by pvijeh
7 replies
I have a site that I want to use for lead generation that is just starting to have traffic trickle in-- Can anyone recommend books / resources that I can read to learn about monetizing a site through lead generation?

Thanks,

Peter
#generation #lead
  • Profile picture of the author RogueOne
    You may find these threads of some help:

    http://www.warriorforum.com/main-int...step-step.html

    http://www.warriorforum.com/main-int...es-funnel.html


    Pm me or just go to my signature and all will be revealed!
    This is spam. It's self-promotional and adds no value to the thread or the forum.
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  • Profile picture of the author MelanieandMiles
    Peter... I'm a bit confused. By definition, isn't lead generation tied to selling something?
    In marketing, lead generation is the generation of consumer interest or inquiry into products or services of a business.
    If you don't have something to offer, then you aren't really generating leads, your more just collecting names.

    If you are generating leads for something already, are you simply trying to find other things to promote to these leads?

    One tip would be to go subscribe to all your competitors' lists and see what they are promoting... Look for affiliate opportunities to promote that way.

    ...But really, if you are generating leads before you have something to sell, you have the cart before the horse!

    The more specific you can be about what you are doing already, the more help we can offer.


    @RogueOne : Do you see the little red triangle with the black exclamation mark in it below madein's image and below their social media icon? That is the report post button and it is much more effective than quoting and reprimanding them in public.
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  • Profile picture of the author gcbmark20
    Hey Madein you can't do what you just did my friend.

    You'll have your signature wiped off if you keep doing so.

    Just a heads up that's all seeing as though your quite new to the
    forum.

    We all make mistakes and is part of learning.

    More on Peters question:

    1. You can monetize your list in many ways and you can at
    least introduce yourself to your list and aim to break all
    barriers between yourself and your new subscribers.

    2. Have a strong message sequence in place to go out to your
    new subscribers so that they get to know more about you, your
    products and services etc.

    3. After that sequence has passed, you can then add your subscribers
    to a separate list after let's say the 10 day sequence and you have the choice
    of either mixing up promotional broadcast emails with pure content ones or
    you can send pure content emails that have your products/services displayed
    on whatever page(s) your pure content is displayed.

    It all comes down to testing of course and you can even test various
    campaigns against one another in most autoresponder services.

    Once you know that your email campaigns are getting good response
    rates, you then need to track as much of your sales to know where
    they are coming from.

    This allows you to quickly gauge which emails are performing for you
    so you can focus on using those at the front of your sequence.

    There are of course lots of other approaches you can try but
    making a start is always key to your success.

    Hope this helps and all the best with it my friend!

    Regards
    Gavin
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  • Profile picture of the author RogueOne
    @RogueOne : Do you see the little red triangle with the black exclamation mark in it below madein's image and below their social media icon? That is the report post button and
    Really? I can report spam with the little triangle? Who would of thunk it!

    it is much more effective than quoting and reprimanding them in public.
    I didn't want to report. I wanted them to know what they were doing was wrong, and why. So, thanks for your opinion.
    Signature
    Get Off The Warrior Forum Now & Don't Come Back If You Want To Succeed!
    All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
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  • Profile picture of the author Cram
    Another great thread to read, by Ruck
    http://www.warriorforum.com/ad-netwo...rbitrager.html
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  • Profile picture of the author Daveyz
    Maybe analyze other sites that are similar to yours and see how you can do something similar?
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  • Profile picture of the author pvijeh
    Thanks for the helpful answers all. I guess i should have provided a better description of what it is I am trying to do.

    I want to generate leads (people interested in a particular service) that I can then sell to providers of that service.

    a good example of a website that does this is this one: http://www.mymovingreviews.com/move/...country-movers

    which generated moving leads.

    What I am looking for is a book, or other resource, that I can read in order to familiarize myself with the lead generation business.

    Thanks again.

    Peter
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