Help with a marketing strategy!

13 replies
What marketing strategy would be best? I set up a site and now need to get the traffic flowing. It obviously is in a competitive market (selling funny t shirts) and CPC does not produce a ROI near making anything worth while at the moment. What strategy should I take to start getting 1000s of visitors per day at the least cost possible?

I don't really see how i can do blog posts etc... as there are not to many blogs solely writing on this topic. Or any link sharing would basically have to be with a competitor which I don't think would work.

So where would you start?
#marketing #strategy
  • Profile picture of the author JamesLennon
    I don't see why blogging wouldn't work..

    I would set up another site purely for your blog and blog about good T-shirts, funny T-shirts etc.

    Build a following and with a link to your site selling the T-shirts.

    Also joining facebook groups in the subject and making yourself know will help.
    Can't find a facebook group? create one.

    That should be enough to start with

    Hope this helps a little
    {{ DiscussionBoard.errors[7908561].message }}
  • Profile picture of the author Warrior X
    Photo sharing sites, for one.
    Signature
    #1 In WHITEBOARD VIDEOS - Great Way To Tell Your Story!
    Available Here
    {{ DiscussionBoard.errors[7908588].message }}
  • Profile picture of the author Lady M
    how about facebook? you can have a lot of free targeted traffic if you want to put some effort doing so. make a special facebook company account. upload your picture, tag a lot of your friend while doing it. But if you want it quick, just upload your funny t-shirt in your own facebook account and tag your friend, the more you tag your friends the wider the audience you will have. your product will get a lot of exposure this way.
    {{ DiscussionBoard.errors[7908602].message }}
  • Profile picture of the author classiqa
    You can create some unique t-shirts and then share it on pinterest and other social networking websites, you create a blog of your own and then start writing about printing.

    Run a contest and give some T's for free.This will help in spreading the word quick.
    Signature
    www.rightwaysolution.com
    Business Development
    {{ DiscussionBoard.errors[7908612].message }}
  • Profile picture of the author ToniMaltano
    Youtube and videos is good for such sites. Try to make funny videos where people
    wear your shirts. If it goes viral, you hit the jackpot. But even if it doesn't go viral, it's still going to bring you some nice traffic.

    Try to do funny T shirts on hot topics and trends as this increases your chance of getting much traffic on youtube.

    Also contact people on youtube that got big channels and ask them if they like your shirts and if you can send them a few so that they can wear them in your videos. Go hard on this one. Contact like 10 people a day. If they don't respond resend them the same email.

    Facebook is also great for this stuff. Basically everything that has to do with social media is good for this kind of business. A little media buying for branding also wouldn't hurt.

    There is another great secret technique I use a lot, but you gotta do it on adult sites and I probably shouldn't mention it here on the forum

    Also let's not forget about offline advertising (flyers, newspaper ads...)

    I am sure there many other things you can do too.
    {{ DiscussionBoard.errors[7908623].message }}
  • Profile picture of the author Cyber Star
    I visit your site and I see a lot of interesting stuff in there. I think I got the answer for your problem. If you want to promote a funny t-shirt, people must see the joke first, that is all that matter. So, you should promote your site content on a social network / blog that appreciate image, picture and visual idea. Here is what I will do if I am in your position :
    1. open Tumblr account,
    why tumblr ? people in tumblr love funny image, they will reblog any post that sounds funny and interesting. tumblr community HATE article or written content, maybe quote is still acceptable.
    2. follow a maximum of 5 most popular tumblr blog that strongly relevant with your niche.
    3. connect your friend that have tumblr account, and only post an image of your t-shirt maybe once or twice a week.
    success story : my friend just open a tumblr account 2 months ago, and now she had 200 follower. you can compare your result with this.
    5. find a lot of follower, keep posting a lot of funny and inspiring image, beside your own t-shirt picture.
    6. and oh, don't forget to connect the URL of each of your t-shirt post with the call to action page.
    {{ DiscussionBoard.errors[7908709].message }}
  • Profile picture of the author maddyy
    Use the social media and yes blogging would work...
    {{ DiscussionBoard.errors[7908908].message }}
  • Profile picture of the author himanuzo
    Whatever products you promote and traffic techniques you used, make sure to build your own list for long term. Autoresponder service, social media and blogging.
    {{ DiscussionBoard.errors[7908954].message }}
  • Profile picture of the author nitesh
    Your strategy should be the mix of various marketing effort. Read below.

    Open a blog section on your site and update it regularly.
    Submit guest posts on other high authority sites to get backlinks to your site.
    Submit RSS Feeds
    Submit your site to as many search engines as you can, Google, Yahoo are most important.
    Submit your pages to social bookmarking sites.
    Facebook, Twitter, Linkedin, and Pinterest etc are most important.

    I think the above discussed points might take too much of your time but will not involve thousands of bucks so you can start and accelerate according to your time and potential and you will enjoy the results soon. You can anytime ask if you have anymore questions in future.
    Signature

    Are you in need of Best Video Production Services? 2D and 3d Animation specializes in all types of Video Creation Services such as 2D and 3D Animated Explainer Videos, Typography Videos, Whiteboard Videos, and Instructional Videos.

    {{ DiscussionBoard.errors[7908983].message }}
  • Profile picture of the author MonitorScout
    You can to the following to increase your traffic, but one thing is for sure that nothing happens overnight, it will increase gradually with time.

    1. PPC
    2. Affiliate Marketing (You Try CJ)
    3. Join Facebook & Twitter
    a. Find out the right channel
    b. Communicate with them
    c. Create Facebook Apps to
    Use the Like Button, Send Button or other web plugins to drive traffic to your site. Use Facebook Login to drive engagement and sign-ups.

    4. last but not the list create blog, update it on regular basis, bookmark it on top bookmarking sites and share it on popular social networking sites like facebook, twitter etc.
    Signature
    Monitor Scout - Website & Server Monitoring
    50 different checks, SNMP monitoring and much more.
    https://www.monitorscout.com
    {{ DiscussionBoard.errors[7911501].message }}
  • Profile picture of the author erwin78
    Hi everyone,

    First I would try Facebook free tips here: Using Facebook To Build Your Success

    And try to set up your blog in this subject it will help

    All the best and see you on top
    Erwin
    {{ DiscussionBoard.errors[7911510].message }}
  • Profile picture of the author sanhal
    I would give Pinterest a try. My traffic has doubled since I started using it at the end of last year.

    Open a business account so you can get your URL veified and get a backlink from your profile.

    I got someone on fiverr to start my account off. There are people on there who will open an account for you, created some boards with your keywords and pin pictures to them.

    Then pin some of your t-Shrits as well as pictures from other sites.

    It will take a bit of time but if you follow others in your niche ( there are plenty of others on Pinterest with T-Shirt Boards) and comment you should soon get some followers.

    Your t-shrits are just the sort of thing that people like to repin.

    Good luck

    Sandy
    {{ DiscussionBoard.errors[7911559].message }}
    • Profile picture of the author rspadi
      First, identify your USP - find something (an approach, a spin...), no one else in this marketing is offering. Put all your passion & energy into your product/service.

      Build a fanbase: use a blog, a FB fan page, maybe twitter... Advertising: try FB, small media buys or buy ad space on highly targeted sites with good traffic (check Alexa). Get people talking about your unique offering - look into buzz marketing (word of mouth), try to get something viral on social media - you will have to find market influencers & pay them.
      {{ DiscussionBoard.errors[7911910].message }}

Trending Topics