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Massive difference between Alexa and Google Analytics

by Brad Callen
1 replies
Which graph would you trust?

Google Analytics: http://screencast.com/t/8q51miOMGak8

Alexa: http://screencast.com/t/uIgXoOV7V0BC

It's funny how different they are. Based on Google, it looks like traffic is growing nicely. Based on Alexa, traffic is declining pretty quickly.

What are your thoughts? :-)

Brad
#alexa #analytics #difference #google #massive
  • Profile picture of the author Dan Thompson
    Google - it tracks every visitor on your site. Alexa just tracks those people that have got the Alexa toolbar installed, which will be a tiny tiny sample of visitors to a website.
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