Quick Keyword Research Question

Netcel · 05-07-2009, 05:14 AM

When searching for a keyword in Google to determine competition levels, do you use broad, "phrase" or [exact]?

I tend to use [exact] when determining search volumes, but would be interested to know what best practise is for competitor levels.

Many Thanks

Mr McDonald · 05-07-2009, 05:22 AM

I use exact to get the terms people are searching for , then i select the terms that have a low number of competing webpages but a decent number of searches.

PeteHarrison · 05-07-2009, 05:25 AM

I think it is standard to use "phrase" match to determine competition and I use this most of the time. If I want to really know what the competition is like I use:

allintitle:"phrase"

Pete

Aaron Riddell · 05-07-2009, 05:27 AM

Quote:

Originally Posted by Netcel

When searching for a keyword in Google to determine competition levels, do you use broad, "phrase" or [exact]?

I tend to use [exact] when determining search volumes, but would be interested to know what best practise is for competitor levels.

Many Thanks

Use the Adwords Keyword Tool first which will give you an idea of volume of searches and competition for the keyword. It will also give you other keyword phrases which may be useful.

and then do a "phrase" check on the Google Search.

Try and find long tailed keywords with lower search volumes.

Aaron Riddell

abo28 · 05-07-2009, 05:29 AM

I also use the "phrase" match.

As far as I know, popular keyword research tools like Wordtracker use "phrase" to estimate the competition levels.

malfumos · 05-07-2009, 05:34 AM

You must used the exact keyword to know your competitors.

kayfrank · 05-07-2009, 05:35 AM

I shall look at wordtracker. Are single words or phrases better?

lstoops · 05-07-2009, 05:47 AM

Keyword phrases are usually better. I use allintitle: "keyword phrase" to find competition and I also take a look at the first few spots to see backlinks, page rank, etc. to assess properly.

KateD · 05-07-2009, 06:55 AM

Hi..

I don't use Google's Keyword Tool as much as a couple of other keyword research tools, but you'd want to use the "phrase" match instead of "broad".

The broad match doesn't really provide much useful info.

KateD

05-07-2009, 05:14 AM	#1
Netcel HyperActive Warrior Join Date: Mar 2009 Posts: 106 Thanks: 3 Thanked 2 Times in 2 Posts Social Networking	Quick Keyword Research Question When searching for a keyword in Google to determine competition levels, do you use broad, "phrase" or [exact]? I tend to use [exact] when determining search volumes, but would be interested to know what best practise is for competitor levels. Many Thanks

05-07-2009, 05:22 AM	#2
Mr McDonald My Friends Call Me Gavin Join Date: Apr 2009 Location: Scotland Posts: 312 Thanks: 3 Thanked 21 Times in 18 Posts Social Networking	Re: Quick Keyword Research Question I use exact to get the terms people are searching for , then i select the terms that have a low number of competing webpages but a decent number of searches.
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05-07-2009, 05:25 AM	#3
PeteHarrison Active Warrior Join Date: Jan 2009 Location: UK Posts: 86 Thanks: 8 Thanked 13 Times in 11 Posts Social Networking	Re: Quick Keyword Research Question I think it is standard to use "phrase" match to determine competition and I use this most of the time. If I want to really know what the competition is like I use: allintitle:"phrase" Pete

05-07-2009, 05:29 AM	#5
abo28 Bogdan Anastasiei War Room Member Join Date: Jan 2008 Location: Romania Posts: 245 Thanks: 249 Thanked 19 Times in 15 Posts Social Networking Contact Info	Re: Quick Keyword Research Question I also use the "phrase" match. As far as I know, popular keyword research tools like Wordtracker use "phrase" to estimate the competition levels.

05-07-2009, 05:34 AM	#6
malfumos HyperActive Warrior Join Date: Apr 2009 Posts: 131 Thanks: 7 Thanked 2 Times in 2 Posts	Re: Quick Keyword Research Question You must used the exact keyword to know your competitors.

05-07-2009, 05:35 AM	#7
kayfrank Active Warrior Join Date: May 2009 Location: UK Posts: 30 Thanks: 2 Thanked 2 Times in 2 Posts Social Networking	Re: Quick Keyword Research Question I shall look at wordtracker. Are single words or phrases better?
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05-07-2009, 05:47 AM	#8
lstoops Advanced Warrior War Room Member Join Date: Mar 2008 Location: Michigan Posts: 598 Thanks: 128 Thanked 152 Times in 74 Posts Social Networking	Re: Quick Keyword Research Question Keyword phrases are usually better. I use allintitle: "keyword phrase" to find competition and I also take a look at the first few spots to see backlinks, page rank, etc. to assess properly.
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05-07-2009, 06:55 AM	#9
KateD Advanced Warrior War Room Member Join Date: Apr 2007 Location: , , USA. Posts: 975 Thanks: 30 Thanked 236 Times in 104 Posts	Re: Quick Keyword Research Question Hi.. I don't use Google's Keyword Tool as much as a couple of other keyword research tools, but you'd want to use the "phrase" match instead of "broad". The broad match doesn't really provide much useful info. KateD
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