No one relies on CPM anymore?

4 replies
Hey guys,

Just wondering why no one is ever talking about CPM anymore? I used to have a website that made good money from that.

What are the current CPM rates out there on average? I used to get 2-3$ CPM.

Thanks :confused:
#anymore #cpm #relies
  • Profile picture of the author dvduval
    When you say "CPM", you are referring to "cost per thousand"?
    What exactly was your site doing?
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    It is okay to contact me! I have been developing software since 1999, creating many popular products like phpLD.
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    • Profile picture of the author itistime
      Originally Posted by dvduval View Post

      When you say "CPM", you are referring to "cost per thousand"?
      What exactly was your site doing?
      It was a car website. A community/information source.

      I'm working on a fitness website right now and should generate at least 300K unique monthly visitors.

      With that kind of traffic, what kind of revenue should I be expecting if I sign up with a adnetwork? Just need to know if it's worth building a site like this and if my traffic could at least cover the costs of my servers.
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  • Profile picture of the author GuerrillaIM
    Most sites running CPM ads seem to be pricing it for corporate branding. For me it's easier to use content network instead of contacting individual sites.
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  • Profile picture of the author Tyrus Antas
    With some few exceptions, CPM is a very bad deal unless you're doing branding. And even then, there are more efectives ways to do it.

    Tyrus
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