Okay, let me see if I got this right about Article Syndication...

2 replies
I want to amp up my article syndication efforts, and I of course have read the MANY threads and posts on this topic, but I just want to clarify I understand how article syndication works based off of everything I have read:

Step 1 - Write a premium quality article.

Step 2 - Get this article indexed on my own site first.

Step 3 - Contact relevant blogs in my niche that I feel their readers would benefit off of this particular article I wrote, and ask if they would be interested in publishing said article. For this step, I'm wondering how to go about this. Should I give them a snippet of the article in the e-mail, should I give them a full preview of the article in the e-mail, should I link them to the article that is on my site, etc.?

Other Points For Verification:
  • Don't worry about other website owner's not wanting your content because it isn't unique to their site due to search engine concerns, and this would be because content syndicated is not for SEO benefits, but to supply great content for their already established readers. Right?
  • Stay away from "guest blogging" because this would mean I would have to write unique content specifically for this particular site. Right?
  • Don't make the resource box too salesy, and directing traffic to a squeeze page works best for this traffic building model. Right?
  • Anything I'm missing?
Thanks!

Avy
#article #syndication
  • Profile picture of the author curly sue
    This is the procedure i take, and it seems work very well...
    1. TwitterFeed

    TwitterFeed.com allows you to update your Twitter status automatically whenever you write a new blog article. The service syncs your Twitter account to your Blog RSS

    2. Facebook Notes

    With Facebook Notes, you can import posts from one external blog so that they appear along with your notes and displays the article on your Facebook Fan Page wall.

    3. Linkedin – WordPress Application

    With the WordPress App on Linkedin, you can sync your WordPress blog posts with your LinkedIn profile, keeping everyone you know in the know.

    4. Onlywire.com – Automated Content and Bookmark Distribution

    Onlywire allows creators and authors of online content to efficiently reach billions of readers globally. Its publishing list consists of the best-in-class social networking sites list includes Facebook, Digg, Twitter, Delicious, StumbleUpon and many others (40 active services).

    5. EzineArticles

    Ezine Articles is an article marketing, publicity generating, pre-qualified traffic building, and article exposure service designed to get your expert articles in front of their content-hungry ezine publisher audience.

    6. The Unified Tribe

    The Unified Tribe is exactly that….People helping People with a major emphasis placed on the concept of reciprocity. The more you help other people promote and distribute their content, the more you will get back in return.
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  • Profile picture of the author Alexa Smith
    Banned
    Hi Avy,

    Originally Posted by ajbarnes777 View Post

    I want to amp up my article syndication efforts, and I of course have read the MANY threads and posts on this topic
    Haven't we all?!

    Originally Posted by ajbarnes777 View Post

    Step 1 - Write a premium quality article.
    Step 2 - Get this article indexed on my own site first.
    Step 3 - Contact relevant blogs in my niche that I feel their readers would benefit off of this particular article I wrote, and ask if they would be interested in publishing said article.
    Sounds good to me.

    And don't forget ezines, too. You can get floods of highly targeted traffic, that way.

    Originally Posted by ajbarnes777 View Post

    For this step, I'm wondering how to go about this.
    A suggested answer is here (near the end of the post): http://www.warriorforum.com/main-int...ml#post6575732

    Originally Posted by ajbarnes777 View Post

    Should I give them a snippet of the article in the e-mail, should I give them a full preview of the article in the e-mail, should I link them to the article that is on my site, etc.?
    I send one complete article, in the first instance, as part of the text of a plain-text email, following all the important stuff I say to them first, as mentioned in the post linked above.

    No "partial" articles.

    No links.

    No attachments.

    Just my perspective.

    Originally Posted by ajbarnes777 View Post

    Don't worry about other website owner's not wanting your content because it isn't unique to their site due to search engine concerns, and this would be because content syndicated is not for SEO benefits, but to supply great content for their already established readers. Right?
    Right. I don't mention this at all.

    Many of the people I'm approaching have already syndicated other people's content, of course (indeed that's even how I found some of them in the first place!), and are therefore already known not to have a problem with it. There are always some people who are confused between "duplicate content" and "syndicated content", but let them bring the issue up if they want to - there's no point in focusing their attention on a perceived/potential problem that doesn't actually exist.

    Originally Posted by ajbarnes777 View Post

    Stay away from "guest blogging"
    I do it ...

    Originally Posted by ajbarnes777 View Post

    because this would mean I would have to write unique content specifically for this particular site. Right?
    "Right" that you wouldn't normally want to do that, yes. (I suppose one might be willing to consider it for some exceptional authority site with a ton of highly targeted traffic which, for some reason, one knew one could never attract in any other way? But I never have, so far.)

    I've done plenty of guest blogging using previously published content, though. And very beneficial it can be, of course.

    Originally Posted by ajbarnes777 View Post

    don't make the resource box too salesy
    Agreed. This is quite important.

    Discussed further in this post: http://www.warriorforum.com/main-int...ml#post3188316

    Originally Posted by ajbarnes777 View Post

    directing traffic to a squeeze page works best for this traffic building model. Right?
    This is the only comment in your post with regard to which my experience and beliefs are totally different from yours.

    Every time I've done a 6-month split-test (that's 4 times, in 4 unrelated niches, which is "enough, already") I've built bigger lists with a squeeze page but made more money from the smaller lists simultaneously built without one.

    I can typically opt in twice as many people (or maybe even more) with a squeeze page as I can through an opt-in on a content-rich site, but the smaller lists comprise different people who buy a lot more.

    It's the same for me, in all of my niches (that I've tested): the best future customers are the ones some/many of whom simply won't opt in through a squeeze page and I've proved that for myself, repeatedly and reliably.

    It depends whether you want to measure "number of people opting in" (the quantitative approach), or the money in the bank (that's actually the qualitative approach ).

    So for me, an opt-in box on a content-rich site is the clear winner. (I do prominently incentivize it, and put bullet-points next to it, "squeeze-page-style", on my home page).

    It's like so many things ... you have to test it for yourself. But don't try to measure the results according only to the number of people who opt in, because they're different people and those are not the "results" you need to measure!
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