Why You Should Build A List

15 replies
Hey everyone so I am always seeing new people ask what is the #1 thing they need to start doing. Sure enough everyone always gives the same answer build a list!

My guess is none of these new people actually do b/c they just dont see why.
Well let me explain - First all companies have a list. Do you think that WalMart doesn't know who shops at there stores? or have you ever bought online guess what they need your email and they are going to send you promotions. All companies have a book of business why should yours be any different.

Now lets look at some stats:
I ran 2 test over on Bing PPC they had the exact same ad & keywords but to 2 different landing pages. One with no squeeze page and went straight to the offer I was selling and the other with my squeeze page.

No Squeeze Page:
0 email leads
155 clicks
2 sales = $80

Squeeze Page:
48 email leads
162 clicks
3 sales = $120 with no emails sent
+2 sales = $80 after 2 follow up emails.

Not only did I make more money but I have a way to keep contacting those people who did not buy something & the ones that did I can try to get them to sell the "diet pill" in a month or so to make commissions yet again.

When you are paying for traffic, make the most of your money and get more than just a click. Get a name, get an email, get something! Otherwise just take out your liter and burn your money yourself.


Do yourself a favor and start building your list this weekend

Justin
#build #list
  • Profile picture of the author George Wright
    Good reasons for building a list indeed.

    George Wright
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    "The first chapter sells the book; the last chapter sells the next book." Mickey Spillane
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    • Profile picture of the author Enfusia
      Your list is your greatest asset in IM IMHO. When G slaps you - there's your list, when You Tube come down with their eventual slap - there's your list, when someone tanks your site with negative seo - there's your list.

      I'm sure the point is clear.

      Patrick
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      Yes, Any Business!
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      • Profile picture of the author greenowl123
        Originally Posted by Enfusia View Post

        Your list is your greatest asset in IM IMHO. When G slaps you - there's your list, when You Tube come down with their eventual slap - there's your list, when someone tanks your site with negative seo - there's your list.

        I'm sure the point is clear.

        Patrick
        Yes, your list is your biggest asset. Took me a couple years to get through my hard head !
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        Click here now. (no opt-in required)

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  • Profile picture of the author havplenty
    In other another few years email will perhaps be the only source of traffic marketers without deep pockets will be able to access. Google has already started the process of commercializing completely the organic results; FB has made marketers personas no grata; social media is way too noisy to make an impact right away.

    With all its complexities and challenges, Email remains, the way to go.

    Long live the autoresponder
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  • Profile picture of the author typoo999
    I was always doing things like SEO, SMO to get more and more views to my websites so I can make ad revenue or sell things... I made a lot of money, okay... but these ventures always ended up in similar ways: Google slapped my site, Social Network f**ed up something, Ad Network banned me (always 1 day before the payout date), etc...

    Why I like e-mail marketing? No f**ing one can f**k with me anymore!

    So I keep building my list and singing:

    This is my list. There are many like it, but this one is mine.
    My list is my best friend. It is my life. I must master it as I must master my life.

    LOL
    Signature
    Boom shakalaka!
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  • Profile picture of the author celente
    my life and whole business changed when I built lists and segregtaed them.

    List of freebie suckers - ok

    List of buyers!! - *looks down* holy smoke I just got an errection

    I guess you get my point. LOL

    build a list of 1000 buyers or so, and you never have to work a whole day in your life again.
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  • Profile picture of the author typoo999
    Btw, may I ask you OP: what did you offer for subscribers? Was that a freebie relevant to your product?
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    Boom shakalaka!
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  • Profile picture of the author kevbo22
    Originally Posted by jpsween88 View Post

    Hey everyone so I am always seeing new people ask what is the #1 thing they need to start doing. Sure enough everyone always gives the same answer build a list!

    My guess is none of these new people actually do b/c they just dont see why.
    Well let me explain - First all companies have a list. Do you think that WalMart doesn't know who shops at there stores? or have you ever bought online guess what they need your email and they are going to send you promotions. All companies have a book of business why should yours be any different.

    Now lets look at some stats:
    I ran 2 test over on Bing PPC they had the exact same ad & keywords but to 2 different landing pages. One with no squeeze page and went straight to the offer I was selling and the other with my squeeze page.

    No Squeeze Page:
    0 email leads
    155 clicks
    2 sales = $80

    Squeeze Page:
    48 email leads
    162 clicks
    3 sales = $120 with no emails sent
    +2 sales = $80 after 2 follow up emails.

    Not only did I make more money but I have a way to keep contacting those people who did not buy something & the ones that did I can try to get them to sell the "diet pill" in a month or so to make commissions yet again.

    When you are paying for traffic, make the most of your money and get more than just a click. Get a name, get an email, get something! Otherwise just take out your liter and burn your money yourself.


    Do yourself a favor and start building your list this weekend

    Justin
    Nice test. It just proves that building your list and having an optin form is the way to go.
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    The best path to prosperity is free market capitalism!

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  • Profile picture of the author mymegawriter
    I work as a tax preparer for a tax preparation firm and even they ask for your email address to be able to offer more products and services to you. So, if a firm that works mostly 3.5 months out of the year is trying to get your email address....how much more important for someone that works every day out of the year????

    John
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  • Profile picture of the author Rob Harris
    Yeah, your email list is something that noone can take away from you with an algorithm change etc.
    I wish I'd started building a list when I first started, rather than just trying to direct people straight to a product or looking for the next shiny object.
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  • Profile picture of the author Rytis
    I am new on this forum and used to do upfront sales without list building previously, but yesterday after reading some things i totally changed my mind and i'm going to capture my every single traffic from now on!

    Let's do some good business guys!
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  • Profile picture of the author nichecloner
    List building is the only relevant way to make money in Internet Marketing. If you have an email list that you keep growing, you will be successful. However, its much better to have a targeted email list of buyers.

    Thanks for sharing
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  • Profile picture of the author ejullya
    I am always amazed to see websites without an optin box. Even the ones that have been online for a few years. As well, most newbies make that mistake and then they struggle on without seeing any results.

    Email list is a must for a business to survive. But just having a list does not mean that one is going to make a ton of money.

    If you don't nurture your list, if you constantly bombard it with offers you will lose most of your subscribers or, they will not open their emails.

    If you can strike a harmony between providing valuable info to your list and valuable offers to your list, you'll win.
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