Clickbank marketing with case studies?

7 replies
Would it work to market clickbank with case studies?

For example, if I want to promote a weight loss product and write a case study how it helped me lose weight, and use that case study report as a free giveaway, is this a good way to presell?
#case #clickbank #marketing #studies
  • Profile picture of the author alvinchua91
    Hmm.. I haven't used that approach before. I think I may try it out! I will get back to you if I succeed in that.
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  • Profile picture of the author JoeMack
    Originally Posted by petkanov View Post

    Would it work to market clickbank with case studies?

    For example, if I want to promote a weight loss product and write a case study how it helped me lose weight, and use that case study report as a free giveaway, is this a good way to presell?
    I think that would be an awesome giveaway. People want to have confidence that the product or service they are buying actually works.

    What better way to show exactly how it works then using it for a case study?

    Go for it, buddy.

    JoeMack
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  • Profile picture of the author bizoppmaster
    Yes, if you build a list and a character to market to that list with a sellable story.
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    • Profile picture of the author wordwizard
      You might even try a two-part case study - the first part could, for example, cover first 4 weeks, and would be the opt-in special report. Plus, of course, then you'll have a follow-up email sequence where you continue to sell the product, feeding them tidbits of how it is helping you.

      And then you offer a membership site with ongoing updates and tips as the bonus to those who purchase the actual product.

      I might try this too ;-)
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  • Profile picture of the author Reinhart Osmond
    yes it is a good way.
    what do you mean it is a testimonial?
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  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by petkanov View Post

    if I want to promote a weight loss product and write a case study how it helped me lose weight, and use that case study report as a free giveaway, is this a good way to presell?
    Yes, potentially a very good way.

    But be aware that you'd need your "free report/case-study" also to fulfil the essential requirements needed, from your perspective, for its list-building purpose, otherwise you can use a good case-study/free report and still end up with a low open-rate for the subsequent email series (especially in such a competitive and difficult market as this).
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