Google Pagespeed insight

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Google/Adsense is suggesting I speed up one of my pages:

"The following cacheable resources have a short freshness lifetime. Specify an expiry of at least one week in the future for the following resources:"

Followed by a list of images, e.g. "http://www.mysite.com/image.png (expiry not specified)"

How to address this?
#google #insight #pagespeed

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