It's a Numbers Game - You could be sitting on a Goldmine!

21 replies
I chat to so many Internet Marketers every day, and from those with experience to those that are just starting out, a common theme emerges when discussing their current situation.

Many people have created a couple of web sites, done a bit a content creation, article marketing, SEO and a bit of PPC, but so many get despondent so quickly when they only see $0.50 a day in their Adsense account or a Clickbank or any other affiliate sale one a week or even once a month. Now while I agree that you are not going to be buying your first Jet anytime soon on $0.50 a day, you need to change your perspective on things.

Now what I am about to tell you may not sit all that well with some people, but it works for me:

Setting small goals, like earning $0.50 with Adsense is a Good Goal, and if you are already doing that, pat yourself on the back, because $0.50 a day is better than nothing. The reason small goal settings works well, for me anyway is because of 2 very important reasons:
  1. Small Goals are easy to achieve
  2. Achieveing your goals is a powerful driving force

Remember that a $0.50 a day Adsense site or a $50 a month Affiliate site can be replicated across thousands of un saturated Micro Niche markets. Wash, Rinse and Repeat your success 60 times this year and by the end of the year you could be making $3000 a month.

Another great thing about this approach is that you don't have all your eggs in one basket. It is like investing in the stock exchange, diversification is key. If Google de-index one of your sites, just swap it out with another $0.50 a day site.

Putting all your time and effort into one site is too risky for me personally, however many people would argue it would be better and easier to manage 2 or 3 sites that you push to make $1000 a month, but that is all down to personal preference, ability and time.

Another great thing I find with my approach is that even though I set my website goals low and easy to achieve, that is between $5-$500 a month, many times a Niche website that I least expect to, takes off and generates a few grand a month. What do I do then, Wash Rinse Repeat!

Would love to hear your opinions on this.

Cheers
Nick
#game #goldmine #marketing #niche #numbers #sitting
  • Profile picture of the author Igor Kheifets
    I see what you mean here NicheMarketingNinja,

    but I have a bit different perspective on this. I am more
    into making one site in a dominator of it's niche and
    grow it into a monster so to speak, instead of creating
    multiple small sites.

    That's the way I like it.

    Igor
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    • Profile picture of the author nichemarketninja
      Originally Posted by igorhelpsyousucceed View Post

      I see what you mean here NicheMarketingNinja,

      but I have a bit different perspective on this. I am more
      into making one site in a dominator of it's niche and
      grow it into a monster so to speak, instead of creating
      multiple small sites.

      That's the way I like it.

      Igor
      Hey Igor,
      I agree, If you have the skills, to dominate a large niche where there is loads of money to be made, enough to derive all your income from, then you gotta put those skills to good use and do so.
      I also choose to dominate the niche markets that I go into, however, I am looking for quick wins, so the Niche markets I tackle are smaller (Micro Niche Markets), with less competition so I can rank for them fast and add the site to my network. Unfortunatly many of these Niche's, even if you hold the #1 spot on Google for your target phrase, you may still only be making $5.00 a day in commissions, espcially when selling lower priced items through Amazon's associate program, So you need more of them.
      Cheers
      Nick
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      • Profile picture of the author abo28
        My 2 cents...

        Being involved in dozens (or hundreds) of microniches implies that you should be able to run them "on autopilot" or in a "set and forget" manner. And I don't really believe this is possible. You'll have to watch attentively every niche you get in. You'll need to know how your articles are doing at the search engines, how well your PPC campaigns are converting etc. So it's not "set and forget".

        That's why overdiversifying is very time consuming. And you could lose control at some point.
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        • Profile picture of the author nichemarketninja
          Originally Posted by abo28 View Post

          My 2 cents...

          Being involved in dozens (or hundreds) of microniches implies that you should be able to run them "on autopilot" or in a "set and forget" manner. And I don't really believe this is possible. You'll have to watch attentively every niche you get in. You'll need to know how your articles are doing at the search engines, how well your PPC campaigns are converting etc. So it's not "set and forget".

          That's why overdiversifying is very time consuming. And you could lose control at some point.
          It used to be possible to create a large number of sites and then just leave them to earn drips of money from Adsense, today this is considered "Web Spamming" and while somewhat unethical, Google has pretty much put an end to those sort of sites as it does not take long for a new site with regular updates of fresh content to outrank and old site with stale content.

          The key to managing a large network of "Quality" sites is not set an forget, as mentioned above this will only see you dissapear from the index, the key is proper daily management of your network. This management includes:
          • Monitoring of Ranking Poistion
          • Monitoring and Analysis of Traffic Stats
          • Backlink Building
          • Content Updates
          • Competitor analysis

          While there are software and processes to manage each of these things individually, it becomes very difficult to do this for every single site you own, every day especially when you have more than 3 sites. Over the years I have developed automated processes, cron jobs, SQL Jobs, Bots etc. which do the analysis for me twice a day and email me a report of what needs attention. An example of this is a report/chart generated will indicate sites whose ranking has changed. I will also receive content feeds around that site's specific niche so I can easily generate a new blog post or identify a new/relevant site where I can drop a backlink.

          Subsets of my systems are available in the Niche Market Control Panel, I will do a video soon on just how I run through my daily schedule, which takes me about 2 hours a day to process feedback from the automated analysis and act on it.
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          • Profile picture of the author nichemarketninja
            I want to just reiterate something and make another few important points about this approach. Again, it is not everyones cup of tea to have to manage a large network of sites, it is just what works for me and many other people I have helped set up a Niche market networks. Here are a few other advantages I have found in running a large network of sites.

            Sites come and go out of Google's index all the time, because I run many sites, when one disappears from the index for a week during the Google shuffle, many other sites remain indexed well and earning an income. While I hate to see a sites rankings fall, I know it will be back, most times even closer to the top, but it doesn't stress me out as I have many more still ranking and earning. If I only had one site and this happened, I could be out of pocket for a week.
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      • Profile picture of the author Adrian Cooper
        Originally Posted by nichemarketninja View Post

        Hey Igor,
        I agree, If you have the skills, to dominate a large niche where there is loads of money to be made, enough to derive all your income from, then you gotta put
        Nick
        It does not have to be a large niche.

        The real success is in the smaller niches which still have huge potential. Like Preston Reuther for example who makes millions showing people how to make jewelry from bits of wire.

        I agree with Igor completely. Find a niche, preferably one you are passionate about or at least interested in, build one site and become #1 in that niche.

        This is the model used by virtually all successful IM'ers.
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  • Profile picture of the author profitgenie
    I think that earning even $0.50 a day is good compared to nothing, The key to online marketing is Rinse and Repeat. If you can create a $5 to $100 a month site thru clickbank or adsense great, because as in the offline world once you do something once it is so much easier to do it again.

    Turn your one site into 20 or 50 sites and keep doing it again and again. And who knows one of those little sites might take off and turn into a monster in your chosen niche.

    Great post Nichemarketninja, cool handle too.

    PG
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  • Profile picture of the author aj113
    I agree with the OP. If you have a site that makes $0.50 per day, every day, then you are 90% there. Produce another 99 similar sites, add in a bit of outsourcing or automation or both and you are earning $1.5k per month.
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  • Profile picture of the author AndyBlackSEO
    Great post. I think that different people go about things differently and can find success whichever way the go. Some people do create multiple niche websites, with each earning a set amount. Some people opt for working on one or two larger sites, putting all there time into building up those one or two sites.

    I think it all depends on what peoples preferences are. I myself don't have dozens and dozens of sites. It's not to say that one day in the nearish future I won't build more sites. It's just that I find all my time taken up with the sites and projects I currently have now.

    I certainly do think it's wise to at least have 2 - 3 sites though. That amount would be manageable and would also mean that you aren't putting all your eggs into one basket. After all, the more sites you own, the more time or money you need to promote them.
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  • Profile picture of the author nichemarketninja
    Originally Posted by Resentful View Post

    sound like a little to much work for myself however i am lazy
    Hehe.. Yeah it is for some people.
    4 Hours a day (when I decide to work), 4-5 days a week, 280 Websites, $36,000 a month profit and not a cent spent on PPC, suits me perfectly. As long as you have the write tools and team (In sourced or Outsourced) and you manage your time and projects based on a daily task sheet, it is a breeze. Anyway, as I have mentioned in many other posts, I love what I do and relish in the results I achieve, so I don't feel like I have worked a single day in the past 6 years!
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  • Profile picture of the author Kelly Verge
    I'd been doing pretty much exactly what you recommend - hoping for the niche that would pull in more. It sure is pretty hands on, though. If you don't keep your sites reasonable fresh, they'll start dropping.

    I've switched much of my focus to Twitter as a traffic generator and have found a way to do it on autopilot. It works very well for the rinse and repeat methods.
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    • Profile picture of the author nichemarketninja
      Originally Posted by Kelly Verge View Post

      I'd been doing pretty much exactly what you recommend - hoping for the niche that would pull in more. It sure is pretty hands on, though. If you don't keep your sites reasonable fresh, they'll start dropping.

      I've switched much of my focus to Twitter as a traffic generator and have found a way to do it on autopilot. It works very well for the rinse and repeat methods.
      Hey Kelly,
      Excellent, glad you found something that is working well for you mate. I have also found some good methods for using twitter for Traffic generation, it works wonders for Viral campaigns for certain niche markets.
      Cheers
      Nick
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  • Profile picture of the author PLRwithAlex
    nichemarketninja,

    Awesome thread. Thanks for the insight. I have several sites and have many more planned. Questions:
    Do you use PLR products or write your own for each niche?
    Do you host all on the same server?
    Do you have a network map for search engines to spider all product/sites at one time?

    Thank you

    Alex
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    • Profile picture of the author nichemarketninja
      Originally Posted by PLRwithAlex View Post

      Awesome thread. Thanks for the insight.
      My Pleasure
      Originally Posted by PLRwithAlex View Post

      Do you use PLR products or write your own for each niche?
      No, I never use PLR, all my content is either Original or derivatives of original content that is used for idea generation. When it comes to Niche specific products, besides SEO and IM, I normally promote other peoples work, however I also promote physical products on Amazon a lot.
      Originally Posted by PLRwithAlex View Post

      Do you host all on the same server?
      I have "hosting rings" and never host more than 20-30 websites on a single server/class-c IP address. My websites are hosted on a mixture of setups from shared hosting in the US, to dedicated and Virtual servers hosted in the UK and Germany. This also allows me to build backlinks from Niche sites that are relates which are all within my network, without creating too much of a footprint.
      Originally Posted by PLRwithAlex View Post

      Do you have a network map for search engines to spider all product/sites at one time?
      Thank you

      Alex
      No, not really, however, as mentioned above I do link between related sites, especially when I want to get a new site index fast, as many of my existing sites get crawled every single day.
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  • Profile picture of the author TelegramSam
    I have only a handful of sites but own many domain names not yet built out.

    I know from another thread of yours that you have over 200 sites. I also know that you now outsource etc.

    However, we can't afford that right now, so how does one go from five sites to say 25 sites?

    How do you manage it all?

    How big is your average site?

    Our handful of sites we have are about 200 to 300 pages each with unique content. That is a lot of work, and to even contemplate doing it for another 20 sites, let alone another 200, drives me insane, just thinking about it.

    Help.....
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  • Profile picture of the author Brian.B
    That is really good advice, thank you.
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  • Profile picture of the author bhmentor
    Banned
    [DELETED]
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    • Profile picture of the author nichemarketninja
      Originally Posted by bhmentor View Post

      It's definitely is a numbers game...

      Like someone up there mentioned, you should be good at scaling up the same method you use or rinse and repeat.
      I agree totally. Even if you have just managed to make $0.50 a day, you have done something right. Find out what that is, improve on it, and repeat it.
      Originally Posted by bhmentor View Post

      Plus outsourcing works too..The more people you have, the faster you can target a new niche
      True, you must however ensure that you have your exact process, be it for article creation, link build or any other SEO task, mapped out so that you know things get done properly. I spent a long time believing that If I wanted something done right, I had to do it myself. The day I was able to create an exact process model and get someone to run it through, my business took off to new heights.
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  • Profile picture of the author Zack Lim
    Thank you for sharing this thread.

    The main key thing is to "Duplicate" the whole model if it is working fine no matter what kind of model is work.

    Keep on scaling up from your $36,000 monthly profits

    Zack
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  • Profile picture of the author karakoram
    At what point do you think you reach critical mass?

    How many sites do you need to generate around $3000 a month net ?
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    • Profile picture of the author nichemarketninja
      Originally Posted by cbulen View Post

      At what point do you think you reach critical mass?

      How many sites do you need to generate around $3000 a month net ?
      This is a question I get asked personally at least twice a day. The answer, which you may not like, is that it is impossible to give an accurate estimate. The reason, well it totally depends on the Niche, Search Volume, Site conversion, profit margin etc.

      Many people make $3000 or more with just one Niche web site who they commit all their love and attention too. Myself, I have always gone for the low hanging fruit and if a draw an average, with my "Rinse and Repeat" model, I'd say about 25-30 sites generates me $3000/month.

      Critical mass depends entirely on your ability to manage all your sites and how you scale things up. I have the tools to manage my sites as well as employing a handful of people full time on site and a team of offshore people who handle other tasks on a per project basis.
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