What constitutes a mini site?

10 replies
Ever since the Panda/Penguin update, all of the affiliate marketing articles say that Google will be penalizing mini sites and that the time of 10-15 mini sites are gone and people should instead concentrate on two or three authority sites. Now my understanding of a "mini site" is a site that has around 10-15 keyword articles while an "authority site" has over 50 and preferably over 100 keyword articles.

However I still see some of what I presume to be mini sites ranking in the first page and people continue to start a new site and rank well for their keywords provided they do their marketing and link building right. I was going to test the affiliate marketing waters with a small site of around 10-12 keyword articles related to a specific niche/product to start with and give it a go for 3-4 months and see how it all works out. However if those rankings that I was were just an aberration and the age of mini sites (according to my POV) is indeed over, then I will simply be wasting my time. So my question is...what constitutes a mini site? And have you been able to start a new "mini site" after Penguin update and able to get success (by that I don't mean earning $1,000,000 in 5 days:p)
#constitutes #mini #site
  • Profile picture of the author Chr
    I think people use the phrase "mini site" differently. I used to think of that as a site with essentially a sales page and a thanks for ordering/subscribing page.

    I'm not sure how bad very small sites are doing. I recently made a one page site about bike stores, until recently is had only one page and very little content...actually made a decent amount of money.
    {{ DiscussionBoard.errors[7509841].message }}
    • Profile picture of the author AprilCT
      I would not make a mini site. Big G has made far too many changes and as for the bigger picture, after a visitor would see a small site and find it's not updated regularly, why would they come back?
      {{ DiscussionBoard.errors[7509848].message }}
  • Profile picture of the author swtexans
    I think you would be better off building an authority type of site. Mini sites don't provide much value for repeat visitors.
    {{ DiscussionBoard.errors[7513001].message }}
  • Profile picture of the author David Micheal
    It is more difficult for my sales page to get a good ranking at SEO. What i do is build blog and link to my sales page/opt in.
    {{ DiscussionBoard.errors[7513026].message }}
  • {{ DiscussionBoard.errors[7513030].message }}
    • Profile picture of the author JohnMcCabe
      Think of a mini-site like a mini-skirt.

      It's still a skirt, it doesn't cover much, and the attractiveness of what it does cover makes all the difference in the world.

      {{ DiscussionBoard.errors[7514458].message }}
  • Profile picture of the author Stuart Walker
    Mini sites when done properly still work just fine but if all you have is a one page site or a squeeze page then it probably won't rank. Not every site on the web needs to be a huge 50+ page site, Google can't realistically discriminate against any site that has less than 'X' amount of pages as lots of sites don't need tons of pages to be relevant. The trick is to make your mini site seem as relevant as possible, offer good value, and make it look as authority like as possible, contact, about me and T&C pages, linked to social media accounts, reasonable articles that aren't all about the same one keyword and so on.

    One page sites with keyword laden article and an affiliate link don't work so well anymore.
    {{ DiscussionBoard.errors[7514602].message }}
    • Profile picture of the author ArielT
      Originally Posted by RockingLastsForever View Post

      Mini sites when done properly still work just fine but if all you have is a one page site or a squeeze page then it probably won't rank. Not every site on the web needs to be a huge 50+ page site, Google can't realistically discriminate against any site that has less than 'X' amount of pages as lots of sites don't need tons of pages to be relevant. The trick is to make your mini site seem as relevant as possible, offer good value, and make it look as authority like as possible, contact, about me and T&C pages, linked to social media accounts, reasonable articles that aren't all about the same one keyword and so on.

      One page sites with keyword laden article and an affiliate link don't work so well anymore.
      What are T&C pages?
      {{ DiscussionBoard.errors[7522251].message }}
      • Profile picture of the author klock75
        Originally Posted by ArielT View Post

        What are T&C pages?
        T&C = Terms and Conditions...

        Mini-sites are just fine... when not worrying about SEO... people send traffic to one-page squeeze pages all the time and do well... depends on the source of traffic though...

        I agree... provide value and include as many pages as are relevant. I would personally do a blog post a day... try that for 90 days and see what happens!
        Signature
        Geo Targeting Scripts to geo target ads and/or content on your blog or site
        {{ DiscussionBoard.errors[7522276].message }}
  • Profile picture of the author thedanbrown
    Pretty sure the definition of a mini-site is a site that has under or around 10 pages in total

    People use mini-sites to review affiliate products or cpa offers.
    {{ DiscussionBoard.errors[7514612].message }}

Trending Topics