Ideas to Market Career Assessment Test for Lawyers
So far, we've done some paid advertising on LinkedIn, Facebook, Google Adwords (Search & Display), and nothing's yielded the kind of results I'm happy with.
I am pitching them on building a squeeze page and an aggressive content strategy of case studies and infographics. I think targeting forums and stepping up participating in LinkedIn Groups (linking to the new content) is going to be key.
Website is www.lawfit.com.
Any ideas appreciated.
Thanks!
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