Client submitted articles to EzineArticles and not to his site...

by ixodid
16 replies
I have a client who I'm helping improve traffic to his site.

I'm suggesting he add content to his site.

He has written about 80 articles submitted to EzineArticles - all in 2010. He did not publish them to his site at all.

Is there any way he could use the articles' content for his site and make it worth doing?

I know spinning is not the way to go, but if he re-writes the articles in a quality way, is that considered spinning?
#articles #client #ezinearticles #site #submitted
  • Profile picture of the author Alexa Smith
    Banned
    Originally Posted by ixodid View Post

    Is there any way he could use the articles' content for his site and make it worth doing?
    It depends on what he considers "worth doing".

    If he wants them because he wants to have material there for his visitors to read, there's nothing to stop him from posting them all on his site this afternoon, exactly as they are. That's "worth doing", perhaps?

    But he probably won't get any SEO benefits to speak of, because now that he's so unwisely given away all the initial indexation-rights to an article directory (they must love him!) it will only be syndicated content when he re-publishes it, just as it would be for anyone else. There's no problem over doing that, of course, and no penalty for it, but also no real SEO benefits to speak of. Probably he should do it, rather than not do it, though? In the long run, he might benefit from it, anyway?

    Originally Posted by ixodid View Post

    I know spinning is not the way to go
    You can say that again!

    Originally Posted by ixodid View Post

    if he re-writes the articles in a quality way, is that considered spinning?
    By whom?

    I suspect you mean "by Google", really, don't you? Why does everyone care so much what Google thinks?! Your client's primary purpose in having content on his website is surely not to attract traffic from Google?! At least, I hope not, because if it is, it's probably kind of "academic" what he does, really. :rolleyes:

    If he's going to re-write them enough to make them "unique", wouldn't he be much better off just writing new ones, chalking the past down to "experience", and making a fresh start?
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    • Profile picture of the author ixodid
      Thank you, Alexa, for your response.

      I suspect you mean "by Google", really, don't you? Why does everyone care so much what Google thinks?! Your client's primary purpose in having content on your website is surely not to attract traffic from Google?!
      I was under the impression that a significant amount of traffic would come from Google.

      I would be grateful if you could please set me straight on my assumption about Google (or point me to a thread that explains what you mean).
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by ixodid View Post

        I was under the impression that a significant amount of traffic would come from Google.
        It will, perhaps, if he selects the content he publishes in order to try to rank well. But that doesn't mean that that traffic will turn into income for him. And it's perhaps far less likely to than traffic from almost any other source at all? :confused:

        Originally Posted by ixodid View Post

        I would be grateful if you could please set me straight on my assumption about Google (or point me to a thread that explains what you mean).
        Personally, I'd advise him not to put too much of his time and effort into trying to attract "organic SERP's" traffic, for two main reasons: first, it's very precarious and makes your business Google-dependent, and any business that's Google-dependent is no more than one algorithm-change away from a potential accident (or even a potential disaster), as so many Warriors have been finding out over the last year or two, some of them to their very great cost; secondly, for me, search engine traffic has been uniformly the worst-converting traffic out of everything I've ever tried in 8 entirely different niches over the whole of the last 4 years - search engine visitors to all my websites typically stay the least time, view the fewest pages, opt in the least often and actually buy anything by far the least often. I admit I do get tons of search engine traffic to all my main sites (just because of all the high rankings I've got, incidentally, from article syndication to relevant sites) but I'd certainly hate to have to make a living from that traffic! Google rankings are really not much of a "traffic-generating plan" at all.
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        • Profile picture of the author ixodid
          So, if...

          ..he probably won't get any SEO benefits to speak of...
          and

          ...search engine traffic has been uniformly the worst-converting traffic out of everything I've ever tried in 8 entirely different niches over the whole of the last 4 years - search engine visitors to all my websites typically stay the least time, view the fewest pages, opt in the least often and actually buy anything by far the least often.
          Then would it not make sense to do as kindsvater suggests possibly doing and publish the articles as is on the client's site as is since the better converting traffic comes from other sources?
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          • Profile picture of the author Alexa Smith
            Banned
            I would think so (though I'm a little less clear than you are that that's what Brian actually said - but I don't understand his reply and shouldn't therefore comment further about it ).

            I did start my initial reply by saying "If he wants them because he wants to have material there for his visitors to read, there's nothing to stop him from posting them all on his site this afternoon, exactly as they are. That's 'worth doing', perhaps?" ...
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  • Profile picture of the author danr62
    He can take all those articles and post them to his site without making any changes at all. EZA does not require content to be exclusive to them. In the future, it will be best if your client posts the articles on his site first before submitting them anywhere else.
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    • Profile picture of the author GeorgR.
      Originally Posted by danr62 View Post

      He can take all those articles and post them to his site without making any changes at all.
      Why should he do that? While it might very well be true that that he won't see any negative effect from that, it simply doesn't make sense. Honestly, from all things in IM getting good content on a site should NOT be a problem. Rather than putting 80 "clones" of some ezine articles on there, why not just start slowly and have someone write 5-10 quality pieces. It will NOT cost the world.
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      • Profile picture of the author Alexa Smith
        Banned
        Originally Posted by GeorgR. View Post

        Why should he do that?
        To provide additional content for his visitors to read, presumably, for all the normal reasons one wants content on one's site? (Can't think of any other reason, certainly!).

        In other words, for the same reason that thousands of people regularly syndicate content from Ezine Articles. That is what Ezine Articles exists for, after all.

        Originally Posted by GeorgR. View Post

        While it might very well be true that that he won't see any negative effect from that, it simply doesn't make sense.
        Sorry, but I simply don't understand this perspective, at all.

        Countless people who syndicate my articles, and other authors' articles, from EZA certainly don't seem to feel that way about it. (And unless I've missed something here, the fact that this person happens originally to have written those articles himself doesn't make any difference to the principle? It just makes it better because he doesn't need to give another author a link!)

        Originally Posted by GeorgR. View Post

        Honestly, from all things in IM getting good content on a site should NOT be a problem. Rather than putting 80 "clones" of some ezine articles on there, why not just start slowly and have someone write 5-10 quality pieces. It will NOT cost the world.
        I agree entirely with this.

        But where's the downside to re-publishing his own articles as well?
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        • Profile picture of the author JohnMcCabe
          Originally Posted by Alexa Smith View Post

          But where's the downside to re-publishing his own articles as well?
          The answer to that depends on the quality of those original articles, doesn't it?

          If they're the usual spider food that nearly choked the life out of EZA, they may not be worth putting on a site for actual people. The potential downside seems to be a loss of authority/credibility.

          On the other hand, if those articles are of good enough quality, I don't really see a downside.
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          • Profile picture of the author Alexa Smith
            Banned
            Originally Posted by JohnMcCabe View Post

            The answer to that depends on the quality of those original articles, doesn't it?
            True, true ... I was kind of assuming they're "ok", at least in so far as EZA accepted them in the first place. But this doesn't actually follow at all.

            Originally Posted by JohnMcCabe View Post

            If they're the usual spider food that nearly choked the life out of EZA, they may not be worth putting on a site for actual people. The potential downside seems to be a loss of authority/credibility.
            Yes, very good point: they do need to be fit to share with one's readers/visitors, to gain anything by sharing them with one's readers/visitors.

            Originally Posted by JohnMcCabe View Post

            On the other hand, if those articles are of good enough quality, I don't really see a downside.
            No indeed ... we agree, really. To be honest, I'm only replying at all because I ran out of "thanks" for the day and couldn't otherwise acknowledge your points.
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  • Profile picture of the author RogueOne
    Why does everyone care so much what Google thinks?!
    Outmoded thinking maybe? :confused:

    This is 2013 people, not 2003.
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  • Profile picture of the author kindsvater
    For starters, has your client reviewed their EZA panel to see how much traffic the articles are generating?

    If nothing, then maybe it is worth deleting the EZA article and putting on the website.

    If a lot, then maybe it is worth writing a related article for the website.

    In other words, get data and facts so you have something to work from, besides guessing and speculation, before suggesting a course of action.

    .
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  • Profile picture of the author GeorgR.
    Originally Posted by ixodid View Post


    I know spinning is not the way to go, but if he re-writes the articles in a quality way, is that considered spinning?
    Of course not. Many articles, in some way, are rewrites if you look at this from a certain perspective. But I still wouldn't use ezine articles as basis for rewrites.

    To be honest, your post is *somewhat* perplexing because you make it sound like there is a problem where in reality there is none.

    Your client needs content, correct? So..where's the problem? I mean the answer is right there...if he needs content get a writer and let them create content for his site. UNLESS you think getting content today is something extremely difficult to do???
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  • I dont understand one thing, why would you think about those 80 articles which were written before and by-mistakely used it first for ezine..

    There is no harm in writing new articles now!

    I had a little suggestion: he can convert those articles into some video , audio, pdf etc.. , in that way he can able to somehow convert them for better purpose!
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  • Profile picture of the author clever7
    Only 80 articles? Your client should simply write many new articles and publish the new ones first of all at his own website, and then submit them to EzineArticles as they are.

    I usually publish long articles at my blog and then I submit a shorter version of each article to EzineArticles with a different title.

    Tell your client he should simply disregard the first 80 ones, and keep writing. He must publish numerous articles online to get traffic and have the chance to send them for syndication.








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  • Profile picture of the author John Romaine
    Don't limit your thinking to just articles.

    Why not hold a podcast and "discuss" the topic/theme/reasoning behind each article that was written, then transcribe it, and post it up on your own site as unique content. The same could be done with video.
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