Being Affiliate Or A Owner ?

34 replies
I am bit confused rite now, that for my next niche should I become a affiliate of it or should I make a site & own everything, Personally I don't like selling for others. As a test I tried to promote the product for a famouse site similar to my niche & I send like 500 targeted traffic to its site & got only two sales, I am pretty sure ATLEAST 10 would have purchased & I may have missed due to they didn't went to sale page from my Hop Link.
But to start I would need to invest good amount of money but I am not afraid about getting sales I know from where to gather good targeted traffic, I am just worried to gain good design & content.

What you guys like being Owner Or an affiliate ?
#affiliate #owner
  • Profile picture of the author AlexanderBeloev
    Originally Posted by JohnV88 View Post

    I am bit confused rite now, that for my next niche should I become a affiliate of it or should I make a site & own everything, Personally I don't like selling for others. As a test I tried to promote the product for a famouse site similar to my niche & I send like 500 targeted traffic to its site & got only two sales, I am pretty sure ATLEAST 10 would have purchased & I may have missed due to they didn't event to sale page from my Hop Link.
    But to start I would need to invest good amount of money but I am not afraid about getting sales I know from where to gather good targeted traffic, I am just worried to gain good design & content.

    What you guys like being Owner Or an affiliate ?
    Being an owner you will need to put the hard work before you start earning cash. If you want a niche crushing product, then you will need to spend weeks even months of creating it.

    Being an affiliate you can start earning tomorrow but it is not really scalable, untill you have enought money to spend on your advertising.
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  • Profile picture of the author Rob Harris
    Beginners often find it easier to be an affiliate, as they might find creating a product quite intimidating.
    In the long term, it's better to create your own product. You can make more money by getting others to promote your product whilst building your list at the same time.
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  • Profile picture of the author revforcemayan
    u need lots of money to be the owner,,,,,,,,,, and experience
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    • Profile picture of the author scrofford
      Originally Posted by revforcemayan View Post

      u need lots of money to be the owner,,,,,,,,,, and experience
      That's not true. Why would you need a lot of money to create an ebook for example and sell it? It doesn't take much money at all to create a product and sell it.
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      • Profile picture of the author Malcolm Thomas
        Originally Posted by scrofford View Post

        That's not true. Why would you need a lot of money to create an ebook for example and sell it? It doesn't take much money at all to create a product and sell it.
        Exactly this. I'd even venture to say that you don't even need a ton of experience to create your own product.
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        • Profile picture of the author ElGuapo
          If you look at what the really top affiliates do, like Andre Chaperon, you will see that it is a ton of hard work in its own right: researching the target audience, creating avatars and back stories, penning long presells, writing a sequence of autoresponder messages, constructing a PPC campaign etc.

          It is not that far removed from creating your own product. There are a lot of crossover skills. I remember Allen writing a brilliant piece for one of his ebooks a while ago about the simple benefit of being a product owner - taking a percentage of a product that lots of people are promoting for you v a full percentage of a product that just you are promoting.

          I would say that it is something you need to persevere at. There's no point going to the effort of creating a product and all the associated work if you're going to shrug it off after a couple of weeks of low-impact sales. You need to keep improving the affiliate area, keep improving the conversion rate, keep going after affiliates to push it for you. But you only need to look at the success of the top products on Clickbank to show how one product can set you up for life if really successful.
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    • Profile picture of the author Reinhart Osmond
      Originally Posted by revforcemayan View Post

      u need lots of money to be the owner,,,,,,,,,, and experience
      Of course also with greater results.
      because working harder will produce greater results.
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by JohnV88 View Post

    What you guys like being Owner Or an affiliate ?
    I've only ever been an affiliate. I think being an affiliate has many advantages, and being a vendor has many disadvantages and risks (some obvious and some very much less obvious).

    I don't agree at all with people who imagine (and sometimes say) that becoming a vendor is the only way to start earning "big money".

    Here are just ten of the advantages of being an affiliate, from my perspective: http://www.warriorforum.com/main-int...ml#post7588476
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  • Profile picture of the author BamaGuy
    You don't need lots of money to be the owner (or creator of a product) if you can do a large majority of the work yourself. Sounds like you have created a product and just need some guidance on how to set up your sales funnel. Sure being an affiliate is easier, but in the long run you are just making someone else money. Nothing wrong with this especially if the product is a good converting one.

    Even if it takes a month or so, do your research and set everything up right. In the end, you are promoting your own product. You can then list it for others to become affiliates. It may sound like a lot of work, but if you want to make more for yourself in the long run, learn the process now!

    Good luck.
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    • Profile picture of the author Gonzosan
      Originally Posted by BamaGuy View Post

      You don't need lots of money to be the owner (or creator of a product) if you can do a large majority of the work yourself. Sounds like you have created a product and just need some guidance on how to set up your sales funnel. Sure being an affiliate is easier, but in the long run you are just making someone else money. Nothing wrong with this especially if the product is a good converting one.

      Even if it takes a month or so, do your research and set everything up right. In the end, you are promoting your own product. You can then list it for others to become affiliates. It may sound like a lot of work, but if you want to make more for yourself in the long run, learn the process now!

      Good luck.

      I have to agree with this. The less money you have to create a product the more work you'll have to do yourself. I made an ebook about a year ago and while it's free it taught me everything about self publishing and actually correctly formatting my book. It wasn't amazing by any means but I did it with a budget of practically nothing.

      Personally I'd rather become the product owner and have others sell my products. It's harder to do and requires more work on your end but are you trying to build a sustainable long term business or just trying to make some extra money? Not that affiliate marketing can't be those things, but it's akin to working for someone else. You're essentially relying on someone else for your money. To each their own.
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  • Profile picture of the author taskemann
    If you know how to market the product towards the target group and if you know how to drive traffic and make sales, be an affiliate. If you don't know how to market it, create your own product and let the affiliates take care of the marketing part (you probably need to market your affiliate program though).

    Jimmy
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  • Profile picture of the author jlongoria
    I have always been an affiliate, but will soon create a product in spanish, it is indeed a lot of hard work in creating your own product.

    As an affiliate I make a very decent income, but the advantages of been the owner will be that other affiliates will promote my product, and if it converts well as I think it will, my advertising cost will be zero to none.
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  • Profile picture of the author JohnV88
    Thank you all for your valued suggestion, I am still thinking to own website enough of promoting for others lets do something for myself, I am selling an ebook which gives some tips & rite now thinking to hire somebody to write it for me.
    Rest I need an website developer & all the marketing & bringing traffic thing will be on me. This is where I am expert at & helps others , Now would love to see if I can handle everything by myself Cheers !
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  • Profile picture of the author t3cn1c0
    If you have a decent capital, it is better to own the product. Experience and expertise can be bought. You can always outsource things that you do not know. If you are still struggling for money then become an affiliate to rake some cash to fund your product creation.
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    • Profile picture of the author sarlat
      Originally Posted by t3cn1c0 View Post

      If you have a decent capital, it is better to own the product. .
      I don't agree with this. You do not need money to own a product nowadays. Sure if you are going to make a big physical product that may be true but if you want to start cheap sell information which can be delivered digitally.

      Everybody wants information on how to do this or that and it doesn't need to be in the MMO market.

      Identify some problems people have and then sell them the solution. That is what business is all about. Whether you're an affiliate or a product owner the process is the same. You will still need to identify the group of people you are going to be targetting your solution to.

      By owning the product you can get affiliates to sell it for you. Would you rather make $100 from all the effort yourself or $1 from 100 different people and little work on your part.
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  • Profile picture of the author HeySal
    I'm not sure why you have to do one or the other. Why not both? You can put your own product on a site and have ads on that site for affiliate products as well. Just make sure they are both relevant to the same viewing target. Not everything is a question of either/or. Sometimes it's more of a "how to combine to make the most returns from the combo."
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    • Profile picture of the author multimastery
      Originally Posted by HeySal View Post

      I'm not sure why you have to do one or the other. Why not both? You can put your own product on a site and have ads on that site for affiliate products as well. Just make sure they are both relevant to the same viewing target. Not everything is a question of either/or. Sometimes it's more of a "how to combine to make the most returns from the combo."
      Well said. Exactly what I was thinking.
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  • Profile picture of the author alvinchua91
    you already said it yourself. You don't like selling for others. So set aside several hundred dollars and have your own product!!
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    • Profile picture of the author substance
      The advantage of being a vendor is passive income on your terms. And if you have a better product, You can make more money than being an affiliate.
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      When you are joyous, look deep into your heart and you shall find it is only that which has given you sorrow that is giving you joy. When you are sorrowful look again in your heart, and you shall see that in truth you are weeping for that which has been your delight.
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by substance View Post

        The advantage of being a vendor is passive income on your terms.
        Do you really imagine that it's easier to achieve "passive income" (whatever exactly you mean by it - and I'm saying that only to acknowledge that it means different things to different people, not to criticize in any way) by being a vendor than by being an affiliate?

        I think the exact opposite.

        http://www.warriorforum.com/main-int...ml#post7588476

        Originally Posted by substance View Post

        And if you have a better product, You can make more money than being an affiliate.
        Having the better product is often a comparatively minor part of the equation, to be honest. But in any case, even accepting that at face value, you could just as easily say that being an affiliate for a better product, or many of them, will bring you far more money than being the vendor. I'm the only active affiliate for several of the ultra-low-gravity, good products I promote on ClickBank, and in most cases I earn far more from each of them than their vendors do.

        I think it's very easy, when comparing this mentally, to make the mistake of imagining that "a vendor has many affiliates and therefore necessarily earns more than his affiliates do".

        This reasoning is actually assumptive, defective and erroneous in so many different ways that it's quite hard even to know where to start with it!
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  • Profile picture of the author Rod Cortez
    Originally Posted by JohnV88 View Post

    I am bit confused rite now, that for my next niche should I become a affiliate of it or should I make a site & own everything, Personally I don't like selling for others. As a test I tried to promote the product for a famouse site similar to my niche & I send like 500 targeted traffic to its site & got only two sales, I am pretty sure ATLEAST 10 would have purchased & I may have missed due to they didn't went to sale page from my Hop Link.
    This could be due to how you have your marketing funnel set up. Smart affiliates put up their own websites and build their own lists to increase their conversions (of course this also depends on what type of products you're promoting).

    Just because you send 500 traffic and only got two sales doesn't really mean anything unless you've done extensive testing to increase your conversions.

    But to start I would need to invest good amount of money but I am not afraid about getting sales I know from where to gather good targeted traffic, I am just worried to gain good design & content.

    What you guys like being Owner Or an affiliate ?
    I like being both. Who says you have to be one or the other? Generally, if we're talking information marketing, I like to create one LEAD product that will sell at a loss or a breakeven point and then I will promote no less than ten affiliate offers over a period of time.

    During the first 90 days I'm doing a TON of testing. I'm actually not too concerned making a profit during this time because I'm trying to maximize my profits. So as I'm taking data in and making sells, if I see that the market is going to be a winner I then make more of my own products and look for additional affiliate offers.

    This has worked like gangbusters for me for that past 12 years and shows no sign of slowing down. But you have to be committed to studying copywriting or hire someone to set up an effective sales funnel for you.

    Do both and make more money.

    RoD
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    • Profile picture of the author Jack Bastide
      Creating products take time and effort but pays off big time
      if you have a good product

      Being an affilates for other peoples products is easier

      Do both

      Jack
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      If you can drive Biz Op Phone Calls .... I'm Buying

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  • Profile picture of the author jimannajmi
    Short term = affiliate
    Long term = owner

    To me, anyways.
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    • Profile picture of the author Vikram73
      Originally Posted by jimannajmi View Post

      Short term = affiliate
      Long term = owner

      To me, anyways.
      Both require work and effort and both should be providing exceptional value to their customers to build trust and authority.

      As an affiliate let's say I'm promoting a dieting program on ClickBank and I find that the support offered and quality of the program is no longer worth the money. I can easily switch over to promoting something like P90X (not on ClickBank but an affiliate product) or something which I do feel adds value.

      People are on my list and read my blog because they are learning something from me.

      Now on this same site I can just as easily promote my own product and have other affiliates sell it for me.

      In my opinion - the smart way is to do both. Promote as an affiliate and sell products.

      Too often we water this down to "I'm an affiliate! I'm a product owner!". You should work to have authority in your niche (something you're passionate about) and find ways to monetize that.

      That can be recommending products you know are worthwhile (as an affiliate), sell your own courses/information (product owner) or even provide consulting in the niche.

      That overall strategy/business plan and how well you execute on it will determine how much money you have. Not necessarily whether you chose affiliate or product owner.
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  • Profile picture of the author jpsween88
    I like having the control of my own product but with that comes customer service & clerical work ( busy work which I don't like lol ) so for me I like being an affiliate and creatively putting my spin on it
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  • Profile picture of the author DaveWilliams1
    You should always strive to have your own product. Look at all the "gurus" in internet marketing that are filthy rich. Almost all of them have their own product line.

    It's a better business model.
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  • Profile picture of the author SKULL
    Being a Owner or An affiliate , both have there ups and downs.

    With being a affiliate you do not have to spend so much money as you do if you was the owner of the product.

    With being the owner of a product you have to know what you are writing about or pay for a freelancer to write one for you, you then have to make a sales page , squeeze page ect if you don't know how to do web design you will have to get a freelancer to do this , both will cost you a lot of money to get started, hence your not 100% guaranteed you will even make your money back on the product if paying for a freelancer to do the writing and web design, inless you have a great product everyone wants or would be intrested in.

    Where if you was a affiliate of a product where you do not get payed 100% of the profits but maybe any where from 25-75% of the profit for just promoting and getting sales from promoting the product its a lot less cheaper than being the owner of the product.

    At the end of the day its more a less what you can afford to spend.

    In the long run having your own product is the way to go , and the more products you make the more people get to know your name and your products.

    It all depends on how much you are willing to make , invest and how much work you are willing to do.
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  • Profile picture of the author Derek S
    to me it all comes down to if you can
    write a higher converting sales letter
    than your competitors or not...

    OR

    Able to afford ($100,000+) a
    historically proven copy writer who
    can.

    If you cant bring in higher conversions
    than the competition, why would
    affiliates switch to your offer.

    Honestly, I am both a vendor and
    a affiliate. Why only be one or the
    other when you can make money
    doing both?!
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    --- Work Smart... Not Hard ---

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  • Profile picture of the author betterwtveter
    If you can think outside of the box, be an owner all the way. Here are 5 reasons why you can be an owner.

    1.) Create an LLC so you can have an established business to protect your assets, your family, and yourself.

    2.) You can get paid very quickly especially if you are selling online. I sell about 8 special products and services and they all pay me instantly because I do not have to wait on someone else to pay me.

    3.) You can hire affiliates to do the marketing for you. Don't choose any affiliate, but only hand pick professional marketers that do not need you to waste your time taking them by the hand through every single sale.

    4.) Be very very organized with your sales and your expenses. Have a good accountant show you how to make as much of your business efforts as a tax write off.

    5.) Finally build business credit. I am huge into this right now, but the more you build business credit, the more leverage you will have to start another business.

    Good Luck
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  • Profile picture of the author Stuart Walker
    Don't listen to anyone who tells you being a product creator is more difficult or risky than an affiliate. It's really not. Especially if you're just creating an info product.
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  • Profile picture of the author rmolina88
    Both are good. I was making my full time income from just being an affiliate for a long time.

    Creating your own products really scales everything up and puts you into a whole new ballgame.
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  • Profile picture of the author clever7
    I only promote my own products; I never had the intention to sell anything else online.

    However, I believe that it is better to start selling affiliate products so that you may understand what sells online, and how to create your own products.
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  • Profile picture of the author It Should Be Easy
    I definately prefer to be the product owner - it gives you complete control of your brand and customers in a much more sustainable way.
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    • Profile picture of the author Lena
      I would say it depends on commissions you get as an affiliate vs your profit as a product owner. You can find an affiliate offer which pays you a lot more than to be a product owner. I have an experience of creating my own products which is absolutely a must if you want to take control over how much you make.. but at the same time I came across of an affiliate product which pays me 10 times more without any hassle...
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