Sending Clickbank Affilates to Squeeze vs. landing page?

10 replies
I am wondering if there is any advantage to sending affiliates to a squeeze page where you provide a free ebook with a link to purchase a product versus a landing page with same link. What usually works better?
#affilates #clickbank #landing #page #sending #squeeze
  • Profile picture of the author Cool Hand Luke
    Originally Posted by beatstockpromoters View Post

    I am wondering if there is any advantage to sending affiliates to a squeeze page where you provide a free ebook with a link to purchase a product versus a landing page with same link.
    No. There would be no advantages, only a lot of disadvantages.

    What usually works better?
    Take a look at what every single one of the top sellers on Clickbank has for their affiliate landing page... it's a sales page, NOT a squeeze page.

    A good rule of thumb is to go with what works here, not try to reinvent the wheel.
    {{ DiscussionBoard.errors[7799299].message }}
  • Profile picture of the author WillR
    If I am promoting someones product and I am a half decent affiliate, I will be sending my traffic to a squeeze page on my own domain first and then (and only then) sending those people over to your salespage.

    So the last thing I want to do is send them to your squeeze page. Why would I want to help build you a list? No thanks. I would much rather build the list myself (since it is my traffic) and have complete control over the followup. That also means after I have promoted your product to them I can go on and promote other products as well.

    It's a much smarter way to do things.

    In short, the type of affiliates you are wanting to attract will not promote your product if you are sending their traffic to a squeeze page. Sure, you could offer two affiliate links and give people the choice of which one they want to promote (with or without squeeze) but if you only have one affiliate link, it should be going straight to the sales page.
    {{ DiscussionBoard.errors[7799701].message }}
    • Profile picture of the author rgb
      Originally Posted by WillR View Post

      In short, the type of affiliates you are wanting to attract will not promote your product if you are sending their traffic to a squeeze page. Sure, you could offer two affiliate links and give people the choice of which one they want to promote (with or without squeeze) but if you only have one affiliate link, it should be going straight to the sales page.
      thats about right, no one likes to dilute their list.
      Signature

      Do you want to become an Amazon Best Selling Author?
      Then you need to look like one - check out how I help authors build a better brand and sell more books.

      > Check our my new product for authors <
      {{ DiscussionBoard.errors[7799731].message }}
  • Profile picture of the author sirtiman
    You can send to landing page with optin form so people if they don't buy easy enough to grab to your list. Don't forget use exit pop up to catch again every visitor who want to leave your landing page to your squeeze page. Just be creative with your sales funnel.
    {{ DiscussionBoard.errors[7799729].message }}
  • Yes I understand this however when a person reads the e-book they are more likely to buy the product. It may not be that they buy immediately, but if they are interested they will buy so either way an affiliate gets paid. That was my reason for asking.
    Signature

    Join A Top Affiliate Program About Penny Stock Trading: Earn 50% Commissions!

    {{ DiscussionBoard.errors[7800445].message }}
    • Profile picture of the author greenbay92
      Originally Posted by beatstockpromoters View Post

      Yes I understand this however when a person reads the e-book they are more likely to buy the product. It may not be that they buy immediately, but if they are interested they will buy so either way an affiliate gets paid. That was my reason for asking.
      If that is the case then simply put a "free ebook preview download" link right on the sales page rather than asking them to opt in.

      The potential customer gets to see the quality of the book, and professional affiliates can promote your product without hesitation.

      You can also back it up with a video on the sales letter explaining the product in more detail and/or giving them a virtual walkthrough of what to expect.

      (I personally would rarely promote a vendor's product if their landing site is a squeeze page. I pretty much put it right up there on the top of potential leaks... unless, of course, I personally know and trust the vendor. Just my 2 cents.)
      {{ DiscussionBoard.errors[7800561].message }}
  • Profile picture of the author RusselRoy
    With Landing page, you need to optimize and come up in the search engines but with a squeeze page it is really about building relationship, rather then just doing it for the sake of capturing their email, you are building long term relationship to send out surveys to them from time to time, find out their strengths their weaknesses and where you can help them.
    {{ DiscussionBoard.errors[7800585].message }}
  • Profile picture of the author b.super13
    I would always send traffic to a squeeze page first. The exception is if you already have a list of buyers then you could send them directly to a sales page but if you are buying traffic ALWAYS send to a squeeze page.
    {{ DiscussionBoard.errors[7802874].message }}
    • Profile picture of the author Alexa Smith
      Banned
      Originally Posted by b.super13 View Post

      I would always send traffic to a squeeze page first. The exception is if you already have a list of buyers then you could send them directly to a sales page but if you are buying traffic ALWAYS send to a squeeze page.
      Respectfully, I think you've misunderstood the OP's question, Bryan.

      I think he's asking, as a vendor, whether his affiliates would be willing to send their traffic to a page with a vendor's opt-in on it. (I know that's not what he actually said, but I think it's what he meant to say, and clearly the others replying above have all taken him as meaning that).

      The answer is that no serious, professional affiliates (i.e. the ones he wants) would be willing to do that, for exactly the reasons explained by Will above (in post #3).
      {{ DiscussionBoard.errors[7802926].message }}
  • Profile picture of the author Coby
    I might make an exception from the statements made above it the visitor was cookied with my affiliate cookie and then emailed MY affiliate link in the follow ups...

    That's the only time I would consider sending my traffic to a vendor's squeeze page (versus straight to the sales page).

    I know as a vendor - you want to capture leads that don't buy (it's only smart business, right?)...

    But the best way to do it is going to be with an exit pop, in my opinion. And if you want to help drive up affiliate EPC's then always email those leads without an affiliate link (so the affiliate will get a commission if the cookie is still on the buyers machine).

    Hope this helps.

    Cheers,
    Coby
    {{ DiscussionBoard.errors[7803972].message }}

Trending Topics