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Is a Perceived Negative Really and Opportunity?

by mstrmindmktg
1 replies
The super bowl blackout got everyone tweeting as to what may have caused it. Was it Beyonce and her electrifying half-time show that caused the craze. Was it the age of the dome? Now what does everyone do?

Oreo, in a matter of minutes, came up with an ad showing the famous cookie (branding) and a the words "You Can Still Dunk in the Dark." It recorded several hundred thousand tweets.

Did you plan to go and get some Oreo's? I wanted to know what anyone has done to turn something negative into a great marketing opportunity. Thanks.
#negative #opportunity #perceived
  • Profile picture of the author nicholasb
    With the right attitude you can always turn a not so ideal situation into something even better than before.

    The whole reason I got into this business and became so successful, was becasue I hated working and couldn't keep a job, I was always getting fired and just up and quitting.

    My very last job I had I quit becasue they wanted me to miss my nephews birthday party.

    Because of that I was living in a hotel, with no skills a horrible employment record, so I decided to just start my own business, and I've been successful ever since, and that was 6 years ago.
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