How much is my website worth please?

Thanks its my 3rd attempt. The last 2 iterations got shut down for being illegal even though I had no sports streaming> This time I just have a very simple text site with Google ads. I cant see it ever being shut down. Just improving but Google can be a bit nasty sometimes and their appeal process is pointless.

The topic of website valuations is immensely complex and variant on a number of other factors as noted by other members. Ultimately, within the domain of valuations it really comes down to what is the free cash flow your website is generating which requires consideration of both revenue and expenses.

Anyone, or any resource, attempting to provide a valuation on the basis of simply typing in a url is likely to be flawed for a number of reasons. For example, how are such services going to have any understanding of the costs of your business? Your business may have scaled very successfully requiring very little cost, or alternatively you may be bleeding cash and ultimately running at a loss on a week by week basis.

I am more than happy to provide a more detailed analysis of your site but would need some additional metrics / figures

talfighel raises a very reasonable point that if you can get something forever then that's not necessarily a bad thing - this will depend on your investment horizon here as one challenge with the web landscape is that there is considerable risk in the notion of "perpetuity" or "forever" which therefore renders forecasts to infinite quite challenging

First of all, congratulations on completing such a feat. From one website alone, you have enough to pay a car bill.

My thinking would be to keep the website and create a collection of others that make that amount (or more).

However, if you sell it, you need to keep in mind there are three markets:

1. Those that Talk Bull - People that show intent for paying a high amount but don't. Be careful, because some of these people could start to black hat you. Newbies that fall victims to black hatters could suffer extreme consequences, ranging from closed Paypal accounts to legal problems offline (especially in relation to plagiarism).

2. Low Paying Customers - For a site like yours, they would pay $0 to $1,000. They can't afford anything else, and to me that is 80% of Americans. The reason they buy is because they want a hobby to cover their lack of income on the job.

If you decide to offer less than $500, the customer needs to give back with some type of service... writing, Web design, etc. In the olden days, that arrangement could be considered a joint venture.

I myself would consider making the "stupid" deal, especially if I trust the customer. I have no problems selling a site for less than what I make, if they can offer me 2 or more in return. As long as I'm ahead with my finances, I tend to prefer to let the client win.

3. High Paying Customers - Most Internet marketers probably prefer this group. They would pay $10,000 or more because they: 1) like your site and 2) like the potential of the Adsense revenue. They probably will want to grow your site beyond what you have right now. With that type of power, the $450 that was made grows into $100,000. It takes a lot to constantly win these customers, but it can be done.