Some Email Marketing Changes You Need to Know About...
If you are from Canada...or if your list has members from Canada, You Really need to stay on top of these changes with regards to sending emails.
Canada Introduces Anti-Spam Bill - More Teeth Than CAN-SPAM Good Ideas Are a Dime a Dozen, But Implementation is Priceless
"The anti-spam bill is permission based and would allow individuals to sue suspected spammers."
"The bill would require U.S. based marketers to get permission from Canadian email address holders before sending commercial messages, it would exempt commercial e-mail sent to people with whom the sender has a business relationship. It would also exempt e-mail from one individual to another inquiring about the second individual's business."
How long until the US follows suit?
Ken
Canada Introduces Anti-Spam Bill - More Teeth Than CAN-SPAM Good Ideas Are a Dime a Dozen, But Implementation is Priceless
"The anti-spam bill is permission based and would allow individuals to sue suspected spammers."
"The bill would require U.S. based marketers to get permission from Canadian email address holders before sending commercial messages, it would exempt commercial e-mail sent to people with whom the sender has a business relationship. It would also exempt e-mail from one individual to another inquiring about the second individual's business."
How long until the US follows suit?
Ken