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YouTube Experts - Help Needed

by GlenH
8 replies
I'm not too sure which way to go here, so I hoping the 'YouTube Pros' here might point me in the right direction

I have a number of software products (5 in all), and I have created different YouTube account/channels for each specific product.

For example. Product A. On that channel I have mainly tutorial videos, plus a promotional video or two. It's the same for the other 4 products

Should I also be bringing all those videos from each of the product channels and putting them into the one channel under the name of my software development business?

And would there be any 'duplicate' video issues have same video on two channels

Thanks Guys.

--Glen
#experts #needed #youtube
  • Profile picture of the author stoltingmediagroup
    We have a similar setup with separate products on different channels, plus also our main company page channel with all product videos listed in one place as well. You should at least re-title your videos (same video, different title) and also make sure that the descriptions are not identical when duplicating them.
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  • Profile picture of the author Marty S
    Originally Posted by GlenH View Post

    Should I also be bringing all those videos from each of the product channels and putting them into the one channel under the name of my software development business?

    And would there be any 'duplicate' video issues have same video on two channels
    Seems closer to a grey hat tactic than I would be comfortable with, so I doubt it is worth the time.

    Since some of the concepts in your tutorials may overlap with your other tools, you may want to mention them there - in the video, or add an annotation to the other channel, thereby helping establish yourself as a software company.

    If you can't see a clear benefit to the viewer in adding unrelated videos to your channel, then don't do it.

    After skimming through a couple of your videos, there are some other things you could be doing to help all of your channels >

    1-) Plan your script a little tighter (okay a lot), so as to remove a lot of the dead space and slow moving instructions.

    2-) Increase the resolution of your videos so that when zooming in or re-sizing the digits and images are absolutely clear. (Currently, I cannot make out anything close up in your videos.)

    3-) Change to HD, 1280x720 or 1980x1080 so viewers can enlarge the viewing area on their screens. This is a pet peeve of mine when displaying tiny details in tutorials.

    4-) Brand all of your videos with a logo and professional background. You can even use your umbrella logo for all of them, but currently your branding is poor to non-existent. Having professionally branded videos may do much more for your increasing your audience than your proposal of uploading dup videos to each channel.

    5-) Use graphics and text titling to display topics and subjects being covered in the video. For a 10+ minute video, having no titles requires extreme patience on the part of the viewer, so I suspect you lose a lot of audience because of it.
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    • Profile picture of the author stoltingmediagroup
      Originally Posted by Marty S View Post

      Seems closer to a grey hat tactic than I would be comfortable with, so I doubt it is worth the time.
      If a company creates different products with separate identities (separate domain names etc) then having different channels for each product is not unusual, and I'm not so sure whether it could be considered grey hat, as it's pretty much a necessity, similar to have separate mailing lists or fanpages for each product. YouTube has not to date (to my knowledge) added the ability for more than one channel on the same account, so until then, our separate products are listed on separate channels, and also brought together on our main account.
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      "I LOVE The Song! The Vibe Is Positive And Firm!" - Kymani Marley. (Son of Bob Marley).
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      "They Are FANTASTIC!" - Willie Crawford.
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      • Profile picture of the author Marty S
        Originally Posted by stoltingmediagroup View Post

        If a company creates different products with separate identities (separate domain names etc) then having different channels for each product is not unusual, and I'm not so sure whether it could be considered grey hat, as it's pretty much a necessity, similar to have separate mailing lists or fanpages for each product. YouTube has not to date (to my knowledge) added the ability for more than one channel on the same account, so until then, our separate products are listed on separate channels, and also brought together on our main account.
        Maybe you misunderstood. I do think it to be the best strategy to keep them separate. I think it is bordeline grey hat to reload them all onto another channel. Either way, the OP has bigger issues with his video quality as it is.
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  • Profile picture of the author John Romaine
    Just put them all under one account.

    I don't see any advantages to doing this at all.

    It's going to be a nuisance trying to manage separate accounts - and what for???
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    • Profile picture of the author Marty S
      Originally Posted by John Romaine View Post

      Just put them all under one account.

      I don't see any advantages to doing this at all.

      It's going to be a nuisance trying to manage separate accounts - and what for???
      He already has multiple accounts. He wants to know about re-loading them all to yet another account.

      The advantages for keeping them separate are numerous. 1-) Branding. 2-) Niche marketing. 3-) He could sell any one of these products along with the Youtube channel. 4-) He could link from channel to channel for SEO benefits. 5-) Each channel would link to the website for that particular product. etc..
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  • Profile picture of the author RogueOne
    I have a number of software products (5 in all), and I have created different YouTube account/channels for each specific product.
    If they are in the same niche I would keep them all on one channel.

    I build channels for each separate niche but include all related products on that same channel.

    Also, it would depend on the competition and search traffic. You might have four channels but can only compete with one. Be sure to link all your channels together.
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    • Profile picture of the author GlenH
      Hey Guys,

      Thanks for all the great input.

      I've got one question which about producing a video in Camtasia.

      Let say I'm recording a tutorial for a software app. and the size of the UI is 650 x 450.

      So to produce the video, and to keep it tight on the UI, I would be recording in the size 650 x 450.

      Now if I produce that video to play in HD 1280 x720 there will be black bars left and right, which doesn't look too professional either.

      I can't see how that can be avoided in that situation given the mismatch of aspect ratios

      Glen
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