An Individually Written Sales Page For EVERY visitor
Not sure if it has been done (or if it could be done) but I will explain my idea about how to give every visitor to your website, a sales page written SPECIFICALLY for that visitor.
Suppose we are selling an MMO product.
When someone lands on the page, it says something like :
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Before we tell you more about XXXXX, we would like your help to find out what it is that people really need help with and what they find important in products about making money online. Please type numbers 1 to 5 against the items listed with '1' against the item you think is most important and number '5' against the item you think is least important.
Low priced product
Copywriting training
Traffic generation methods
Increase conversions
List building
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Once the visitor has simply enterd the numbers 1 to 5 and then clicked to continue, the software would 'arrange' the blocks of copy so that the most important aspect as selected by the prospect would be placed at the top of the individually generated sales page.
Each of the other sections would then follow on in order of preference as selected by the visitor.
The software would also know that depending on where 'low priced product' was placed in order of importance, a different price would be selected and inserted into the sales page. A low price for price concious shoppers, with the price increasing as the visitor shows that price is unimportant.
Suppose we are selling an MMO product.
When someone lands on the page, it says something like :
----------------------------------------------------------
Before we tell you more about XXXXX, we would like your help to find out what it is that people really need help with and what they find important in products about making money online. Please type numbers 1 to 5 against the items listed with '1' against the item you think is most important and number '5' against the item you think is least important.
Low priced product
Copywriting training
Traffic generation methods
Increase conversions
List building
----------------------------------------------------------
Once the visitor has simply enterd the numbers 1 to 5 and then clicked to continue, the software would 'arrange' the blocks of copy so that the most important aspect as selected by the prospect would be placed at the top of the individually generated sales page.
Each of the other sections would then follow on in order of preference as selected by the visitor.
The software would also know that depending on where 'low priced product' was placed in order of importance, a different price would be selected and inserted into the sales page. A low price for price concious shoppers, with the price increasing as the visitor shows that price is unimportant.
Consulting Tycoon
Direct Response Copywriting
Direct Response Copywriting