Well I know what you mean, and I'm not asking you to test my keywords og phrases, because why should I?

I hate adwords because I like PURE profit, and when I'm making some PURE profit, I wiill test google adwords, that's for sure, but as I said.. Right now, I can't afford it, and then he is telling me to get an job.

Thats was not very nice!

Morten

That's a poor way to look at business.

Spending $1000 a day that makes $3000 is a good deal. i.e $2000 PURE Profit.

Paid traffic is essentially 'free' if it converts. You've got leverage and it's scalable.

You need to study more marketing.

Kenneth

[danemorgan]

Profit is profit.

The only time the word pure comes into the picture is if it means the sheriff and the tax man are all good with how you done it.

If you mean profit without investment, then there isn't any. At the least you have an internet connect (or a friends good will) and you are taking time away from some other activiy which might have netted as much or more.

[Morten_Madsen]

So you're saying that I should save up like $500 and start on adwords at THAT moment? I don't think so.

Morten

[Kenneth Rearden]

Originally Posted by danemorgan

Profit is profit.

The only time the word pure comes into the picture is if it means the sheriff and the tax man are all good with how you done it.

If you mean profit without investment, then there isn't any. At the least you have an internet connect (or a friends good will) and you are taking time away from some other activiy which might have netted as much or more.

I agree entirely.

Profit is profit is profit. I only put 'Pure' profit in my last point in slight mockery (my bad!) towards the other poster's remark about PPC not bring 'Pure Profit' which is obviously not true and irrelevant also.

[jrsencio]

Originally Posted by Morten_Madsen

Well I know what you mean, and I'm not asking you to test my keywords og phrases, because why should I?

I hate adwords because I like PURE profit, and when I'm making some PURE profit, I wiill test google adwords, that's for sure, but as I said.. Right now, I can't afford it, and then he is telling me to get an job.

Thats was not very nice!

Morten

Hey Morten, your signature says "do nothing and get nothing".. and that is exactly what you get. No such thing as pure profit or any profit for that matter if you do not invest something, or do something the right way.

[Morten_Madsen]

The only thing I want to invest the next 2 or 3 weeks is TIME...

. . .

Morten

[jrsencio]

Originally Posted by Morten_Madsen

So you're saying that I should save up like $500 and start on adwords at THAT moment? I don't think so.

Morten

You can start at $25 and you may not even spend that money if you don't get clicks. Remember that this thread was started to identify which gave credible search data... to which majority of the people who gave you advise said that to get more accurate and credible search data you need to run an adwords campaign to get the impressions that will give you an idea on actual search volumes.

It's as simple as that. It is something you may not do, it's advise that was well meaningly given. Whether you follow it or not is up to you.

[mywebwork]

To answer your ORIGINAL question:

Both WordTracker and Google's keyword tool produce reliable data, but they use different sources. This accounts for the numerical difference between their results. Personally I use the Google tool on the basis that since Google is where a lot of my traffic is going to be coming from their data is the most relevant to me.

I think you're missing the point regarding the PPC suggestions made earlier in this thread. No one is suggesting that you spend 200 dollars or even 25 dollars on AdWords. What is being suggested is that you do what many experienced marketers do - they run a small quick AdWords campaign to test the response and effectiveness of two different keywords. Just a couple of dollars invested to tell which keywords (or set of keywords) receives the best response and click-through rate. Then they apply this knowledge towards crating a site that is SEO optimized for those keywords.

The small amount of money invested could easily save hours of misguided marketing efforts and can increase your click-through rate tremendously. But if you really have no cash to expend or if you truly despise AdWords that much you could take a couple of sets of keywords and do the same thing with ezine article submissions or Squidoo Lenses etc. This would naturally take days instead of minutes, so it really is up to you how valuable your time is.

Bill

[Evita]

Morten, Bill is right.

If the question is to find out how many searches the keyword is getting adwords prolly IS the fastest way.
And least expensive. Your time counts, no?

Set your daily budget for a dollar or fifty cents, write a ****ty ad that no one wants to click, and you'll see w/in a day or two what the real amount of searches are.

Evita

[Ron Killian]

I use to use Wordtracker, long time back, paid version, was great, got me tons of traffic and sales, but since their switch in data providers, they sure don't seem to be as accurate as they use to be.

I agree with others, Google tool is the one I use, getting it from the source.