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Why is switching autoresponders hard?

by Danny Woolard
7 replies
I've heard it's hard to make the switch from one company to another. For example starting on Mailchimp then switching to Aweber after you build a list.

What's so hard about it? I know next to nothing about using an autoresponder.
#autoresponders #hard #switching
  • Profile picture of the author David-JP
    When you move to aweber, you'll need to have the imported list confirm their emails.
    Also, you cant import the autoresponder messages, so those need to be manually imported and the dear 'name'/ personalization fields changed.

    David
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    • Profile picture of the author Shaun OReilly
      If you want to send e-mails via a third-party autoresponder
      service like AWeber, then they'll be sending e-mails from
      their e-mail server on your behalf.

      That is a risk on their part.

      They need to be sure that you have a valid list of subscribers
      and not a bad list like a purchased list or generated e-mails.

      To minimize the risks to them, the third-party autoresponder
      service usually ask you to prove the validity of your list.

      If you're currently with MailChimp, then most of your current
      subscribers should be confirmed opt-in subscribers. If so,
      you'll have a full audit trail for your list and should be able
      to import your list into AWeber without the need for those
      subscribers to reconfirm.

      (Check with the import team at AWeber and they'll be able
      to give you specific advice for your list).

      If some of your subscribers are single opt-in, then they'll
      need to re-confirm their opt-in via the new provider.

      Dedicated to mutual success,

      Shaun
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  • Profile picture of the author Danny Woolard
    I just put a double opt in wordpress plugin called GLock on my site.

    It conforms to Aweber and MailChimps standards.

    Would they let me import them at a later date without validating the email users again?
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    • Profile picture of the author Shaun OReilly
      You need to contact the import team at the relevant
      third-party autoresponder service for specific and
      accurate advice.

      If you control the list database via the WordPress plugin,
      then I doubt that AWeber will allow you to import your
      list without re-confirmation. (After all, if you've got access
      to the list data, you can edit the list data so there's no
      way that AWeber can be sure that your list is genuine).

      Contact the AWeber import team directly.

      Dedicated to mutual success,

      Shaun
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      • Profile picture of the author johnhowle
        Shaun is right on. Aweber needs to make sure the list is clean and everyone double opted-in.

        Here were my issues with changing:

        1. They don't approve quickly and you can't tell them what time to send this opt-in email to your list. Mine went out at 3pm EST - blah.

        2. Be very descriptive in the confirmation email and tell your members you will be doing this before you make the switch. Many people emailed me thinking it was spam.

        Overall, I lost about 1/3rd my list when coming over. Surely some of them weren't opening anyway, but I know I lost a good chunk due to the port over. Aweber is infinitely better, so it will be worth it in the long run.
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  • Profile picture of the author Mark Kent
    Even if you say your lists are legit and double opt-in.
    you'll still need to re-confirm those lists which is hassle.
    Autoresponder companies have reputation and that affects
    your inbox rate. If you send lots of people begin to mark emails
    as spam then ISPs will begin to block the IP of those companies
    and it significantly decrease inbox rate. Therefore, AR companies
    are careful with email list import and also your emails getting marked
    as spam.

    You also might lose numbers of subscribers because of this.

    It's better to choose the good autoresponder and stick with it.
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  • Profile picture of the author ed08724
    And another big issue is that if you do any kind of marketing you may have many opt-in forms on squeeze pages. All of them would have to be changed. I'm a newbie and have over 20 different opt-in points. Can't imagine what some people must have. Of course some people might just have one website with one opt-in form. Biggest issue is probably locating all the pages on multiple domains in multiple subdirectories, etc.
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