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Should I Add "Details & Reviews" pages?

by Allegro
4 replies
So i made this landing page ( About Pick-Up ). I have a few articles live at EZA and get traffic, about 5 hops per link (probably by the same visitors, Google Analytics hasn't updated yet) and 1 subscriber.

I now wonder if it would make sense to copy a few testimonials from the sales letter and write a longer text on the products features? Dreamweaver has a nice template for that that i would use.

The problem i see is that i would get a lot of people to click through to the sales letter because every link on my landing page goes to salesletters. Now when i make every link on the frontpage go to my review page of the given product (on the same website), i would probably lose people after that.

What do you think? I haven't made a sale yet unfortunately.
#add #details and reviews #pages #should i add details
  • Profile picture of the author dvduval
    If you are going to use this strategy, there needs to be a continuing drive toward the sale. Nothing wrong with details pages that contain links to "Buy Now", "Started Now" and "Learn More".
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    It is okay to contact me! I have been developing software since 1999, creating many popular products like phpLD.
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  • Profile picture of the author Allegro
    Yes but i asked what is better: drive them after a short overview directly to the salesletter (as i do at the moment) or drive them to a second page on my website where i give a more in-depth overview and post a few testimonials from their salesletter.
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    Nothing to see here. Move along, citizen.

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  • Profile picture of the author BloomerBeak
    It's better to test it yourself. Potential customers are unique in some ways. Some viewers may be okay for directing them to salesletter after a short overview. Some may want to read more in-depth overview and testimonials. Why don't you try the latter and see if it works better. You can always go back to what you currently do if it doesn't work out.
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