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Old 03-27-2009, 02:58 PM   #1
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Default When should I stop?

I am selling a Clickbank product. It has 370 clicks on adsword and no sale. Should I stop selling it?

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Old 03-27-2009, 03:00 PM   #2
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Default Re: When should I stop?

You really didn't need to give us all that information. Totally inappropriate.

Next time you have a sales question, don't reveal so much about your sales strategy, about the techniques you used to convert your traffic.

Gosh.
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Old 03-27-2009, 03:41 PM   #3
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Default Re: When should I stop?

What's inappropriate about that?

To the OP:

I'd drop it right now. If you're still in
doubt, give it until 500 clicks then
definitely drop it.

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Old 03-27-2009, 03:43 PM   #4
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Default Re: When should I stop?

Why are you looking for when to stop selling?

Surely it would be better to ask - how to improve conversions?

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Old 03-27-2009, 03:47 PM   #5
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Default Re: When should I stop?

That's a great question Andy - but how do you go about improving conversions on something like Clickbank where you are reliant on the merchant's landing page?

I've been rotating through 3 different ebooks with a PHP script to find the best converting one, then replace the other two with new ebooks - constantly looking to optimize on the best converting deal.

Any other processes anyone uses to maximise returns here?

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Old 03-27-2009, 03:51 PM   #6
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Default Re: When should I stop?

Is cybermamaca and IdeasNotWords one fake account talking to another?

Assuming you are real... my question would be whether you're promoting it as an affiliate or if it's your own product.

If you're promoting it as an affiliate by all means cut it off ASAP and go look for another product to promote.

If it's your own product, you need to take a serious look at how you can increase your conversions. You need to change the offer, lower the price, rewrrite the sales page... or something. If you still can't get it to convert, then I would suggest starting from square one, and do the niche research that you most likely skipped the first time around...

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Old 03-27-2009, 05:31 PM   #7
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Default Re: When should I stop?

Thank you for all your feedback. I am real and I don't know who is that Ideasnotwords???I am new in ppc, just a question and get some feedback that's all!

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Old 03-27-2009, 05:39 PM   #8
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Default Re: When should I stop?

Quote:
Originally Posted by cybermamaca View Post
Thank you for all your feedback. I am real and I don't know who is that Ideasnotwords???I am new in ppc, just a question and get some feedback that's all!
I can't believe Ideasnotwords thinks that's a detailed sales strategy!

Ideasnotwords - thank you for making me laugh. You have brightened up my day.

Andy

Not trying to sell you anything :-)
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Old 03-27-2009, 05:42 PM   #9
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Default Re: When should I stop?

After 350 clicks I would say stop. Especially since you're new to PPC.
Learn more about Adwords ads.
PPC has so many variables. You get a lot of traffic almost instantly but, to refine your campaign to be most effective and profitable can take time and cost a lot of money before you get it right..
I've stopped using ppc altogether. There are too many free traffic methods.

LC

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Old 03-27-2009, 06:15 PM   #10
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Default Re: When should I stop?

Carefull will robinson! PPC can eat up your advertising budget right quickly if your not careful and know what your doing. I would definitely say stop and re-evaluate your campaign. If it's not converting...then its a dead duck and not much you can do with it.

One thing though...in adwords do you have the content network enabled??
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Old 03-27-2009, 06:19 PM   #11
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Default Re: When should I stop?

Quote:
Originally Posted by GB2008 View Post
That's a great question Andy - but how do you go about improving conversions on something like Clickbank where you are reliant on the merchant's landing page?
you are relying on the merchant's page? Not really:

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Old 03-27-2009, 06:24 PM   #12
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Default Re: When should I stop?

Quote:
Originally Posted by Andyhenry View Post
Why are you looking for when to stop selling?

Surely it would be better to ask - how to improve conversions?

My thoughts exactly!

GoGetta

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Old 03-27-2009, 06:50 PM   #13
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Default Re: When should I stop?

Are you split testing your ads? Are you using landing pages?

If you could share the URL, people here (or at least me) could tell you right away whether to continue or to make improvements on your page first.

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