Opt in rate for a blog

by smaver
7 replies
Hi warriors,

A newbie here fighting as hard as I can to pull my webpage to the success zone.

Today I wanted to ask you people what a decent opt in rate for a free guide (a downloadable pdf) would be for my blog readers. I made a huge mistake in reading google analytics and realize that my landing video WAS converting, the problem is now in my blog. I am currently getting 1 of every 20 readers to opt in and since I am really new, I have no clue if these is a good rate or not.

Any advice or opinion would be really apriciated.

Thanks a lot for your help and good luck on your projects.
#blog #opt #rate
  • Profile picture of the author chilldy
    It really depends on how many unique viewers you are getting a day. If it's just 20 viewers a day that's not a bad rate.
    {{ DiscussionBoard.errors[7145598].message }}
  • Profile picture of the author martimoney
    There are many factors here to consider. A 5% opt in conversion rate is great for some of my more general interest blogs. However, my more targeted niches tend to get higher conversions. The quality of traffic you are sending to your blog will be the largest factor to your conversions in my opinion.
    {{ DiscussionBoard.errors[7146166].message }}
    • You need more traffic. And work on your headline for your opt-in. Make sure the opt-in is visible but not obtrusive. Does your site look authoritative? Is the content superior? All these factors contribute to conversions.
      Signature

      Need Premium Content or Expert SEO Work? PM me and we'll do a FREE consultation for you.

      {{ DiscussionBoard.errors[7148226].message }}
  • Profile picture of the author Troy_Phillips
    5% is very low but seems to be the norm for a straight blog type setup without a dedicated squeeze in place. I will work on something and come back and link to the thread I create here.

    Troy
    Signature

    {{ DiscussionBoard.errors[7148312].message }}
  • Profile picture of the author retsced
    It really depends on how good the content is on your blog and what kind of visitor ends up there. Have you put your opt-in form at the end of your blog posts?
    Signature
    Strong Men and Women put themselves in harms way
    for the freedoms weak people give away for safety
    {{ DiscussionBoard.errors[7148555].message }}
  • {{ DiscussionBoard.errors[7148770].message }}
  • Profile picture of the author Bervyn
    Hi smaver,
    A 5% conversion rate is a good start, but then again it depends what your visitors are opting-in for.
    {{ DiscussionBoard.errors[7149853].message }}

Trending Topics