Re-Name my Clickbank Product & Sell in Other Marketplace?

11 years ago

Many people do this, even without changing any of the branding of the product or the product itself. In fact, if you leave it exactly the same you eliminate the risk of someone buying both similar products.

I don't see how ClickBank affiliates would lose out on any sales just because the product is being sold through other networks.

Anyway, like I said, I see this done often, so I don't see it as an issue.

Thanks
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LuvAbundance

11 years ago

Originally Posted by MilesBaker

Many people do this, even without changing any of the branding of the product or the product itself. In fact, if you leave it exactly the same you eliminate the risk of someone buying both similar products.

I don't see how ClickBank affiliates would lose out on any sales just because the product is being sold through other networks.

Anyway, like I said, I see this done often, so I don't see it as an issue.

Thanks for the feedback, Miles.

I have heard many affiliates say that if they know a product selling on Clickbank is selling on another marketplace, that they are less inclined to promote it, for fear they do all of the work, and then some how the buyer lands on the page that is not through Clickbank.

At the very least, I would have to create a new URL, no?

Clickbank affiliates: What do you think about this?

Product vendors: Do you agree with Miles? Any of you do a re-name and launch the same thing?

Thanks
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Julius Minor

11 years ago

Originally Posted by LuvAbundance

Thanks for the feedback, Miles.

I have heard many affiliates say that if they know a product selling on Clickbank is selling on another marketplace, that they are less inclined to promote it, for fear they do all of the work, and then some how the buyer lands on the page that is not through Clickbank.

At the very least, I would have to create a new URL, no?

Clickbank affiliates: What do you think about this?

Product vendors: Do you agree with Miles? Any of you do a re-name and launch the same thing?

Keep the "name" it's your product/brand so don't change that..

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MilesBaker

11 years ago

Originally Posted by LuvAbundance

Thanks for the feedback, Miles.
I have heard many affiliates say that if they know a product selling on Clickbank is selling on another marketplace, that they are less inclined to promote it, for fear they do all of the work, and then some how the buyer lands on the page that is not through Clickbank.

You're welcome. I'm not sure why affiliates would be less inclined to promote it. After all, as long as the hoplink goes directly to your site and there's not leakage on your site where they wouldn't get paid then there would be no loss of a sale. Maybe you're thinking of how you're setting this up a little differently. However, if you had two sites like this...

www.yoursite1.com - ClickBank
www.yoursite2.com - Another Network

Then ClickBank affiliates wouldn't be in conflict with the other network in any way.

Originally Posted by LuvAbundance

At the very least, I would have to create a new URL, no?

Oh yes, definitely. I'm assuming this is what you meant, so maybe that's why you're thinking affiliates would have an issue.

Anyway, I see no problem with it at all as an affiliate or a vendor. I've never heard an affiliate say that they are less inclined to promote an offer if it's also on a different network, I think that makes zero difference at all. As an affiliate I think it's actually beneficial because you get to choose the network you like best! As a vendor you win because you offer more to your affiliates as well as can now attract affiliates from multiple networks.

Unless there's a reason I haven't yet heard, I see no issue, and like I said, I personally do it. As an affiliate I've promoted the same product on different sites using two different networks, one being ClickBank.

Hope that helps. ;-)

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LuvAbundance

11 years ago

Originally Posted by MilesBaker

You're welcome. I'm not sure why affiliates would be less inclined to promote it. After all, as long as the hoplink goes directly to your site and there's not leakage on your site where they wouldn't get paid then there would be no loss of a sale. Maybe you're thinking of how you're setting this up a little differently. However, if you had two sites like this...

www.yoursite1.com - ClickBank
www.yoursite2.com - Another Network

Then ClickBank affiliates wouldn't be in conflict with the other network in any way.

Oh yes, definitely. I'm assuming this is what you meant, so maybe that's why you're thinking affiliates would have an issue.

Anyway, I see no problem with it at all as an affiliate or a vendor. I've never heard an affiliate say that they are less inclined to promote an offer if it's also on a different network, I think that makes zero difference at all. As an affiliate I think it's actually beneficial because you get to choose the network you like best! As a vendor you win because you offer more to your affiliates as well as can now attract affiliates from multiple networks.

Unless there's a reason I haven't yet heard, I see no issue, and like I said, I personally do it. As an affiliate I've promoted the same product on different sites using two different networks, one being ClickBank.

Hope that helps. ;-)

Yes, it does Miles! It clears up my confusion, thanks. I like the idea of just having another URL much better :-)

Thanks

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LuvAbundance 11 years ago

Originally Posted by Julius Minor

Keep the "name" it's your product/brand so don't change that..

And keep the same URL? Or use a different (but similar) URL?

Affiliates: I swear I've seen you guys say this time and again. No duplicates of products on other marketplaces?...If I sell the same product on a slightly different URL, in a different marketplace, would this be OK with you as a Clickbank affiliate?
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Alexa Smith

Banned 11 years ago

Originally Posted by MilesBaker

I don't see how ClickBank affiliates would lose out on any sales just because the product is being sold through other networks.

Read on ... all will be revealed!

Originally Posted by MilesBaker

Anyway, like I said, I see this done often, so I don't see it as an issue.

If it's done without changing the name and appearance of the product, then it's potentially a huge issue.

Very, very few (if any!) serious, professional ClickBank affiliates will be willing knowingly to promote a product which has another sales page elsewhere under the same product-name.

As discussed and explained here in many threads, if you're using ClickBank to sell your product, you need to make sure that the product has no other detectable sales page anywhere else, where an affiliate's ClickBank cookie won't protect him/her when s/he generates customers who (like most people) don't buy at their first visit to the sales page, but (like so many people) might later buy through another sales page where the affiliate's ClickBank cookie isn't worth anything.

Serious, pro-affiliates at ClickBank have about 15,000 products from which to choose, and if there's a risk of all their skills, work, energy and effort finding a customer who buys the product without the affiliate earning a commission, well, they're just going to choose another product to promote instead, aren't they?

This may not be relevant or important to 95% of ClickBank affiliates, but they're the ones who collectively bring in 5% of the affiliate-referred sales. The other 5% of ClickBank affiliates, who produce between them 95% of the sales, are the ones to whom this is very relevant and very important.

So ... yes, LuvAbundance - you're completely right: if you want to sell your product elsewhere, you definitely need to change its name, otherwise you'll lose (or at least "fail to attract") the serious affiliates who are exactly the ones you'll want to attract.

Many vendors do this successfully, though - and as long as you change the name, exactly as you wisely suggest, your ClickBank affiliates will neither know nor care about it, because they won't lose money over it. You may occasionally get a disappointed customer who happens accidentally to have bought the product twice, under two different names, and wants at least one refund ... but that's the risk you take (and perhaps worth it, overall?).

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Bisturi

11 years ago

Originally Posted by Alexa Smith

Read on ... all will be revealed!

If it's done without changing the name and appearance of the product, then it's potentially a huge issue.

Very, very few (if any!) serious, professional ClickBank affiliates will be willing knowingly to promote a product which has another sales page elsewhere under the same product-name.

As discussed and explained here in many threads, if you're using ClickBank to sell your product, you need to make sure that the product has no other detectable sales page anywhere else, where an affiliate's ClickBank cookie won't protect him/her when s/he generates customers who (like most people) don't buy at their first visit to the sales page, but (like so many people) might later buy through another sales page where the affiliate's ClickBank cookie isn't worth anything.

Serious, pro-affiliates at ClickBank have about 15,000 products from which to choose, and if there's a risk of all their skills, work, energy and effort finding a customer who buys the product without the affiliate earning a commission, well, they're just going to choose another product to promote instead, aren't they?

This may not be relevant or important to 95% of ClickBank affiliates, but they're the ones who collectively bring in 5% of the affiliate-referred sales. The other 5% of ClickBank affiliates, who produce between them 95% of the sales, are the ones to whom this is very relevant and very important.

So ... yes, LuvAbundance - you're completely right: if you want to sell your product elsewhere, you definitely need to change its name, otherwise you'll lose (or at least "fail to attract") the serious affiliates who are exactly the ones you'll want to attract.

Many vendors do this successfully, though - and as long as you change the name, exactly as you wisely suggest, your ClickBank affiliates will neither know nor care about it, because they won't lose money over it. You may occasionally get a disappointed customer who happens accidentally to have bought the product twice, under two different names, and wants at least one refund ... but that's the risk you take (and perhaps worth it, overall?).

Alexa (and others) what would you say about having the Clickbank digital book on Amazon as either a Kindle or a physical book? Would you change the name too or keep it?

The reading platform is different (PDF for CB, Kindle or physical for Amazon), so perhaps here it would be doable to keep the name the same? I wonder about pricing though, I swear I've read that the Kindle price must be the lowest if the book is sold elsewhere (though I believe this is only for KDP-enrolled books).

An issue I see for keeping names the same is justifying the high price of a PDF (CB), say $37, when the physical book is $19.99 or the Kindle is $9.99.

What you folks think?

Thanks
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Alexa Smith

Banned 11 years ago

Originally Posted by Bisturi

Alexa (and others) what would you say about having the Clickbank digital book on Amazon as either a Kindle or a physical book? Would you change the name too or keep it?

I can only give my personal opinion, really, which is that I wouldn't be willing to promote it on ClickBank, if it were available (in either/any form) at Amazon under the same name: from my perspective, it's too easy for my subscribers to buy it there, after I've done the work of "generating their custom", leaving me unpaid.

I have previously promoted a ClickBank product under very similar circumstances (and an outstandingly good product it was, too), but in my inexperience at the time, I hadn't quite thought it through. I'm aware, though, that I have lost some income as a result (i.e. it's not just an abstruse, theoretical point I'm making, but a very real one).

Originally Posted by Bisturi

The reading platform is different (PDF for CB, Kindle or physical for Amazon), so perhaps here it would be doable to keep the name the same?

Not from my perspective.

My subscribers, with my ClickBank cookie on their computers, can "Google it" and will find the Amazon copy. Given the choice, many will buy from Amazon (known, trusted, etc.) rather than from ClickBank.

I submit that it's no good for your affiliates, really.

The problem is partially circumventable by changing the title!

Originally Posted by Bisturi

An issue I see for keeping names the same is justifying the high price of a PDF (CB), say $37, when the physical book is $19.99 or the Kindle is $9.99.

These are additional reasons - if so - for my subscribers/traffic not to buy it at ClickBank, aren't they? :confused:

Apologies indeed if I sound "churlish" about it, but this is one of the fundamentals of my ClickBank product selection: I have 15,000 products from which to choose and you can see that this is just a potential problem I don't need, when I can so easily avoid it simply by selecting another vendor's product instead (assuming, of course, that there is another suitable one)?

To be honest, I might not promote it even with the Amazon title being different (if I knew about it!): I can't in all conscience recommend a $37 ClickBank product to my customers in the knowledge that it's available at half or a quarter of the price elsewhere, can I? And even if I had no such scruples, how would my subscribers feel about my doing that, if they found out? It would cost me a lot of goodwill, too.

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Newbieee 11 years ago

Originally Posted by Alexa Smith

If it's done without changing the name and appearance of the product, then it's potentially a huge issue.

Hmmm okay this make sense.
Thanks for insights again.

I was thinking more from a consumer point of view.
Your point was more from a vendors point of view.
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MilesBaker

11 years ago

Originally Posted by Alexa Smith

Read on ... all will be revealed!

If it's done without changing the name and appearance of the product, then it's potentially a huge issue.

I still don't see a strong reason. After all, there is the exact same chance a customer just goes through another affiliate's link as there is going through another page. In fact, unless the vendor is promoting the product themselves it will only be affiliates competing against affiliates either way! Either only on CB, or on CB and another network.

Originally Posted by Alexa Smith

Very, very few (if any!) serious, professional ClickBank affiliates will be willing knowingly to promote a product which has another sales page elsewhere under the same product-name.

Completely disagree.

Originally Posted by Alexa Smith

As discussed and explained here in many threads, if you're using ClickBank to sell your product, you need to make sure that the product has no other detectable sales page anywhere else, where an affiliate's ClickBank cookie won't protect him/her when s/he generates customers who (like most people) don't buy at their first visit to the sales page, but (like so many people) might later buy through another sales page where the affiliate's ClickBank cookie isn't worth anything.

Actually, in all the niches I've promoted most people DO buy at their first visit to the sales page. In fact, the chances of a customer converting on a sales page the 2nd, 3rd, and 4th time greatly decrease unless some other incentive is offered.

Originally Posted by Alexa Smith

Serious, pro-affiliates at ClickBank have about 15,000 products from which to choose, and if there's a risk of all their skills, work, energy and effort finding a customer who buys the product without the affiliate earning a commission, well, they're just going to choose another product to promote instead, aren't they?

Completely disagree. As I mentioned before, it makes no difference.

Originally Posted by Alexa Smith

This may not be relevant or important to 95% of ClickBank affiliates, but they're the ones who collectively bring in 5% of the affiliate-referred sales. The other 5% of ClickBank affiliates, who produce between them 95% of the sales, are the ones to whom this is very relevant and very important.

Where do you get these statistics?

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Alexa Smith Banned 11 years ago

Originally Posted by MilesBaker

Completely disagree.

There's a large number of threads here discussing this issue, Miles. See for yourself what people making their livings as ClickBank affiliates say, and why - understandably - they won't touch such products.

Originally Posted by MilesBaker

Actually, in all the niches I've promoted most people DO buy at their first visit to the sales page.

Sorry: that comment's too far "out there" to merit any further discussion from me. (I won't even ask how you know.)

Originally Posted by MilesBaker

Where do you get these statistics?

From ClickBank. There's no big secret about it - any manager there will confirm it readily enough, in any conversation.

And from "big vendors" here, in many threads over the years, all of whom have pretty reliably said exactly the same thing.

Let's just agree to differ on this subject, ok? You do what you want to do, and I'll do what I want to do. :rolleyes:
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- MilesBaker 11 years ago
  
  I personally either know, have met, or work with the biggest vendors on ClickBank. In addition to having had plenty of my own vendor products on ClickBank. In all the vendors I know and have worked with that I've seen doing this, none have mentioned it as an issue or consideration that they would lose affiliates.
  
  Perhaps this is your opinion, however I've seen many vendors do this over the years without issue, and like I said, as a "professional" affiliate myself I've promoted both products on two different networks.
  
  We'll just have to agree to disagree.
  
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Harvey Segal

11 years ago

Originally Posted by MilesBaker

Actually, in all the niches I've promoted most people DO buy at their first visit to the sales page. In fact, the chances of a customer converting on a sales page the 2nd, 3rd, and 4th time greatly decrease unless some other incentive is offered.

They say it can take 7 follow ups to clinch a sale.

Well I've dug up this old post which offers a contrary opinion
http://www.warriorforum.com/main-int...marketing.html

.

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jeffreyhuan

11 years ago

Keep the product name and brand unchanged and sell on different domain names, such as .com for ClickBank, .net for Digiresults.

I don't see any problem with this as a ClickBank affiliate. And this will avoid customers from buying the same product twice.

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thester

11 years ago

Jason Fladlien is the master at this, he re-publishes and re-launches all of his products, he uses different names for them also, try to find his course from last year, it had many names and was called product eclass or product mogul and product othernames also :-)

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talfighel

11 years ago

Originally Posted by LuvAbundance

I was thinking about expanding my market reach by selling it on other marketplaces.

Nothing wrong with that. There are other places that you can add your own product to.

Originally Posted by LuvAbundance

But of course, I wouldn't want the Clickbank affiliates to lose out on any sales..

Just repeat the same process that you have done with your CB offer and recruiting other affiliates.

Originally Posted by LuvAbundance

I would of also warn affiliates about the duplicate content of the product and offer any refunds, should the same affiliate promote both products to the same customers.

I don't think that you can stop your affiliates from not promoting all your offers at the same time.

Originally Posted by LuvAbundance

What do you expert warriors think about this idea?

I think that you should stick with CB and come up with other offers that has nothing to do with your particular niche.

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thedanbrown

11 years ago

Ya definitely very doable!

Re-purposing your content is always a great idea.

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Newbieee 11 years ago

I wouldnt change the name though.

If im the buyer, and i see 2 different product names with same content, i will be "turn off" from buying. I will dig further to find which one is the original or which one is better etc.

It will just make the consumer feel like there is something wrong and theres something you want to hide, if not why change the name.

Just my opinion though.
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FostinWD

11 years ago

I wouldn't change the name either.

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J. P.

11 years ago

I know that one of the Fathers of modern Information Marketing, Jeff Paul, has always taken his products and "niche-i-fied" them. By that I mean, "Internet Marketing" for Dentists, for Plumbers, etc. Now if you offer your affiliates the updated sales materials in order to help us sell the different products to other clients or niches, then I'd say go for it.

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