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Insane Competition? That Doesn't Have To Matter!

by Long Beach Nathan
14 replies
When people first get into internet marketing and learn about competition, it seems like a lot of them decide to go into obscure markets in order to avoid it.

Of course, the problem with that is that it's incredibly hard to make sales in a low demand market.

This is just a reminder that there are so many different ways to compete that it's not even funny. You wouldn't believe how many people I've seen who were running successful businesses that got at least one thing glaringly wrong. Yet, their customers were able to see past that because what the business was offering was just so good.

Remember, every time you spot a weak point, even if the business seems to own the market, that's a chance for you to compete.

Also, don't limit yourself to just one marketing strategy. One business might be getting traffic from certain places while ignoring others. There's another opportunity.

One big mistake I made in the beginning was being focused on what the competition looked like in the search results. I would ignore markets based on that, and that's a mistake. You can use direct traffic from blogs, forums, Youtube, Kindle books, and so much more to compete in highly saturated markets!

All you have to do is do things a little differently, and you'll have a chance.
#competition #insane #matter
  • Profile picture of the author Jessica Lynn
    Yes, I agree that most of the time you should avoid obscure markets. Some might make you a lot of money though. Market research should always be done before you dive in, so you have a better idea of what's profitable or not.

    In a large market, it helps to start in a subniche of that market. You have less competition than competing in general market, but most likely enough people interested that it will be worth your time.
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  • Profile picture of the author panton439
    that was inspiring indeed
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  • Profile picture of the author Vadimarket
    Yup. That's the motto. if you see someone else doing the same thing you do. Just do it better.
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  • Profile picture of the author entrepreneurjay
    Good points I have been telling people this for years I always recommend getting into a market that is profitable, and a niche that you are interested in at least for your main money site.

    Another point I would like to Make is looking at competition for search there are so many keywords that you can target if you just do your research. If the competition has ninety percent pretty much dominated you still have ten percent that you could try to compete for.

    There is so many ways to compete in any niche it is ridiculous regardless of the competition.

    You can always use CLickbanks motto and think outside the box
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  • Profile picture of the author Randall Magwood
    Some people actually like entering and rivaling high competitive niches... they figure that there's obviously money to be made in these niches, and people are always buying - so they jump right on in too.
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  • Profile picture of the author Troy_Phillips
    Competition can be your next best partner.
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  • Profile picture of the author Resale Rights Ninja
    Personally I don't mind going into competitive markets - online at least.
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    PM Me Now!

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  • Profile picture of the author DubDubDubDot
    Anyone want to launch a new search engine with me?

    ... didn't think so. :p
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    • Profile picture of the author Resale Rights Ninja
      Originally Posted by DubDubDubDot View Post

      Anyone want to launch a new search engine with me?

      ... didn't think so. :p
      lol - that is funny.
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      PM Me Now!

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      • Profile picture of the author Walter Parrish
        stop worrying about the competition, and work on delivering a superior product or service.
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        • Profile picture of the author Long Beach Nathan
          Originally Posted by Jessica Lynn View Post

          Yes, I agree that most of the time you should avoid obscure markets. Some might make you a lot of money though. Market research should always be done before you dive in, so you have a better idea of what's profitable or not.

          In a large market, it helps to start in a subniche of that market. You have less competition than competing in general market, but most likely enough people interested that it will be worth your time.
          Yes, that's one important thing I didn't touch on. Get into a small part of the market.

          Also, I know a lot of people seem to tell you to be THE authority in your niche. I can't tell you how many times that held me back. I don't think you have to be the foremost authority, but it helps to be one of the best.

          Originally Posted by entrepreneurjay View Post

          Good points I have been telling people this for years I always recommend getting into a market that is profitable, and a niche that you are interested in at least for your main money site.

          Another point I would like to Make is looking at competition for search there are so many keywords that you can target if you just do your research. If the competition has ninety percent pretty much dominated you still have ten percent that you could try to compete for.

          There is so many ways to compete in any niche it is ridiculous regardless of the competition.

          You can always use CLickbanks motto and think outside the box
          Yes, getting into something you're interested in extremely important. I've also learned that it doesn't have to be the thing you love the most, but rather just something you enjoy.

          Also, the number of long-tail keywords out there just amazes me.
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  • Profile picture of the author Stuart Walker
    One big mistake I made in the beginning was being focused on what the competition looked like in the search results. I would ignore markets based on that, and that's a mistake. You can use direct traffic from blogs, forums, Youtube, Kindle books, and so much more to compete in highly saturated markets!
    Indeed, people get put off by big competition and the fact that it will be hard to rank in the search engines. They ignore the fact you can drive traffic from other blogs and forums in your niche, youtube, social media, ebooks, paid advertising. This can bring in tons of traffic and will help your site tick over until it does eventually rank high in the searches. If you're passionate or knowledgeable about something and can provide good content on it that people are interested in you can go ahead and make that site regardless of competition and if you put a little work in people will come to your site.
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  • Profile picture of the author jeffonmission
    I'm starting to see that a lot of success comes down to the relationships you form. Get connected to the people in the niche that you look up to, network with them, support them, and you'd be surprised how much they would be willing to support you by becoming an affiliate or JV with you in some way.

    This feels like an almost fool proof way to jump into any niche as social proof means A LOT!
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  • Profile picture of the author JabMonkey
    That's a good post.

    The way I look at entering a competitive market is that it can only make me a better marketer by getting into the thick of it.

    Also I've noticed that most competitors have "holes" in their overall game plan. You have to find out what those holes are and fill them.

    The better you know the market and niche you are getting into and about your primary target buyer, the more you will be successful at communicating benefits to that buyer over the competition, even if you are selling the exact same product or service, and even if the competitor has a lower price.

    If all you have to offer a buyer against the competition is a lower price, it means you really have nothing to offer. An established competitor will beat you if that is your ONLY angle.
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