Email Sending Frequency

misterkailo

11 years ago

sounds like a good system without oversending too much emails

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BrianGroan

11 years ago

Sounds good but ensure to send them early on an email telling them who you are, what your expertise are and the benefits of being in your list.

This positions you as an expert and build relationship.

Hope this helps

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Alexa Smith Banned 11 years ago

It's a little more frequently than I send email to any of my subscriber-lists, and a lot more "salesy", but that doesn't make it "wrong" at all. Ultimately, one has to test these things in one's own business. It depends mostly on traffic demographics (and sometimes on the niche itself, as well).

This thread might interest you: http://www.warriorforum.com/main-int...ml#post5300985
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- chukster 11 years ago
  
  Sounds like a good system you never want to overload your list with to many emails other they will opt out
  
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paul nicholls

11 years ago

I send an email every day for the first 7 days after they join my list because this is when people are most engaged and interested

After 7 days I taper things off and go to 2, 3 days

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thisisraz65

11 years ago

Originally Posted by paul nicholls

I send an email every day for the first 7 days after they join my list because this is when people are most engaged and interested

After 7 days I taper things off and go to 2, 3 days

Paul can i positioning my mail frequency in first week
0, 1, 2,4,6

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Raydal

11 years ago

Except that your offers are really low-priced I find
that just two emails to get the sale before you try
to get another sale is too ambitious. I use a 7-10
email series to get one sale before they are added
to a customer lists where you can send information
and offers interspersed as you suggested above.

So ...

Letter 1 – Thank you for sending for the report /more information, here’s the link.

Letter 2 – Hope you got the report; here are some reasons why you’ll want my product.

Letter 3 – Here are some questions people are ASKING about my product. (FAQ)

Letter 4 – Here are what people are SAYING about my product. (Testimonials.)

Letter 5 – Here are some of the strongest BENEFITS to getting my product. (Limited Offer)

Letter 6 – Time is running out on the special BONUS. How I beat the competition.

Letter 7 – What’s keeping you back from ordering? Knock down objections.

Letter 8 – Other people who ordered are already enjoying the benefits, don’t lose out.

Letter 9 – Here’s a LIMITED offer—price reduction, sneak preview, secret link etc.

Letter 10 – Frankly I’m puzzled that you haven’t ordered yet. Final hard sell.

Once the prospect buys then they are transferred to
a news list and not receive the upcoming messages
in the series.

-Ray Edwards

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thisisraz65

11 years ago

Originally Posted by Raydal

Except that your offers are really low-priced I find
that just two emails to get the sale before you try
to get another sale is too ambitious. I use a 7-10
email series to get one sale before they are added
to a customer lists where you can send information
and offers interspersed as you suggested above.

So ...

Letter 1 - Thank you for sending for the report /more information, here's the link.

Letter 2 - Hope you got the report; here are some reasons why you'll want my product.

Letter 3 - Here are some questions people are ASKING about my product. (FAQ)

Letter 4 - Here are what people are SAYING about my product. (Testimonials.)

Letter 5 - Here are some of the strongest BENEFITS to getting my product. (Limited Offer)

Letter 6 - Time is running out on the special BONUS. How I beat the competition.

Letter 7 - What's keeping you back from ordering? Knock down objections.

Letter 8 - Other people who ordered are already enjoying the benefits, don't lose out.

Letter 9 - Here's a LIMITED offer--price reduction, sneak preview, secret link etc.

Letter 10 - Frankly I'm puzzled that you haven't ordered yet. Final hard sell.

Once the prospect buys then they are transferred to
a news list and not receive the upcoming messages
in the series.

-Ray Edwards

Ray, would you please explain more about hard sell

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Raydal 11 years ago

Originally Posted by thisisraz65

Ray, would you please explain more about hard sell

"Hard sell" simply means that you are not going to be
apologetic about asking for the sale. It's a "buy now, buy now,
and in case you didn't get it, buy now" message.

Here's the template I share in my autoresponder product
for that email:

Email 10 Template

Subject: It's been [time] now etc., ...

Body:

Paragraph 1: Remind them of how long ago they showed interest in your product and you're surprised that they still have not bought as yet. Ask them to contact you about what is missing or questions they may have about your product. (Survey?)

Paragraph 2: Tell a story about someone who was skeptical and finally made the purchase only to experience the results you have promised from your product.

Paragraph 3: Express your hope that they received value from your report and emails and make a last offer (discount) if they made the purchase within a certain time. (If you make a lot of sales here this means that the price was a big objection.)

Paragraph 4: Picture them using your product and benefits they would receive.

Paragraph 5: Call to action--ask for the sale and say why they should buy now--they can lose special bonus, introductory price, any kind to 'take away selling' to play on fear of loss.

Paragraph 6: Say what would happen if they don't act right away and how EASY it is to respond now.

[Name and Contact information--be consistent with format.]

P.S. : Emphasize guarantee and special BONUS to those who act fast.

Hope this helps,

-Ray Edwards
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faisalmaximus

11 years ago

Do you think people read all your sequential emails without getting bored ?

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writeaway

11 years ago

Send real content in between the commercial stuff, man. It would make the whole thing tastier. It's like spam. Eating spam alone is too salty. Now, if you wrapped some rice and egg around it, put some special sauce and wrapped the outer ring with DRIED SEAWEED and you've got yourself a TASTY TREAT.

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MaryPabelate

Banned 11 years ago

Also, you should send your email at the best time,

11 Am to 3 PM is great time for sending emails... good conversion rate.

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Alexa Smith

Banned 11 years ago

Originally Posted by MaryPabelate

11 Am to 3 PM is great time for sending emails...

I'd bear it in mind, if I didn't have subscribers all over the world, including many whose locations and time-zones I don't even know. Or is is just a "magical reality" that wherever you live, yourself, and wherever all your subscribers live, you'll somehow get the best responsiveness by sending out emails between 11am and 3pm in your own time-zone?!

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Troy_Phillips

11 years ago

Originally Posted by Alexa Smith

I'd bear it in mind, if I didn't have subscribers all over the world, including many whose locations and time-zones I don't even know. Or is is just a "magical reality" that wherever you live, yourself, and wherever all your subscribers live, you'll somehow get the best responseiveness by sending out emails between 11am and 3pm in your own time-zone?!

One needs to take into consideration their own list size also . If a list has 30,000 on it .. the AR company doesn't push a button at ten am and all 30,000 emails are sitting in the in-boxes at 10:01

I know if I am sending from my own domain .. 500 emails an hour is maximum. This means we usually set at 475 an hour .. just to be on the safe side.

I don't know the amount sent at one time through Get Response but I would "think" it wouldn't be all 30,000 at one time .. but I am thinking here.

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Tony Huitson

11 years ago

Originally Posted by Alexa Smith

I'd bear it in mind, if I didn't have subscribers all over the world, including many whose locations and time-zones I don't even know. Or is is just a "magical reality" that wherever you live, yourself, and wherever all your subscribers live, you'll somehow get the best responseiveness by sending out emails between 11am and 3pm in your own time-zone?!

I've always wondered about this one, any testing I have done hasn't really shown any significant advantage as to what time of day I send out e-mails?

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onlinebizgiant

11 years ago

I mainly concentrate on subject lines, because even if your content is awesome and if you couldn't grab attention with your subject lines, probably your email find space in the deleted items.

When somebody opt-in to my list, I send 4-5 regular emails in order to maintain the relationship. Segmenting your list according to their interest and keep the relevency while promoting the offers.

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JohnMcCabe

11 years ago

Originally Posted by Alexa Smith

I'd bear it in mind, if I didn't have subscribers all over the world, including many whose locations and time-zones I don't even know. Or is is just a "magical reality" that wherever you live, yourself, and wherever all your subscribers live, you'll somehow get the best responseiveness by sending out emails between 11am and 3pm in your own time-zone?!

It might be a 'horses for courses' issue. If I was targeting office workers, I might try to time things so that my emails arrived in time to view right after lunch, for example. I live on the east coast of the US, so if I was aiming to catch UK workers coming back from lunch, I'd have to email around 6 AM local time, while about 11 AM would be right for the US market.

That presupposes that a) the emails arrive within moments of sending and b) that the people I try to reach do check their emails after lunch, and have the liberty of responding to them.

I simply contacted my web host (I use a self-hosted AR), and asked them what time slot has the slowest demand on the server I'm located on. They answered, and I set my emails to go out within that time frame. I'm not posting the actual time because the peak and slow times for you can vary depending on who else shares the server your account lives on...

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HorseStall

11 years ago

Make sure all have the option of opting-out so you don't find yourself blacklisted.

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Dain

11 years ago

Originally Posted by thisisraz65

Would you please criticize or give suggestion about about email sending frequency.
Niche: Internet marketing
product to promote : biz offer, and other affiliate im niche related product.
method of collection lead: Solo ad sending(initially)
offering people : free eBook/video course about make money online

Email Sending Frequency; 0,1,3,6,9,12,15 then one in every 3 days

Day 0: thank you mail and download link to my free offer..........

Day 1: Pre educate subscriber about my upcoming offer of day 3

Day: 3:Sending my one offer and convince them why they should try it........

Day 6: Ask them if they got any value from offer that i send in day 3, or going for hard sell|

Day 9: Providing some informative information my about their interest, and send them to my blog .

Day 12: same as day 9
Day 15: i will tell them about new offer...........

After that i send email to them one in 3 days.........
two are informative
1 is for offer like
sunday mail: informative
Tuesday : informative
friday : product offer (affiliate link)

Waiting for your kind reply.....

Personally i would send out an email everyday. I think 3 days it too long to go to hear from someone, especially in the first 7-9 days.

Don't worry about unsubscribes are spam. People will unsubscribe and rate your emails as spam. That is what happens with email marketing.

The MOST important thing to think about when it comes to email marketing is conditioning your list to know what to expect from you.

If you email everyday, they will expect to hear from you everyday. Whether you email once or even twice a day.

Just my 2 cents.

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Steve B

11 years ago

Originally Posted by thisisraz65

Would you please criticize or give suggestion about about email sending frequency.

My personal opinion is that no one is going to be able to tell you the best email sending frequency because such an answer doesn't exist for your particular business, niche, personal style, and products until you apply some good old-fashioned testing and tweaking to your own business.

From some people that I really care to hear from, receiving an email a day is not too much. I look forward to what they have to say because they have proven to me over time that their messages are always beneficial to my interests in some way.

From others, one email a year is way too often! Why? Because their messages are typically spammy, boring, not targeted to my desires, and I know from experience that they will be a waste of time.

I believe you nurture and train your audience to receive your communications. Some are good at training their audience to be eager to here from them - others fail at the process and cause their subscribers to joyfully unsubscribe without regret.

To me the bottom line is this: have a very targeted list of folks that desire exactly what you're offering, be respectful of the time you're asking of them in reading your emails, and always give them something that will help them to understand why they're on your list be it a product, a referral, great content, or some type of giveaway.

Good luck to you,

Steve

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Justin Tyme

11 years ago

The most important thing is to build a rapport with your list. Like Steve said, you want them to actually look forward to getting an email from you because you are delivering value.

The old method of sell, sell, sell doesn't work as well as it use to. I know alot of people say that you should be able to earn $1 month per subscriber. But for that to work they have to trust what you say and feel like they know and like you.

I personally receive hundreds of messages a day from lists that I don't even remember signing up for. Those marketers obviously didn't do a good enough job of branding them selves of providing value for me.

I only skim through the from and do not even look at the subject. When I see an email from one of the trusted marketers that have built a rapport with me I will open the email to see what they have to say.

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ExpertSEOServices

11 years ago

Looks like a good system very similar to my own personal autoresponder system

Hope it works out for you

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Broyde

11 years ago

What do you think about giving the information before you try to make the sale?

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thisisraz65

11 years ago

Originally Posted by Broyde

What do you think about giving the information before you try to make the sale?

For example, i want to promote youtube marketing product........so i will give information about youtube marketing in two email

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Ken Strong

11 years ago

Originally Posted by thisisraz65

For example, i want to promote youtube marketing product........so i will give information about youtube marketing in two email

This is starting to get ridiculous. You've spent over two days fretting over how often to send out your emails. You could have already sent an email out by now. Just go do something and see how it works.

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Raydal

11 years ago

Originally Posted by Ken Strong

This is starting to get ridiculous. You've spent over two days fretting over how often to send out your emails. You could have already sent an email out by now. Just go do something and see how it works.

LOL. I think most marketers err on the side of caution when
it comes to email marketing. Everyone seems to be so
concerned that people would unsubscribe or they would
somehow offend their list. I think it was Ziglar who said
that timid salesmen have skinny kids.

-Ray Edwards

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JohnMcCabe

11 years ago

Originally Posted by Raydal

LOL. I think most marketers err on the side of caution when
it comes to email marketing. Everyone seems to be so
concerned that people would unsubscribe or they would
somehow offend their list. I think it was Ziglar who said
that timid salesmen have skinny kids.

-Ray Edwards

It was Zig's brother, Judge Ziglar, according to one of Zig's books.

And the fear of unsubscribes can often be traced back to a lack of confidence in being able to replace them, IMO...

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rossm

11 years ago

From my own experience, it may be better to spend more time building a relationship with your list before you hit them with the offer on day 3.

I understand your mindset about striking while the iron is hot, however building a relationship over time and then mentioning the offer may work.

I use this method:

Day 0, quick email from me for downloading my free ebook. Short and sweet
Day 4 Informative email regarding the subject matter in hand
Day 11, same as day 4
Day 18, informative with a product mention thrown in.

Then 2 more info emails days 25 and 32, then day 39 info email with product mention thrown in.

Then just keep repeating.

Hope this helps.

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Doppelbock

11 years ago

Two things to think about in my opinion.

First off, how often would you want to receive an e-mail update? When would you start feeling a bit pushed over the edge?

Secondly, you might have to try and actually make some mistakes in order to find something that will work for you.

If you are not willing to do that, you might want to ask yourself why. This is a business world, and as said above, being afraid will not get you anywhere. Reason will.

But you need to take action and be ready for the consequences, not just the rewards.

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Troy_Phillips

11 years ago

Originally Posted by Doppelbock

Two things to think about in my opinion.

First off, how often would you want to receive an e-mail update? When would you start feeling a bit pushed over the edge?

Secondly, you might have to try and actually make some mistakes in order to find something that will work for you.

If you are not willing to do that, you might want to ask yourself why. This is a business world, and as said above, being afraid will not get you anywhere. Reason will.

But you need to take action and be ready for the consequences, not just the rewards.

You need to remember .. you are not your target. The rest .. spot absolutely on!

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John Romaine

11 years ago

For the most part, I've stopped sending automated messages, apart from of course, thank you and download links.

I'm only sending REAL emails to my list when I have something valuable to say.

My way of thinking is this ....

Treat the interaction you have with your list, the same as you would your friends. You wouldn't bang on anyones door several times a week shouting "Open up, Ive got cool stuff!"

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Dan J

11 years ago

I think that is a pretty sound frequency plan you've got there. It's a good balance I believe.

For me though, I think I would perhaps offer 1 or 2 emails to begin with providing helpful content, but at the bottom of the email have a single sentence outlining an offer for the next day that they would "benefit hugely from" and tell them to keep an eye on the inbox.

This way you have given top class content, enforced that trust, and now are offering them something tomorrow that will benefit them even more...it wouldn't surprise me if they email you back saying 'dude, send me the offer NOW!'

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Email Sending Frequency

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