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Pricing Suggestions for Canadian Market

by hassan007
10 replies
Hi,
I am starting a Digital Services company in Canada... My company offers these services...

SEO
Web Design
Logo Design
Ecommerce Website Development

Now as I am new to canadian market so I am little confused about the price... I don't want to look my services cheap and crap and I also don't want to overcharge...

I am thinking for these prices...

SEO (Around 500 CAD)
Web Design (Around 1100 CAD)
Logo Design (Around 300 CAD)
Ecommerce Website Development (Starts Around 1500 CAD)

Any suggestions would be appreciated....
#canadian #market #pricing #suggestions
  • Profile picture of the author stoltingmediagroup
    Just use

    XE - The World's Favorite Currency and Foreign Exchange Site

    and decide what you want to charge for your services in whatever currency you are used to.

    CAD has been pretty much at par with USD give or take a few pennies

    and Canadians also know that they can go to fiverr.com

    SEO (Around 5 bucks)
    Web Design (Around 5 bucks)
    Logo Design (Around 5 bucks)
    Ecommerce Website Development (Starts Around 5 bucks)
    Signature
    Arnold Stolting - Stolting Media Group
    "I LOVE The Song! The Vibe Is Positive And Firm!" - Kymani Marley. (Son of Bob Marley).
    "Very High Quality!" Jeremy Harding - Manager / Producer. Sean Paul.
    "They Are FANTASTIC!" - Willie Crawford.
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    • Profile picture of the author hassan007
      Originally Posted by stoltingmediagroup View Post

      Just use

      XE - The World's Favorite Currency and Foreign Exchange Site

      and decide what you want to charge for your services in whatever currency you are used to.

      CAD has been pretty much at par with USD give or take a few pennies

      and Canadians also know that they can go to fiverr.com

      SEO (Around 5 bucks)
      Web Design (Around 5 bucks)
      Logo Design (Around 5 bucks)
      Ecommerce Website Development (Starts Around 5 bucks)
      Thanks for taking your time to write a reply but unfortunately there is no question about fiverr here...
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    • Profile picture of the author mrgoe
      Originally Posted by stoltingmediagroup View Post

      Just use

      XE - The World's Favorite Currency and Foreign Exchange Site

      and decide what you want to charge for your services in whatever currency you are used to.

      CAD has been pretty much at par with USD give or take a few pennies

      and Canadians also know that they can go to fiverr.com

      SEO (Around 5 bucks)
      Web Design (Around 5 bucks)
      Logo Design (Around 5 bucks)
      Ecommerce Website Development (Starts Around 5 bucks)
      If you use fiverr to get your ecommerce website done.. then you are not on my birthday party list, sorry.
      Signature
      Worked as a senior editor on ThePricer.org, experienced in financial topics
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  • Profile picture of the author stoltingmediagroup
    Originally Posted by hassan007 View Post

    Thanks for taking your time to write a reply but unfortunately there is no question about fiverr here...
    You asked a question about not wanting to look "cheap and crap", and proceeded to list your fees which could be considered inflated or reasonable, depending on who you ask..

    So I thought I'd mention that Canadians are also aware of fiverr.com where you can get similar service for 5 bucks. This may help you with your pricing strategy in case you are not (insert famous big name corporate design firm here).
    Signature
    Arnold Stolting - Stolting Media Group
    "I LOVE The Song! The Vibe Is Positive And Firm!" - Kymani Marley. (Son of Bob Marley).
    "Very High Quality!" Jeremy Harding - Manager / Producer. Sean Paul.
    "They Are FANTASTIC!" - Willie Crawford.
    {{ DiscussionBoard.errors[8042636].message }}
    • Profile picture of the author hassan007
      Originally Posted by stoltingmediagroup View Post

      You asked a question about not wanting to look "cheap and crap", and proceeded to list your fees which could be considered inflated or reasonable, depending on who you ask..

      So I thought I'd mention that Canadians are also aware of fiverr.com where you can get similar service for 5 bucks. This may help you with your pricing strategy in case you are not (insert famous big name corporate design firm here).
      Ohh.... I understand your point now... Thanks for mentioning this...
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  • Profile picture of the author seobro
    Hi Hassan:

    I paid a person $200.00 (USD) to create a logo for me.
    They did an excellent job.

    I charged a friend $600.00 to create an ecom site and it took me a whole week of work I tell you. That was less than minimum wage.

    SEO is more complex as you must create a lot of content pages.
    Those have copy that can pass copy scape.
    Also, they contain images.

    It is a never ending battle - I charge per hour.

    Friend $15/hr
    small company $20/hr
    big insurance company $30/hr.
    Signature
    http://www.seobro.com
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    • Profile picture of the author hassan007
      Originally Posted by seobro View Post

      Hi Hassan:

      I paid a person $200.00 (USD) to create a logo for me.
      They did an excellent job.

      I charged a friend $600.00 to create an ecom site and it took me a whole week of work I tell you. That was less than minimum wage.

      SEO is more complex as you must create a lot of content pages.
      Those have copy that can pass copy scape.
      Also, they contain images.

      It is a never ending battle - I charge per hour.

      Friend $15/hr
      small company $20/hr
      big insurance company $30/hr.
      Thanks Bro...

      Though my plans are per month but this helps a lot in making a decision...

      Regards
      Hassan
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  • Profile picture of the author ValueSeekr
    I say this with respect to other posters, but I think your approach is backwards.

    Instead of discussing price, you should focus on the value you can bring. For example, if you have one or two clients which you have brought in business for from their ecommerce website, say that. I would say something like: "Other clients of mine have made X,XXX dollars in incremental revenue per month from my website". By the time you actually discuss costs, it won't matter so long as you provide a good ROI.

    If you get a prospective client who starts off the conversation with the phrase "How much is this going to cost me', you probably won't get a sale regardless of how good your sales technique is. You want to work with people who understand that their website is an investment (aka long-term contracts for things like SEO).

    Personally, I have never sold anything related to web development or SEO, but I have consulted tech companies and this was my advice. They are doing quite well.
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  • Profile picture of the author butterballs8
    Why not ad a marketing plan in there as well? Offer targeted traffic, solo ads, article submission, PPC services etc.
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  • Profile picture of the author Gary Ning Lo
    Really depends on the quality of your service and most importantly the result.

    If you know how to rank sites well or create a logo/website that converts, the price looks fair to me.

    Cheers,

    Gary
    Signature
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