Please Stop Lying To Your Subscribers

53 replies
Look, I'm an Internet marketer. I have no problem with you selling me stuff. I
WANT you to sell me stuff, especially if it's good stuff that I need. Lately, I've
been getting lots of templates, graphics and some great products from Paul
Myers that I have even promoted myself as an affiliate and made some money
from.

But please, don't send me an email telling me I can get a free whatever and
then when I jump through all the hoops to get to the actual "pitch" page, it
turns out NOT to be free.

That is just flat out lying to your subscribers and is inexcusable.

Today, that person lost a subscriber. And I RARELY unsubscribe from a
newsletter if it even just gives me HALF WAY decent content.

So if I unsubscribed because of this BLATANT lie, I can't help but wonder
how many OTHER subscribers did the same thing as well.

Please stop lying to your subscribers. It is NOT helping your business.

My 2 cents for whatever they're worth to you.
#lying #stop #subscribers
  • Profile picture of the author SEO Haven
    I agree 100% with you there
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    • Profile picture of the author jakejoh10
      Interesting you post this, because I just recently did the same thing.

      I signed up for a newsletter in the internet marketing niche, expecting to receive quality content as this person seemed to be trustworthy, and I believe they are a member of this forum (not naming names, of course).

      Big mistake, as I was bombarded with upwards of 5 emails daily, which is fine if they offer high quality.

      It was quite the opposite. Most of the emails claimed "free this" and "free that"; only to find that after clicking through it was not free at all.

      Not sure why blatantly lying is becoming so popular, but like you said, it certainly isn't helping to build trust.

      Jake
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  • Profile picture of the author JoeMack
    The old bait and switch. That's never going away. It's unfortunate, but there will always be marketers that will say anything to get you to their offers.

    JoeMack
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    • Profile picture of the author mm1320
      Agree! Agree!
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  • Profile picture of the author miklanderson2
    That one drives me crazy and I unsubscribe whenever I see it. The other trick that I think is lame is when a marketer tries to act like they paid for something for me. They send a fake "receipt" making it look like a purchase was made and the click through link takes you to an obvious landing page.
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  • Profile picture of the author willjake
    Thank you!!! I was subscribed to the list of many internet marketers that have lied to me. Another annoying thing is when they would try to sell me a new product(which they are an affiliate for) almost every other week claiming that it's "the best thing that's ever happen to me".
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  • Profile picture of the author Mkcoy
    Banned
    Yeah unfortunately there are always going to be marketers that play into a grey area. I'm talking about the ones like you mentioned who say x is free, x is free, x is free and then you get to the end and find it it isn't free after all.

    Marketers will do this because they know that a small percentage of people will click through to the end and page and end up purchasing anyway regardless.

    You shouldn't blatently lie though. That will do more harm than good in the long run.

    There's an old saying in Russia that goes.

    "If you lie you cannot go back"

    Always tell the truth so you can move forward.
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    • Profile picture of the author rodtyler
      Originally Posted by Mkcoy View Post

      Yeah unfortunately there are always going to be marketers that play into a grey area.
      GREY?? I think blatant lying is going far beyond grey.
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      • Profile picture of the author RogueOne
        You all are missing a very important point. You are not the target market for these shysters. The newbies on their lists don't know any better, and that's what they count on and why they continue to get away with it.

        If you unsub you are doing them a favor, experienced marketers might actually cause them a problem so they don't want you around.
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  • Profile picture of the author Jack Gordon
    It seems to me a "Warrior Hall of Shame" for such tactics would be tremendously useful...
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  • Profile picture of the author KenThompson
    This has been happening to me with greater frequency. It makes me wonder what these people are thinking - maybe we're all a bit dull? I also unsubscribe from these people.

    Just yesterday, last night, I read about something that sounded interesting. So I opted in. Turns out this person was promoting something, a technique, that died a few years ago. Became obsolete due to changes made by Google.

    But here was this person, writing about it like it was the next big thing on the horizon.

    I unsub'd and sent the lad one of my signature emails. You can imagine what I said.
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  • Profile picture of the author gcbmark20
    I don't understand it really.

    Giving something away for FREE isn't that hard to do is it?

    You don't have to give away the earth but as long as you are giving something away that is top quality and can at least help someone to take action on what ever it is you've promised then you are at least half way there.

    There are many examples of high quality FREE gifts you can give away here at the W.F.

    At least you can get some great ideas by looking at what questions come up on a regular basis at least.

    Great post and hope this gets around enough so many members realise this before making the same fatal mistake.




    "Do the thing you fear and the death of fear is certain."
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  • Profile picture of the author vCr8
    I've received quite a number of those newsletters lately... Some even writes paypal on the subject, then some sends you transaction numbers and then you get redirected to their sales pitch... It's sad how some of the known IMers are turning to such low schemes of marketing... Whenever I see their messages I automatically delete it without even reading it, because unfortunately it seems like unsubscribe options are not working. Well good thing today, their messages goes directly to my junk folder. Honestly more than the subscribers they lost, it is the trust and respect of people (at least for me) is the greater loss.
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  • Profile picture of the author talfighel
    Lying does you no good.

    A few weeks ago I emailed my list about this affiliate program that has just launched last year and has already paid out $20 Million to affiliates. The fee to become a member is $25 so I offered my list this:

    If they joined and paid the $25 fee, I would send them the payment that they made through PayPal. A few people did join and I did send them the money.

    What would happen if I did not and didn't feel like giving them the $25 back like promised? That would put me as a dishonest person. Did not want to be like that.

    Lying does you no good. Honesty is the way to go.
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  • Profile picture of the author Kevin Birch
    Originally Posted by Steven Wagenheim View Post


    So if I unsubscribed because of this BLATANT lie, I can't help but wonder
    how many OTHER subscribers did the same thing as well.
    Thats me too! talking of which, I haven't seen an email from you in a while

    LOL
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  • Profile picture of the author marketinguk
    Originally Posted by Steven Wagenheim View Post

    Look, I'm an Internet marketer. I have no problem with you selling me stuff. I
    WANT you to sell me stuff, especially if it's good stuff that I need. Lately, I've
    been getting lots of templates, graphics and some great products from Paul
    Myers that I have even promoted myself as an affiliate and made some money
    from.

    But please, don't send me an email telling me I can get a free whatever and
    then when I jump through all the hoops to get to the actual "pitch" page, it
    turns out NOT to be free.

    That is just flat out lying to your subscribers and is inexcusable.

    Today, that person lost a subscriber. And I RARELY unsubscribe from a
    newsletter if it even just gives me HALF WAY decent content.

    So if I unsubscribed because of this BLATANT lie, I can't help but wonder
    how many OTHER subscribers did the same thing as well.

    Please stop lying to your subscribers. It is NOT helping your business.

    My 2 cents for whatever they're worth to you.
    I am probably making an error here as I usually really rate Steve's threads and posts but i'm unsure what you want here. I mean who exactly are you addressing your rant at? I would like to think that I and most other people reading this thread don't lie to their subs anyway so you're presumably not addressing it to those readers.

    I am therefore presuming you are speaking to people who may be tempted to lie to their lists in the future. However, I feel that those who are honest people won't ever consider this anyway, and those that are dishonest will lie etc no matter what anyone says. Thus in my opinion there doesn't seem to much of a point to this thread.

    In addition we don't know all the facts here, who you are talking about, what exactly happened etc. so it's difficult to comment objectively on your rant. I would have unsubscribed immediately if it's like you say it was and sent an email to the person concerned expressing my displeasure with his/her conduct and then moved on, so am unsure why you feel the need to express this in public?

    Joel
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    • Profile picture of the author Steven Wagenheim
      Originally Posted by Joel Ross View Post

      I am probably making an error here as I usually really rate Steve's threads and posts but i'm unsure what you want here. I mean who exactly are you addressing your rant at? I would like to think that I and most other people reading this thread don't lie to their subs anyway so you're presumably not addressing it to those readers.

      I am therefore presuming you are speaking to people who may be tempted to lie to their lists in the future. However, I feel that those who are honest people won't ever consider this anyway, and those that are dishonest will lie etc no matter what anyone says. Thus in my opinion there doesn't seem to much of a point to this thread.

      In addition we don't know all the facts here, who you are talking about, what exactly happened etc. so it's difficult to comment objectively on your rant. I would have unsubscribed immediately if it's like you say it was and sent an email to the person concerned expressing my displeasure with his/her conduct and then moved on, so am unsure why you feel the need to express this in public?

      Joel
      Here is the reason, plain and simple.

      Lots of new marketers here. Some may be on these lists.

      New marketer gets this email. Sees it's a lie. Thinks to himself, "This must
      be common in this business. Might as well try it."

      New marketers copy other marketers all the time. So if I can deter even ONE
      from trying this, then this thread has served its purpose.
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      • Profile picture of the author joseph7384
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        • Profile picture of the author marketinguk
          Originally Posted by joseph7384 View Post

          Excellent response! Others need to see through to the core of a message before ranting about you ranting about others.
          I am not and was not ranting Joseph, I was just trying to understand where Steve was coming from with the thread and he explained it as you pointed out very clearly so i'm on the same page sheet now.
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          • Profile picture of the author Steven Wagenheim
            Originally Posted by Joel Ross View Post

            I am not and was not ranting Joseph, I was just trying to understand where Steve was coming from with the thread and he explained it as you pointed out very clearly so i'm on the same page sheet now.
            Hey Joel, it's cool. A lot of people come here and rant about things and you
            don't get the whole story and then when you do, you find out that the rant
            was just sour grapes.

            I don't care if you give me a freebie and then try to upsell me. That's what
            good marketing is. Give me something free I can use and then, if I like it, I'm
            more apt to buy your product.

            This person said, in the subject of the email, under NO uncertain terms, "Get
            this product FREE."

            So I went to the link he gave me. On the page was a video with some text
            and a "Continue button" at the bottom. I listened to most of the video,
            which was mostly just a bunch of testimonials. Finally, I had enough and
            clicked the link at the bottom to take me to the "sales" page, which I
            expected to have the free offer.

            Well, it wasn't free. No, it wasn't a lot of money either. But that isn't the
            point. Free is free. Even $10 is not free.

            It's false advertising, plain and simple and there's NO excuse for it.
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            • Profile picture of the author marketinguk
              Originally Posted by Steven Wagenheim View Post

              Hey Joel, it's cool. A lot of people come here and rant about things and you
              don't get the whole story and then when you do, you find out that the rant
              was just sour grapes.

              I don't care if you give me a freebie and then try to upsell me. That's what
              good marketing is. Give me something free I can use and then, if I like it, I'm
              more apt to buy your product.

              This person said, in the subject of the email, under NO uncertain terms, "Get
              this product FREE."

              So I went to the link he gave me. On the page was a video with some text
              and a "Continue button" at the bottom. I listened to most of the video,
              which was mostly just a bunch of testimonials. Finally, I had enough and
              clicked the link at the bottom to take me to the "sales" page, which I
              expected to have the free offer.

              Well, it wasn't free. No, it wasn't a lot of money either. But that isn't the
              point. Free is free. Even $10 is not free.

              It's false advertising, plain and simple and there's NO excuse for it.
              Gotcha Steve, and yes that sounds totally unacceptable and an out and out lie. Thanks for speaking out in more detail what you were referring to and let's hope some people learn from this.

              Joel
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            • Profile picture of the author Tina Golden
              That's also a violation of CAN-SPAM, isn't it? Deceptive subjects aren't allowed, I thought. That marketer could end up losing his autoresponder account if his subscribers report it. Technically, he could even be prosecuted but of course, that's unlikely.
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  • Profile picture of the author TomYevsikov
    I agree with you 100%!

    Lying to your subscribers won't do any good to your business anyway..

    There's a difference between a good email leading to a good, valuable sales funnel to a an email with lies leading you to a lie funnel.
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    • Profile picture of the author FredJones
      I like this thread. I wish marketers understood this fact. Too many marketers have lost my business because I could make out that they are lying, and I have stopped reading their emails. I have unsubscribed from many. And I keep many more because there are times when I feel entertained by these emails when I am bored/tired and need a hilarious break from work. Sorry, no offense to anyone honest to their subscribers - if you are one such person and I am on your list then I read your emails seriously and willingly with full respect - I am just putting a truth in a plain manner here for the other lot. BS can be made out if one wants to make it out rather than clinging to blind hopes.
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  • Profile picture of the author solae
    I absolutely agree with you. Transparency and honesty is what subscribers want.
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  • Profile picture of the author khaiez
    nice topic here.I rather hate when sometimes,there are squeeze page tell a "pitch" that says Free videos/Free guide (whatever the medium is) and turn out to be paid product.You opt and you have to pay to get it? Man,That is unethical for me.
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  • Profile picture of the author scrofford
    Yeah I'm seeing this more and more too. It's not good and it's unethical! If you are going to call something free, then it should be 100% free. I agree with you Steve!
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    • Profile picture of the author Steven Wagenheim
      Originally Posted by scrofford View Post

      Yeah I'm seeing this more and more too. It's not good and it's unethical! If you are going to call something free, then it should be 100% free. I agree with you Steve!
      I guess I shouldn't be so surprised that this is so rampant, but I don't belong to
      a lot of lists so I don't get to see a lot of the ugliness in this business.

      Wow ... boggles my mind how far we've sunk.
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      • Profile picture of the author Steven Wagenheim
        Oh, one other thing that I just realized.

        This marketer is sending prospects to a product made by a very well known
        and respected marketer.

        Can you imagine the fallout that HE might get as a result?

        I certainly wouldn't want to be on the receiving end of this.
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  • Profile picture of the author Mike Grant
    Yeah, I never understood why most marketers don't get this. Treat your list like gold, and it'll pay you back in dividends.
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  • Profile picture of the author Brains Gone Wild
    Yep, all too common. I recently unsubscribed from a fairly well known "guru" that has done the same thing. No value and he sends emails that are only a sentence or maybe two. Ugh. Seriously? You not only mislead your subscribers but you're also too lazy to write a little copy -or- provide value???
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    • Profile picture of the author kimanna
      Hi Warriors

      Yes, I know you get to their web page and they offer you a free something after you put in your name and email address. Isn't this what the IM gurus are doing? Once you gave your email, that's it, you will be flooded with all the emails about Affiliate's products and all of them claim that it will make you money and all the successes they have about their products. Isn't all this too familiar and why are we falling for this.

      I am also one of them that is promoting my affiliate product through a squeeze page. Am I also guilty of the follow up mails after that then? Really, I don't know.
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      • Profile picture of the author Steven Wagenheim
        Originally Posted by kimanna View Post

        Hi Warriors

        Yes, I know you get to their web page and they offer you a free something after you put in your name and email address. Isn't this what the IM gurus are doing? Once you gave your email, that's it, you will be flooded with all the emails about Affiliate's products and all of them claim that it will make you money and all the successes they have about their products. Isn't all this too familiar and why are we falling for this.

        I am also one of them that is promoting my affiliate product through a squeeze page. Am I also guilty of the follow up mails after that then? Really, I don't know.
        That's NOT what I'm complaining about. Learn to read.

        I'm saying that they claimed the product was free but when I arrived, there
        was NO free product at ALL. I had to PAY for what they were offering.

        Got it this time?
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  • Profile picture of the author davehayes
    Joel,

    I have to agree with you, I hate that kind of stuff, but it is never going to go away. However it is important to be Honest with your Subscribers.

    Applied Education is the Difference
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  • Profile picture of the author Alex Blades
    Or that you "have secured a private download for me, but hurry I don't know how long I can keep it keep it open for you"
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    " I knew that if I failed, I wouldn't regret that.
    But I knew the one thing I might regret is not ever having tried. "

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    • Profile picture of the author vaima
      Sorry people.. I am not neither a guru nor a specialist ... and sorry for my englsih..
      But what I see here it is just the opposite of the thread...
      Many of them are just commenting to attract people with "free" supposed thing WHEN IN FACT you will ever ask for an email
      So be free until the end AND GIVE FREE
      for example this one from Alex Blades "Free Gift To All Warriors - Click Here"
      No it is not free. I have to give me my email to get this !
      sorry but I am tired of this and also of IM guru selling one thing at a very low cost (never updated of course even if they say..update for life..) and then EVERY DAY they try to sell all the WF and JVZOO offers !
      sorry to be a little provocative...
      regards
      bernard
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  • Profile picture of the author Uros Novak
    Steven, this is totaly true. I also had few times the same experience... all for free... but it wasn't like that. I think this kind of marketer will not have grat relationship with subscribers.
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  • Profile picture of the author Alex Blades
    Originally Posted by vaima
    for example this one from Alex Blades "Free Gift To All Warriors - Click Here"
    No it is not free. I have to give me my email to get this !
    It is free, I am not charging a cent for it. There is no upsell and when you confirm it redirects straight to the download page.

    It's called building a list by providing good content
    . There is nothing monetary about an email, so if you find a country that uses emails as a currency, please let me know so I can cash in. Seems like you just want everything handed to you on a silver platter, forbid you sign up for a free product and have to go through the back breaking trouble of pressing the unsubscribe link

    Also there is nothing deceptive about posting something for free that leads to a free product. The O.P is talking about email's that say something is free, only to find out the link leads to a paid product
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  • Profile picture of the author Harry Nguyen
    True, I don't get it either man. But, I'm glad there are people that is willing to admit that they still buy products. When a free product as they say turns out to be paid smh lol. Wassup with the email when getting free come on? At least bypass that and give the direct link.
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  • Profile picture of the author Chucky
    This may be slightly unrelated, but related to a certain extent because it belongs to the category of "BLATANT LYING"

    "PENGUIN SAFE" backlinks!!!

    I see all kinds of new software coming out, from well 'respected' marketers mind you, saying that their software makes 100% safe Penguin/Panda safe backlinks. Poor newbies will fall into the trap and get their sites tanked, but for anybody that has seen all the Panda's and Penguins KNOW that they are nothing but low quality spammy links.

    This is extremely disappointing. Selling something that doesn't work is one thing. But to sell something that has a negative effect on another? How can one go so low?

    Here is a Google search I did for "Penguin Safe" and look at all the results you get on warriorforum and blackhatforum! https://www.google.com/search?q=warr...w=1280&bih=630

    I'm totally with you here Steven: "STOP LYING TO YOUR SUBSCRIBERS AND CUSTOMERS"
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  • Profile picture of the author Peter Pride
    Mr Wagenheim (or anyone else out there),

    do you believe they do this because it works, or do you think this is just a stupid marketer?

    Unfortunately the reason some people spam is because people buy from them... this might be a similar set of circumstances.
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    • Profile picture of the author willjake
      Originally Posted by Peter Pride View Post

      Mr Wagenheim (or anyone else out there),

      do you believe they do this because it works, or do you think this is just a stupid marketer?

      Unfortunately the reason some people spam is because people buy from them... this might be a similar set of circumstances.
      It's very strategic, I will give them that but it's not ethical. Your right, it's very unfortunate that people continue to fall for these scams. Especially since many people who begin to look for money online are in desperate situations. Some people might have just been laid off, others might be living pay check to pay check and still not have enough to pay their bills and to support their family. These people put there trust in these products and end up with nothing but the feeling of shame. I just wish that there was an easier way for newbies to find the honest internet marketers. I know there are tons of them out there. The scam artists also make it hard for honest marketers to persuade people that they are the real deal.
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  • Profile picture of the author Patrick Batty
    I love this thread. It gets to the real heart of the biggest problem in IM.

    It's just totally stupid marketing, by people that probably don't know what the hell they are doing, yet.

    If a person tells me one lie, it GONZO, plain and simple. So whatever time and energy they spent to get me on there list is flushed. Just dumb.
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  • Profile picture of the author Kevin_Hutto
    I think this is why more and more people are being attracted to guys like Pat Flynn who are attempting to be transparent in their businesses. It is increasingly difficult in many ways though because there are more and more bad guys on both sides of the fence - more bad people doing the marketing and more bad people buying the products. And the good guys on both sides of the fence end up holding the bag.
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  • Profile picture of the author jlcs
    Agree! Be a internet marketer but not internet scammer.
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  • Profile picture of the author PrestonSr
    In internet marketing, there is method that always makes your subscribers happy i.e. under promise and then overdeliver
    But what this marketer is doing is overpromising and then underdelivering= fail

    It is always best to be honest with your clients and keeping to your promises..and even better to overdeliver
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  • Profile picture of the author Alex Blades
    There is a saying "some people will do anything to make a buck" the internet is no different then the streets. Now that I think about it, most of these emails come people list's I've never subscribed to. I have an email with 50k+ emails, and the thing is, I've only ever subscribed to a few dozen list's in the past 8 years and most were for products I've bought.

    I am pretty sure that email got scraped, sold or rented somewhere along the way. That is probably where the bulk of the deceptive emails come from
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  • Profile picture of the author sweetcrabhoney18
    I completely agree! It's rare I open emails but when I do.. the item needs to be free. I think it's happened like two or three times where I was given the turn around time. I emailed the list owner right before subscribing. I also can't stand when WSO lie in their sales pages. That is super annoying... Being an internet market shouldn't mean that lying is required..
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    keep moving forward

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    • Profile picture of the author joseph7384
      [DELETED]
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      • Profile picture of the author sweetcrabhoney18
        Originally Posted by joseph7384 View Post

        That is the dumbest thing that I have ever heard! You feel that all your emails should never have something that you have to pay for.

        On the other hand. Your signature, the place that should have a free gift, you have a paid product.

        No No. I meant in the fact that if the headline and the content within the email says it's free it should be free. I in fact open all types of emails for paid products or for free products -- If the subject line says " Free report on how to lose weight " I don't want to be sent to a sales page that cost $46... that happened to me today.. I'm sorry you misunderstood me but I was just agreeing with the op.. It just didn't read like it should have read.

        You didn't have to put down my signature just because you miss understand my statement.
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        keep moving forward

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  • Profile picture of the author Micah Medina
    Seriously, if you are offended by the idea that someone is getting your contact info and asking you to buy something... why become a professional marketer?

    I'm not saying it in a mean or dismissive way. I'm just genuinely curious. :/
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  • Profile picture of the author Micah Medina
    It wasn't. The stuff the OP is complaining about is sleazy as all hell.
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  • Profile picture of the author Micah Medina
    I'm always annoyed when people wrote the guy above them because it means the person reading is looking at the same comment twice. I try to quote if someone posts before I make my reply though.

    Anyway, sorry if I threw you off.
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  • Profile picture of the author Billy Rey
    too bad most of those people won't see this thread.....they are too busy cashing in on their scraped email list LOL

    Im pretty sure im not the only person getting spammed with warrior plus (or pretending to be warrior plus) or whatever emails
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    ✔✔✔Leapfroggr Digital Marketing+SEO Services✔✔✔
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  • Profile picture of the author DennisM
    These blatant lies and tricks might not be blackjat are greyhat at least.
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