Pricing Advice Needed For Membership Site

Compare your service to other available similar services. Also the question is how much value you will bring each month.

Thanks for the comments Gordon, do you have experience with a membership site?

as gordon suggested, compare with other services as you will be competing with them. Don't set your pricing to low to bankrupt yourself and not make it worth the effort but set a price you feel your support is worth

Thanks Johnlang, prices range from 10-70 a month with somewhat related sites. I've joined a few membership sites in the past and have found quality doesn't necessarily relate to the pricing structure that was implemented.

Thanks Kristian,
Thanks for the suggestions, I've heard the lifespan of a member is somewhere between 3-6 months, not sure if that is accurate. I guess I have to make the decision to have less members at a higher price point or more with a lower one. Thanks

I have my own IM membership site which i have been running for quite a while so the advice i give you is not just theory :-)

I won't go into too much detail but these are the main tips

1. Firstly, the setting up of membership sites is not a walk in the park. There is a lot of technical stuff that you need to set up and also test before you let anything go live. You can outsource all of this but it will of course cost more.

2. The price is very important to how successful your membership site will be. At first I would keep it fairly cheap and then as you progress and build members you can increase the price

3. Use a decent membership script which includes an affiliate program. Having affiliates is one of the main components of a successful membership site

The tools i use are:

optimize press (membership platform) $97 one time
fastmember plug in (membership security software) $197 - $297 one time

i could easily write 20 pages of things you need to do and must not do but i hope these few basic
tips help :-)

Paul

average lifespan for an 'individual member' is about 3-6 months for membership but if its business to business you are going for then you could probably expect whatever month they join until the end of their financial year when they review their outgoings and cut off what they dont need to be spending on. If however, you are providing good quality information that they can implement in their own business to turn a profit or achieve better results then there's no reason they wont stay as members. Just remember that communication with these businesses is imperative, contact them fairly regularly to 'catch up' and get some feedback on the information you are giving them, do they want you to cover a specific topic, maybe a return for their business for exposure if you run an ezine or something.

You can charge $19.90 per month. People seem to like this number when its come to membership.

If the current price in the market right now is 10 - 70 per month. If I were you I will start at $10 a month for the first 100 to join then increase $7 to the 101st - 200th member. Then increase $10 to the 201st - 1000th

I would suggest you to keep it between $10. If you set up above that, I think most of the audience will not be interested to subscribe as a member in your site.