Confused on HOW I Should Promote Clickbank Product On My Site

28 replies
The Clickbank product that I want to promote on my website doesn't have an "affiliates" page that contains banner ads and copy that I can simply paste on my website.

So while Googling for tips on creating a self-made banner for an affiliate product, I found that many believe that banner ads aren't as effective anymore (like this guy's page, for example).

There are pop-ups and other ways to promote an affiliate product, I've just learned.

I'm extremely busy, and would like to avoid having to take a lot of time creating my own ads and sales copy for the affiliate product I want to promote.

Thanks in advance for your advice and time.
#clickbank #confused #product #promote #site
  • Profile picture of the author Confined To Life
    You can promote it through your email list. Whore up subscribers through your blog (sidebar and lightbox) and squeeze page. Then tell them about your product when they're warm.
    {{ DiscussionBoard.errors[7435419].message }}
    • Profile picture of the author mrniceguy123
      Although I understand how much more powerful the sales message could be with an email list, due to the nature of our business, gathering an email address from my blog's target audience could potentially jeopardize our business.

      I would much rather just place some type of visual or banner ad just to monetize some of the traffic that I get to my site.

      Plus, I don't have the time to create and or maintain an autoresponder campaign for an email list.


      I am NOT trying to sound like some hot shot, I am just being honest about my current abilities time and effort wise.
      {{ DiscussionBoard.errors[7435490].message }}
  • Profile picture of the author Confined To Life
    Hmm. Well, it's going to be difficult then I guess. Do you have a blog? If you've got a very active blog with lots of traffic, you could always do product reviews on it. Hyperlink to the sales page from that. A popup like a lightbox could work also but won't convert as well since you need to sell this product cold.
    {{ DiscussionBoard.errors[7435521].message }}
  • Profile picture of the author thetrafficguy2
    I would really make sure to try to warm the traffic on the page. With either something like a good review, and put a bulrb about the product at the bottom of each blog post.
    {{ DiscussionBoard.errors[7435534].message }}
  • Profile picture of the author mrniceguy123
    Yes, I have a blog that's gets quite a bit of organic traffic from google searches.

    About 80 percent of my posts are optimized to a long tail keyword or phrase.

    I would feel more comfortable with a banner ad that's placed in the sidebar, along with a link at the end of each post that took them to a post that I created that reviews the affiliate product.

    Has anyone ever seen someone take an approach such as that? The idea popped in my mind as I read some of your responses
    {{ DiscussionBoard.errors[7435577].message }}
    • Profile picture of the author PerformanceMan
      Originally Posted by mrniceguy123 View Post

      Yes, I have a blog that's gets quite a bit of organic traffic from google searches.

      About 80 percent of my posts are optimized to a long tail keyword or phrase.

      I would feel more comfortable with a banner ad that's placed in the sidebar, along with a link at the end of each post that took them to a post that I created that reviews the affiliate product.

      Has anyone ever seen someone take an approach such as that? The idea popped in my mind as I read some of your responses
      This works perfect for me.
      Signature
      Free Special Report on Mindset - Level Up with Positive Thinking
      {{ DiscussionBoard.errors[7437686].message }}
  • Profile picture of the author jamesrich1
    Having a clickable banner at the top and upper right hand side of your blog is the best places. You can also use your posts to effectively get your visitors to take action. The higher the quality of your content the more they will want. Build a relationship with them through high quality articles and have strong calls to action inside your article.
    {{ DiscussionBoard.errors[7435598].message }}
  • Profile picture of the author mervp
    A review, along with a video or two should be enough pre-sell to make a real prospect click to the sales page. Mention some (poor) competitor products, then contrast that with the product being sold. Come across as a consumer advocate who's on their side.
    {{ DiscussionBoard.errors[7435610].message }}
  • Profile picture of the author mrniceguy123
    So who do you recommend I turn to how to create the banner ad on my behalf? I assume that in addition to being able to create the image for the ad, they would also need to be skilled in creating effective copy, correct?

    Are there professionals out there that are skilled in both of these areas that I could contract this work out to?
    {{ DiscussionBoard.errors[7435615].message }}
  • Profile picture of the author mrniceguy123
    Actually, disregard that last question. On the affiliate's website, there are images and testimonies by professional athletes, along with their pictures.

    Should I assume that it's okay to use that those images and the quotes on my own banner ad that I create to promote their products on my website?

    I have sent this query to them via email, however I just thought I would ask you guys for your opinion as I wait.
    {{ DiscussionBoard.errors[7437437].message }}
  • Profile picture of the author talfighel
    Originally Posted by mrniceguy123 View Post

    The Clickbank product that I want to promote on my website doesn't have an "affiliates" page that contains banner ads and copy that I can simply paste on my website.
    I would email the person who owns that program and ask him if he has some banners made up. I would not do this myself. If they don't have any, there are plenty of other products on CB that you can promote and that have banners.

    Originally Posted by mrniceguy123 View Post

    So while Googling for tips on creating a self-made banner for an affiliate product, I found that many believe that banner ads aren't as effective anymore
    Banners can still get your visitors to click on them. It all depends where you place them on your website. If you place a few at the very top of the page, then that is a good way to go.

    Just make sure that the banners don't FLASH. That could be very annoying for many people and they will avoid clicking on them.


    Originally Posted by mrniceguy123 View Post

    There are pop-ups and other ways to promote an affiliate product, I've just learned.
    There is a software on the market that does a very nice job. When a visitor clicks on the "X" to exit your website, you can have a code installed on your website that opens up a dialog box for them to view your offer.

    It is called ExitSplash.com. I have used it in the past and it works really well.
    {{ DiscussionBoard.errors[7437460].message }}
    • Profile picture of the author mrniceguy321
      Originally Posted by talfighel View Post

      I would email the person who owns that program and ask him if he has some banners made up. I would not do this myself. If they don't have any, there are plenty of other products on CB that you can promote and that have banners.
      The issue, at least in my opinion, is that I'm in a small niche, where there is little competition; the bad part, is that there's not that many products out there that I feel are a good fit for my niche.

      With these things considered, I understand that that means that the demand may not be red hot, which I'm fine with.

      I just wanted to add another passive revenue stream (other than Adwords) to the site.
      {{ DiscussionBoard.errors[7437499].message }}
      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by mrniceguy123 View Post

        The Clickbank product that I want to promote on my website doesn't have an "affiliates" page that contains banner ads and copy that I can simply paste on my website.
        So while Googling for tips on creating a self-made banner for an affiliate product, I found that many believe that banner ads aren't as effective anymore (like this guy's page, for example).
        There are pop-ups and other ways to promote an affiliate product, I've just learned.
        Hi Mr NiceGuy - you're obviously a nice guy, and you deserve to be told the truth, here. What sort of banners and pop-ups you use on your site is hardly going to make any difference at all to the number of ClickBank products you sell. That isn't how ClickBank products are sold. This post will tell you what you need to know, here: http://www.warriorforum.com/main-int...ml#post7110523

        Originally Posted by mrniceguy123 View Post

        I'm extremely busy
        This isn't the right sort of thing for you to try to sell "off-the-page", then. ClickBank products are sold by building relationships with people through email.

        It's easy to look at this only from the marketer's perspective and imagine a person who just suddenly, one day, for the first time, does a search for information on some specific subject, finds your site and nobody else's, clicks on a banner, and never has any contact with other marketers, never does any other research, never does related searches, and never looks again - and buys it straight away, too. This is dream-world stuff. You're better off thinking about the other 99.9% of the customers! In reality, you have to do at least as well as your competitors are doing, to make sales of ClickBank products. And your competitors (who are selling anything worth talking about) are building lists and relationships. Sorry, but "that's the way it is".

        Originally Posted by mrniceguy321 View Post

        I just wanted to add another passive revenue stream (other than Adwords) to the site.
        Other than AdSense, you mean? Yes, AdSense might be dreadful, if it's a serious niche site to which you want your traffic to return. But, respectfully, trying to sell a ClickBank product with a banner isn't going to be productive, either.
        {{ DiscussionBoard.errors[7437534].message }}
        • Profile picture of the author mrniceguy321
          Thanks for the feedback.

          I'm familiar with the relationship necessary to sell products anywhere, let-alone online.

          Again, I have good traffic, I just want to add another revenue stream to the site.

          I'm pretty experienced with marketing, so I wasn't in "la-la" land, expecting magical sales to come from nowhere.

          I'm passionate about the niche that my blog helps, and I've been doing it for a while, and have great relationships built with my readers via social media, as well as from personal contact with many of them.

          And yes, I meant to say Adsense.

          And yes, I am a nice guy :-)
          {{ DiscussionBoard.errors[7437582].message }}
  • Profile picture of the author mrniceguy321
    Alexa, I checked out that other thread you referenced, and it helped a lot.

    I fully understand the power of building email lists; in fact, I use it on another site that I have for another niche.

    As I mentioned earlier, I'm hesitant to use that in this specific niche, though.

    A lot of my traffic comes from younger football players that aspire to play collegiate or NFL football.

    If I build a list of these contacts, I'm nervous about this raising eyebrows from those that might consider this innappropriate contact between an agent and an "amateur" player.

    I know you may not be 100% familiar with the rules in place that I'm referencing, however I just wanted to share my logic.

    Perhaps you might have an opinion regarding whether I'm just overreacting and being paranoid or not. :-)

    Part of me feels that a one-way email connection is harmless, but the other part of me feels that getting involved with such an initiative is dangerous, and falls into a huge gray area.
    {{ DiscussionBoard.errors[7437649].message }}
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by mrniceguy321 View Post

      If I build a list of these contacts, I'm nervous about this raising eyebrows from those that might consider this innappropriate contact between an agent and an "amateur" player.

      Perhaps you might have an opinion regarding whether I'm just overreacting and being paranoid or not. :-)

      Part of me feels that a one-way email connection is harmless, but the other part of me feels that getting involved with such an initiative is dangerous, and falls into a huge gray area.
      I'm really sorry, I have no opinion - I just don't know anything about pre-college football players. (Do they have credit-cards?). I'm also thousands of miles away from you and can't begin to gage the "political/social climate", either. Sorry!
      {{ DiscussionBoard.errors[7437726].message }}
    • Profile picture of the author bizgrower
      Originally Posted by mrniceguy321 View Post

      Alexa, I checked out that other thread you referenced, and it helped a lot.

      I fully understand the power of building email lists; in fact, I use it on another site that I have for another niche.

      As I mentioned earlier, I'm hesitant to use that in this specific niche, though.

      A lot of my traffic comes from younger football players that aspire to play collegiate or NFL football.

      If I build a list of these contacts, I'm nervous about this raising eyebrows from those that might consider this innappropriate contact between an agent and an "amateur" player.

      I know you may not be 100% familiar with the rules in place that I'm referencing, however I just wanted to share my logic.

      Perhaps you might have an opinion regarding whether I'm just overreacting and being paranoid or not. :-)

      Part of me feels that a one-way email connection is harmless, but the other part of me feels that getting involved with such an initiative is dangerous, and falls into a huge gray area.
      Hi Mr. Nice Guy,

      I'm not an attorney and don't play one here or anywhere else, but I think you are okay building a business relationship with amateur athletes who may eventually become clients. (I hope I understand your situation.)

      It seems as if you will be okay if you don't do anything FOR them which might be construed as some form of compensation for their being an athlete.

      See how Justin Bieber almost jeaopardized Missy Franklin's amateur status:

      Justin Bieber Nearly Jeopardizes Missy Franklin's Amateur Status With This Gift | ThePostGame

      Hope this helps on that front. On the other fronts, whatever Alexa says is golden.

      Dan

      P.S. - this might help your business: http://www.warriorforum.com/main-int...step-step.html (I have no affiliation.)
      Signature

      "If you think you're the smartest person in the room, then you're probably in the wrong room."

      {{ DiscussionBoard.errors[7438081].message }}
  • {{ DiscussionBoard.errors[7438095].message }}
  • Profile picture of the author mrniceguy123
    Thanks for your feedback guys!

    I have one additional question.

    I'm strongly considering taking Alexa's guidance to heart, and following each of her points on how to market clickbank products effectively.

    I guess I am still a little "old school" minded, in that I'm still interested in having a banner on my site for the product nonetheless, even though I'm going to create an opt-in for my site, and promoting the product that way (in-addition to adding a link to relevant posts on my site that take the reader to a page on my site where I review the affiliate product).

    I spoke to the vendor, and they agreed to make a banner to my liking that I can use to promote their product on my site.

    I understand that there's an element of unpredictability when it comes to creating ads, in that you have to test to see what gets the best results.

    However, even considering that, are there general rules of thumb that one should go by when they're considering the images to use in banner ads?

    For example, the product that I want to promote on my site comes in a tangible format, as well as a purely digital format, where you can log-in once you purchase the program to access the program online.

    In a situation like this, do you think I'd be better off putting an image of one of the tangible products in the banner ad, or would I be better off using the image of one of the NFL players that promote the product, for example?

    I thought I remembered hearing before that images of what the customer is getting (like this) is the way to go, but I was also thinking that action images, along with quotes from credible sources (like this) might be the way to go as well.

    Again, I understand that sometimes you have to just test to see what works best, but I was just wondering if you guys knew of a rule-of-thumb when it comes to crafting images for banner ads for informational products; even if it's your own rule-of-thumb, or methodology with such a concern.

    I tend to over-analyze things at times, I know. I just like to do research before I take action as much as possible :-)
    {{ DiscussionBoard.errors[7438659].message }}
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by mrniceguy123 View Post

      I'm strongly considering taking Alexa's guidance to heart, and following each of her points on how to market clickbank products effectively.

      I guess I am still a little "old school" minded, in that I'm still interested in having a banner on my site for the product nonetheless, even though I'm going to create an opt-in for my site, and promoting the product that way
      Oh sure ... I'm not suggesting you shouldn't have the banner as well. I have those (I don't sell much from them, but I want site visitors to be able to see what I'm an affiliate for, anyway.

      Originally Posted by mrniceguy123 View Post

      I spoke to the vendor, and they agreed to make a banner to my liking that I can use to promote their product on my site.
      A "responsive vendor" is always encouraging, too: well done.

      Originally Posted by mrniceguy123 View Post

      Please excuse the observation that the "ticking clock" on the sales page is horrendous. If I go back in 3 days' time, will it still give me the same "1 day, 4+ hours" to buy at that price? Because if it will, the sales page is fraudulent. Sorry!

      Some vendors try these tricks, because they've heard from others that it helps sales, even without testing them. What it actually does is destroy their credibility. Customers are not stupid. They know when they're being lied to.

      I don't know about you, but when I'm trying to sell something to someone, the last thing I want is for them to think I'm trying to deceive them.

      I was in two minds whether to post again and say this, in the circumstances, and I do so with apologies ... but to me that comes across as really scammy and dishonest, and it isn't a product I'd promote with that sales page, however good the product is. That's reputation-damaging stuff.

      I'm both sorry and embarrassed to post "negatively", MrNiceGuy, but I feel strongly about this deceptive sort of "false urgency", and I think it hinders sales too, and I'd be looking for a different product, if the vendor won't take that off the page. That page was written by somebody pretending to be a copywriter.
      {{ DiscussionBoard.errors[7438744].message }}
      • Profile picture of the author mrniceguy123
        Originally Posted by Alexa Smith View Post

        Please excuse the observation that the "ticking clock" on the sales page is horrendous. If I go back in 3 days' time, will it still give me the same "1 day, 4+ hours" to buy at that price? Because if it will, the sales page is fraudulent. Sorry!

        That page was written by somebody pretending to be a copywriter.
        No offense taken. I actually noticed that as well, and it gave me a similar "uneasy" feeling.

        Other than that, though, do you think the copy on that page is really that bad?

        I actually appreciate the brutal honesty, especially in instances like this when I know for sure it's coming from a good place, and that it's truly constructive and objective.
        {{ DiscussionBoard.errors[7438763].message }}
        • Profile picture of the author Alexa Smith
          Banned
          Originally Posted by mrniceguy123 View Post

          No offense taken. I actually noticed that as well, and it gave me a similar "uneasy" feeling.
          Thanks very much for not taking me the wrong way. I was a little outspoken (as ever).

          Originally Posted by mrniceguy123 View Post

          Other than that, though, do you think the copy on that page is really that bad?
          No, actually, I don't ... I've seen loads worse. I must say, though, I know nothing about the niche and can't comment on how it compares with "other sales pages in the niche" (which is perhaps the valid way to appraise it? Because many of your potential customers will have seen those, and some will have seen this one before, too).

          Originally Posted by mrniceguy123 View Post

          I actually appreciate the brutal honesty, especially in instances like this when I know for sure it's coming from a good place, and that it's truly constructive and objective.
          I'm relieved; thank you.
          {{ DiscussionBoard.errors[7439326].message }}
  • Profile picture of the author mrniceguy123
    Originally Posted by Chris Kent View Post

    Forget banners, insert text ads that look like large rectangle Adsense blocks.
    I think that's a great idea, however I already have Adsense ads tucked in the middle of each of my 200+ blog posts.

    It would take forever to remove those, as I strategically placed them in each article when I published them (like this one).

    Even though I know it would be beneficial, I would prefer to place the ads somewhere else.
    {{ DiscussionBoard.errors[7438673].message }}
    • Profile picture of the author mrniceguy123
      Originally Posted by Chris Kent View Post

      You can always put your additional Adsense-like text ads at the bottom of every post, for example. Use the "Ad Injection" plugin for Wordpress.

      Also, personally I wouldn't try to pre-sell the format of the product too much. A banner is small and you are just trying to get curiosity and the click and not much else. You can't pre-sell much with a banner so I wouldn't even try.
      Thanks, I didn't know that plugin even existed; I will look into that.

      Interesting perspective on pre-selling and the banner ad. So do you suggest just leaving the banner ad idea alone completely, then?

      ...unless you were trying to say that I should just avoid trying to use a banner ad for the sake of "pre-selling," and not that they should be left-off completely...

      I tend to over-analyze things, it's my personality type (ENTJ), so sorry for all the questions and indecisiveness. :confused:

      Oh and thanks for the complement on my blog. I've put a lot of blood sweat and tears into it.
      {{ DiscussionBoard.errors[7438840].message }}
  • Profile picture of the author Randall Magwood
    Generate leads or lead them to a pre-sell page. Both work, just figure out which one works best for your business.
    {{ DiscussionBoard.errors[7440150].message }}
  • Profile picture of the author jlcs
    Simply write a product review and past the affiliate link inside.
    Signature
    Earn $1,037.69 in daily is NOT a big amount.
    I can show you how to do this.

    {{ DiscussionBoard.errors[7440365].message }}

Trending Topics