Just an Old Fart with a question

11 years ago

Originally Posted by Ezloankit

Hello Warriors. Please help this senior who was raised pre computers.

Do I understand these mechanics correctly?

So I develop first a squeeze page to capture their email addresses for building my list and i move traffic to it. The squeeze page will send the email address over to my GetResponse list. After the user puts in his email address into the squeeze page, I then direct the user to my Linktrackr URL. The Linktrackr URL will then direct the user to my affiliate offer. Do I have this correct ? Many thanks

So you plan to send a visitor from your signup directly to an affiliate offer? If marketing is about building trust, which it is in large part, do you think you now have enough trust/credibility to sell them something?

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Ezloankit

11 years ago

Yes, that is correct.

Thanks
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travlinguy

11 years ago

Originally Posted by Ezloankit

Yes, that is correct.

I don't know what you've got on your site or what you might be giving away as a signup incentive but generally speaking, such brief contact is usually not enough to get a sale.

The reason you're collecting subscribers is so you can mail them useful info on an ongoing basis, which is part of what will build trust. I'd be concerned that the way you've got things set up you're going to be perceived as perhaps a bit pushy going for the sale so soon. Though it might be okay if the visitor's experience up to that time has been favorable. Hard to say without seeing what you've got set up. Good luck.

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Ezloankit

11 years ago

Can someone please answer my question. I am not looking for any other advice.

Originally Posted by travlinguy

I don't know what you've got on your site or what you might be giving away as a signup incentive but generally speaking, such brief contact is usually not enough to get a sale.

The reason you're collecting subscribers is so you can mail them useful info on an ongoing basis, which is part of what will build trust. I'd be concerned that the way you've got things set up you're going to be perceived as perhaps a bit pushy going for the sale so soon. Though it might be okay if the visitor's experience up to that time has been favorable. Hard to say without seeing what you've got set up. Good luck.

Thanks
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Istvan Horvath 11 years ago

Originally Posted by Ezloankit

Do I understand these mechanics correctly?

Originally Posted by Ezloankit

Can someone please answer my question. I am not looking for any other advice.

In that case - the answer is NO. No, you didn't get it correctly :rolleyes:

For the future: if you want to hear only what you like - don't post in a public forum. You can NOT tell people what to post. Your problem is not the age but being ingrate for the free advice you got.
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- Alexa Smith Banned 11 years ago
  
  I can hardly believe the conversation in this thread! I read the OP and was all ready to reply but found that Travlinguy and Istvan had already said exactly what I wanted to say. So perhaps it's just as well, in the circumstances, that somebody of my age-group didn't get in first, otherwise it would doubtless all be my fault for "lack of respect for my elders", or something.
  
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- MissTerraK 11 years ago
  
  I know you don't want to hear it, but I love to talk with my fingers while I sincerely try to help those who ask. And seeing how this wasn't a multiple choice question, but an open ended question, here goes my answer.
  
  First off, Travlinguy knows what he is talking about. If you didn't understand the way he put it, perhaps this will help.
  
  Whether you believe it or not, whether you want it to be true or not, everything in life revolves around relationships.
  
  First, growing up it was your family, next it was your friends, next your marriage, in a work environment, it is with your co-workers and boss. Everything revolves around relationships. Good relationships lead to success, bad relationships lead to failure.
  
  Business is about relationships as well. Say you were in the market to buy a new car. If there were no car salespeople to come up to you, greet you with a smile and ask if they can help you with anything, as they set out to establish a relationship with you, you couldn't buy a car.
  
  Business is about building relationships, period. You can build a positive one or a negative one. The choice is yours.
  
  That being said, with every step you intend to make in your business strategy, ask yourself if this particular step or method or what have you, will build a positive or negative relationship with your potential clients.
  
  If you're not sure, imagine yourself as a potential client and ask yourself with a particular step if you would be put off by it. If yes, that would be building a negative relationship. Change that step to something you yourself would like to see as a consumer or potential client. This will lead to a successful relationship and business.
  
  Terra
  
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Istvan Horvath

11 years ago

According to Alexa ranking (which is crappy and not realistic, of course) the 55-64 and 65+ segment of the population is over-represented among this forum's visitors - so, don't feel so lonely :p

Before getting into the technicalities (e.g. which AR system, which tracking software, HTML in squeeze page etc.) let's tackle your concept of the [sales] funnel.

Every step you take to build whatever you are building online - needs to have a clear picture of a funnel... that "drives" your visitor exactly to the desired endpoint. That endpoint could be a sale or some other action, it doesn't really matter. Just make sure you plan it out correctly. Then comes the execution.

So, first question(s):

what is the offer on your squeeze page that would invite me to give my email to you?
why do you need my email? what are your plans, what will you do with it?
where is the point where I got what you promised me to give my email in exchange?
did you explain to me that you would send me to a sales pitch (where you are an affiliate)? if yes, why would I give up my valued asset - email - to you in order that YOU make money by aff sales. WIIFM?

Another "senior"

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bwh1

11 years ago

Basically it's the way you asked for.

I would do a slight change in that sequence to make it better

- Setup Squeeze page and offer a great Gift for the optin
- Build Traffic to Squeeze page
Now comes the edit
- Optin gets added to your GetResponse list and at the same time you should redirect him to a THANK YOU PAGE with a short welcome note AND here you could pre-sell a product which in a perfect situation helps greatly with what your freebie is offering. Offer some extra bonus for whom purchases the product at the very same moment.
- I would recommend to shoot a short video as a thank you message - works great and not many do this so you set yourself apart
- Over your emails you can then market the same product again, and others off course.

Done and a lot of luck

G.

Thanks
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Ezloankit

11 years ago

This is exactly what I was looking for. Thank you for answering my question.......

Originally Posted by bwh1

Basically it's the way you asked for.

I would do a slight change in that sequence to make it better

- Setup Squeeze page and offer a great Gift for the optin
- Build Traffic to Squeeze page
Now comes the edit
- Optin gets added to your GetResponse list and at the same time you should redirect him to a THANK YOU PAGE with a short welcome note AND here you could pre-sell a product which in a perfect situation helps greatly with what your freebie is offering. Offer some extra bonus for whom purchases the product at the very same moment.
- I would recommend to shoot a short video as a thank you message - works great and not many do this so you set yourself apart
- Over your emails you can then market the same product again, and others off course.

Done and a lot of luck

G.

Thanks
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Meharis 11 years ago

Originally Posted by Ezloankit

This is exactly what I was looking for. Thank you for answering my question.......

Ezloankit,

I was going to keep my mouth shut, but considering your answer,
I've to tell you that you're just plain Ungrateful.

Right now, you're online and you've ignored help from:

travlinguy, Istvan Horvath, Alexa Smith, MissTerraK,.

You didn't even say thank you to bwh1 for answering "for what you were looking for"

Pathetic that at your age you didn't learn to say Thank You...

Meharis
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bwh1

11 years ago

Folks, please take it a bit slower.

I'm sure that he didn't meant to be ungrateful to the others Warriors. He only needed a few answers and wasn't up for a discussion, even so that could help most probably more than my answer.

I just can imagine that he don't know how to use a Forum properly as he is new to IM and most probably even to a Forum in general.

When I started out I didn't even know how to use Google search properly.

I give him a credit as this critiques are exactly what a few people use to say that the WF is a place where newbies are not welcome.

G.

Thanks
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MissTerraK

11 years ago

Originally Posted by bwh1

Folks, please take it a bit slower.

I'm sure that he didn't meant to be ungrateful to the others Warriors. He just wasn't up for a discussion, even so that could help most probably more than my answer.

I just can imagine that he don't know how to use a Forum properly as he is new to IM and most probably even to the Internet.

When I started out I didn't even know how to use Google search properly.

I give him a credit.

G.

But he joined the forum back in 2009, the same year as I did, but 8 months sooner.
I don't think that is very new.

Granted he hasn't posted much, but that doesn't mean that he hasn't had ample time, as in four and a half years, to read and pretty much get a lay of the land here.

Terra

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bwh1

11 years ago

OOps, didn't noticed that detail. Hawkeyes :-)

G.

Thanks
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MissTerraK 11 years ago

Originally Posted by bwh1

OOps, didn't noticed that detail. Hawkeyes :-)

G.

Ha! I think I like that. I don't believe I've ever been called Hawkeyes before.

Terra
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rosetrees

11 years ago

There's something odd going on here folks. Today he (or she) claims to be a senior with no computer knowledge. A few days ago, in this thread, he claimed to have a list of 10m http://www.warriorforum.com/main-int...ml#post8225714 but wanted to know what to sell to them.

Look at his username.

Thanks
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bwh1

11 years ago

Originally Posted by rosetrees

There's something odd going on here folks. Today he (or she) claims to be a senior with no computer knowledge. A few days ago, in this thread, he claimed to have a list of 10m http://www.warriorforum.com/main-int...ml#post8225714 but wanted to know what to sell to them.

Look at his username.

Indeed, looks a bit fishy to me.

It wasn't a promo thread for his sig or similar, he again asked a normal question, even so it was a untargeted question no one really could answer.

Suddenly he has a list of 10k. Could be that he purchased those, possible.

Then he left the thread, no conclusions.

Wacky

G.

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CDarklock 11 years ago

Originally Posted by bwh1

Indeed, looks a bit fishy to me.

In my brick-and-mortar days, I used these guys.

InfoUSA | Mailing Lists | Email Marketing Lists | Business | Sales Leads | Consumer

We call this a list, too. You never mail the whole thing - you segment it. You buy a specific region or state, then search and filter it to identify the hot prospects. Once you drill down to the people who actually care about your offer, then you mail. On paper. With stamps. Through the post office.

Someone ten years my senior might think this is the kind of list we mean when we say "the money's in the list." Someone ten years my junior may not even have the first damn clue this kind of list still exists.

Mine was about 17 million, incidentally. I paid about $1,500 a year to retain access to that database, from which I obtained all of ten clients, but the average annual revenue from each client was just under $175,000.

The game looks different from this angle. And someone who isn't computer savvy can easily be confused at the duplication of terms.
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"The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers
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Alexa Smith

Banned 11 years ago

Originally Posted by rosetrees

There's something odd going on here folks. Today he (or she) claims to be a senior with no computer knowledge. A few days ago, in this thread, he claimed to have a list of 10m http://www.warriorforum.com/main-int...ml#post8225714 but wanted to know what to sell to them.

Look at his username.

Call me a skepchick but I always wonder, when people say something like "I have about 10 mil on my list", whether it's the word "my" that's the open-to-interpretation one, rather than "list".

But yes - I do take your point.

Thanks

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Marc Rodill

11 years ago

Actually the answer to your question is yes.

Welcome to the forum. This is how they play around here.

But they're also right that you should build a relationship with your list after getting them to sign up. And if you do it before making an offer you will generally increase your conversion.

So to answer your question, yes, you got the mechanics right.

Thanks

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timpears

11 years ago

Yea for seniors. I just 'celebrated' my 63rd five days ago.

Go team.

You got it pretty much correct. Once you get them signed up, send them materials they will like to read, for free. That should help build trust and show them you know what you are talking about. so when you send them something to buy, they will remember, hopefully, you know what you are talking about, and go ahead and buy.

Good luck.

Thanks

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Tim Pears

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stargazinc

11 years ago

building trust with them is very important. Repeat customers is something you should try to do

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CDarklock

11 years ago

Originally Posted by Ezloankit

Do I understand these mechanics correctly?

Yes, you understand the moving parts of the system.

You have a squeeze page where someone puts in their email address.

You send traffic to that page.

The people who sign up there go on your GetResponse list.

Once you have them on your list, you can send them email and that email can contain URLs.

Linktrackr URLs will work, as will others. GetResponse has its own link tracking feature which may suit your needs; take a look at it. You can use both, if you like.

In any case, the ultimate destination of the subscriber is your offer. It may be an affiliate offer, your own offer, or just something you wanted to share.

What everyone is complaining about is that they want to make sure you understand these are people, not just numbers, and you have to get them to FART.

Follow -> Admire -> Respect -> Trust.

If they don't trust you, they're not going to buy from you. If they don't respect you, they won't trust you. If they don't admire you, they won't respect you. And if they're not following you, they won't even have a chance to admire you.

But that is not a moving part of the system. That part is old school, and hasn't changed in thousands of years. You get that part. We had that before you were born, and you were raised on it.

The newfangled confusing part is all these modular parts that plug into one another. Squeeze pages and traffic sources and autoresponders and link trackers and affiliate crap. That is the part you want to make sure you get.

And yeah, you get it. That's how the machine works. Everything else is implementation detail.

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"The Golden Town is the Golden Town no longer. They have sold their pillars for brass and their temples for money, they have made coins out of their golden doors. It is become a dark town full of trouble, there is no ease in its streets, beauty has left it and the old songs are gone." - Lord Dunsany, The Messengers

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Just an Old Fart with a question

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