Writing yourself or outsourcing?

39 replies
Hello All,

So at the moment I have 2 main projects going on. Both are gaming news website.

On one website I write and publish 2 posts on it a day, it takes me around one hour to do it.

On the other website, I launched it a few weeks ago, and Instead of myself writing on it I decided to hire a writer around $16.60/day to write 5 posts per day on it. The posts that this writer writes are OK, but I think I can do better, but I don't have time to write 5 posts on it per day.

The main problem with this writer is that they cost me $16.60/day and the site is currently making nothing as the site is very new.


So what do you think I should do?

Fire this writer... and write one post per day by myself and save loads of money and hopefully make the site turn a profit sooner.

Bite the bullet and keep the writer, and hope that as more articles have been posted the site will grow alot faster than it would than if I was just posting on it once daily. But the problem with this... It will cost me $500/month... that is alot!

What do you think? I'm really stuck...
#outsourcing #writing
  • Profile picture of the author RogueOne
    I've made most of my money online with MMORPGs. If you want to get traction you have to post something that is worth reading. Do it your self or find a better freelancer. Post answers to current problems on the trending games and you will get traffic.
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    • Profile picture of the author arranrice
      Originally Posted by RogueOne View Post

      I've made most of my money online with MMORPGs. If you want to get traction you have to post something that is worth reading. Do it your self or find a better freelancer. Post answers to current problems on the trending games and you will get traffic.
      Thanks!
      I think I may do it by myself.
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    • "Writing yourself or outsourcing?" A lot of the decision should be based on your talent for writing as well as how strong your desire to do so is.
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  • Profile picture of the author TiffanyLambert
    Here's what I would do:

    Hire a better writer to writer fewer posts on the other site. That way you get to focus on one, and someone else does the other, but you have quality, high converting posts.
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  • Profile picture of the author seonutshell
    You should add a third option in the poll

    "it all depends"

    Personally, i would write all of the content myself, with a view to outsourcing when i know the site is making money. Should always keep investments low, but reinvestments high.

    however if you are not native english, i would outsource, if you want native english readers.
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  • Profile picture of the author Brannigans
    Either do it yourself or pay the same price for 1 premium article per day. Go for quality over quantity/
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  • Profile picture of the author tpw
    How about a third option?

    Replace the writer with someone who does a better job for you?
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  • Profile picture of the author writeaway
    Better yet, why don't you just do the following

    1) Write short but info-packed outlines of your articles or blog posts
    2) Dictate the articles or blog posts based on your outlines
    3) Send the audio to a transcriber who will do 30 minutes of audio transcriptions for $8

    I know people that can transcribe for that low, EDIT the materials, and include HTML tags so you have royalty-free photos for each blog posts and you have HEADING tags for on page/content-based SEO.

    This way, YOU still 'wrote' the articles/blog posts but you have more time to devote to GROWING your business.

    30 minutes a day should be good enough for around 6 500 word posts or 7 to 8 400 word posts. That's with pictures and HTML formatting. Just go to wordpress and click the Text tab and copy and paste. All for $8
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  • Profile picture of the author zahanega
    ATM to save money, I would write the posts myself to ensure quality. Then once you're getting enough converting traffic outsource it so you don't need to spend so much time on it.
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  • Profile picture of the author BrianNori
    Have you considered going into a JV with industry leaders to co-produce content? There are a lot of websites that outsource multiple authors to leverage each others content into profitable traffic. Food for thought.
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  • Profile picture of the author Klemen Znidar
    Don't spend if you can't afford it. Better to build it slower and save that money until you have enough to spend. And you also know your site will be better in the end, if you write articles. Since it's probably your passion (:
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  • Profile picture of the author Klemen Znidar
    Don't spend if you can't afford it. Better to build it slower and save that money until you have enough to spend. And you also know your site will be better in the end, if you write articles. Since it's probably your passion (:
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  • Profile picture of the author seobro
    Wait until you are drowning in money. Then hire writers and only good ones.

    BTW, I bet you are not concentrating on nonviolent games. I was told the other day by a guy in game stop that they had sold out of the latest harvest moon games. This niche is not saturated yet, so it is something to look into.
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  • Profile picture of the author Max Greenflame
    You're just getting what you pay for. Weird that some people agree to do anything for so small price. Why do you need to update your website so often? If you write just for the sake of increasing traffic - your marketing strategy is definitely wrong. You should change it ASAP. Make less posts concentrating on quality over quantity while trying more effective ways to promote your websites. As soon as you boost your income you'll be able to outsource content creation hiring a professional writer paying him or her decent money.
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  • Profile picture of the author Richniche
    Originally Posted by arranrice View Post

    On the other website, I launched it a few weeks ago, and Instead of myself writing on it I decided to hire a writer around $16.60/day to write 5 posts per day on it.
    Speaking for myself as a web content writer, here are 2 major reasons my clients tell me why they have to hire a writer:

    1. They cannot write well.
    2. They want to spend more time in marketing their sites rather than writing their own articles.

    So if you think you can maximize your time if you hire a writer, then why not do hire one?

    But with $16.6/5 articles, it is only $3.32 per article. And I'm not sure if you can find a high quality writer for that price.

    If you want quality, you must be willing to pay for it.
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    Web content writer since 2007. Need high quality articles without worrying about the price? Let me help you.
    Check out what my clients are saying.

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  • Profile picture of the author Simmeon
    $16 for 5 posts is dirt cheap, thats why the content is junk.
    Get a new writer.
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  • Profile picture of the author katherineolga
    My first instinct was for you to write it yourself to establish your voice and to see what works. Then, it may be easier to outsource so you can show the writer EXACTLY what works and have them mimic your writing style as best as they can.

    Sometimes, outsourcing can make a site feel robotic. Writing it yourself will put your personality in it.
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    • Profile picture of the author JohnMcCabe
      Here's another option, maybe.

      Can your writer be taught/coached to improve quality? Or is this a writer hired on price, who likely doesn't give a crap as long as you keep paying him/her?

      If you're happy with the basic quality for the price, try the coaching route to bring his/her output closer to your standards. Otherwise, terminate them and either find someone you can work with or do it yourself.

      (I'm waiting for the guy who hits every writing related thread lately with a lame one-liner about the Best Spinner...:rolleyes
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      • Profile picture of the author Max Greenflame
        Originally Posted by JohnMcCabe View Post

        Here's another option, maybe.

        Can your writer be taught/coached to improve quality? Or is this a writer hired on price, who likely doesn't give a crap as long as you keep paying him/her?

        If you're happy with the basic quality for the price, try the coaching route to bring his/her output closer to your standards. Otherwise, terminate them and either find someone you can work with or do it yourself.

        (I'm waiting for the guy who hits every writing related thread lately with a lame one-liner about the Best Spinner...:rolleyes
        Are you for serious? This writer is unlikely to be a writer at all. This could be a scam in this case. The system is simple. You buy a good content spinner that churns out articles which easily go past copy scape. Then you offer your content writing services for dirt cheap to get orders and go make money. Being hired for a long term means residual income, even if it's small. That person could be hired for $16.60 a day by multiple bloggers at the same time! They think, well, we need average quality content to grow our blogs faster, this person might be from a poor country, why not hiring? OK, calculate the profits, how much does it take to find out content to spin and click a couple buttons? Let's say 10 minutes, assuming that the writer works for 10 bloggers for the same price - this is $99.6 per hour, working 6 hours per day - $597 per day which is $17,928 per month. Cool, hah? Do they need coaching? I think they're smart enough making this bank. P.S But I think this writer has a poor quality spinner made of rusty gears. Ba-a-ad for his or her business!
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        • Profile picture of the author JohnMcCabe
          Originally Posted by Max Greenflame View Post

          Are you for serious? This writer is unlikely to be a writer at all. This could be a scam in this case. The system is simple. You buy a good content spinner that churns out articles which easily go past copy scape. Then you offer your content writing services for dirt cheap to get orders and go make money. Being hired for a long term means residual income, even if it's small. That person could be hired for $16.60 a day by multiple bloggers at the same time! They think, well, we need average quality content to grow our blogs faster, this person might be from a poor country, why not hiring? OK, calculate the profits, how much does it take to find out content to spin and click a couple buttons? Let's say 10 minutes, assuming that the writer works for 10 bloggers for the same price - this is $99.6 per hour, working 6 hours per day - $597 per day which is $17,928 per month. Cool, hah? Do they need coaching? I think they're smart enough making this bank. P.S But I think this writer has a poor quality spinner made of rusty gears. Ba-a-ad for his or her business!
          Yes, I was serious. So many writers with potential are advised to start by charging peanuts for their work and then raise their prices that it's possible the OP's cheap writer might be salvageable. Of course, once that writer learns what good output is really worth, he'll need to find a new writer or up what he's willing to pay.

          I also know the reality of a hack "making bank" off blog owners who either don't care or don't know any better when it comes to quality - which is more than just passing copyscape. So I also added that if the writer was not salvageable to kick him to the curb.

          By the way, how do you happen to know so much about how this scam works, especially since you appear to admire their model so much?

          If site owners are content with the drivel most spinners kick out, they deserve what they get.
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          • Profile picture of the author Max Greenflame
            Originally Posted by JohnMcCabe View Post

            Yes, I was serious. So many writers with potential are advised to start by charging peanuts for their work and then raise their prices that it's possible the OP's cheap writer might be salvageable. Of course, once that writer learns what good output is really worth, he'll need to find a new writer or up what he's willing to pay.

            I also know the reality of a hack "making bank" off blog owners who either don't care or don't know any better when it comes to quality - which is more than just passing copyscape. So I also added that if the writer was not salvageable to kick him to the curb.

            By the way, how do you happen to know so much about how this scam works, especially since you appear to admire their model so much?

            If site owners are content with the drivel most spinners kick out, they deserve what they get.
            Why are you trying to find a potential writer in that person when his or her articles appear to be trash anyway? As to the model, I've just learned a lot and knew people who do it and who teach it. Though my business is different. I thought it'd be good to warn bloggers how money are made off them this way just in case.
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  • Profile picture of the author python
    It used to be "Content is king", I personally think now that "Quality is King". So, in my opinion one good article of top quality worth several more bulky articles. My two cents.
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  • Profile picture of the author fin
    I'd concentrate one the site that has the most potential and use your money to scale it up.
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  • Profile picture of the author BobTheBostonian
    Option 4: go with whatever is more profitable. Opinions/philosophies be damned, let the readers/customers do the talking.
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  • Profile picture of the author Randall Magwood
    Originally Posted by arranrice View Post

    Fire this writer... and write one post per day by myself and save loads of money and hopefully make the site turn a profit sooner.
    ^^Yup. Learn the art of article writing and article marketing, save your money, save the money you're kicking out for outsourcing, and invest it into paid advertising.
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  • Profile picture of the author Dot7
    For now, consider writing your articles yourself. It will save you money as the site is new and money seems a little tight. Then, as time goes on and money permits, find yourself a Professional Article writer or Article Writing Service. It will save you time since writing a good article is a time-consuming task. You should have better things to do.
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  • Profile picture of the author HumbleGuy
    I believe writing content yourself will help you most, because you need to be able to write even better and spend those $500 for marketing the content. It will help eventually.
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  • Profile picture of the author JasonBennet
    I will simply look for a better writer and pay more for better quality. Yes it might looks expensive in the short term but it will be good long term because you website will have lots of good content which encourage readers to come back.
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  • Profile picture of the author flovin
    Time is precious. I would rather pay small money to outsource someone to write.
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  • Profile picture of the author arranrice
    I' have got rid of the writer.

    I am now going to hire a new writer who has lots of experience in my niche. I'm going to give post topics, so its easier for the writer and me. My budget is $200/month for this new writer.
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  • Profile picture of the author DeborahDera
    If you can only describe what your writer is doing as "ok," then you should probably consider doing 1 post per day yourself. It may take you more time to make the site profitable, but you'll be happy with it.

    Originally Posted by arranrice View Post

    Hello All,

    So at the moment I have 2 main projects going on. Both are gaming news website.

    On one website I write and publish 2 posts on it a day, it takes me around one hour to do it.

    On the other website, I launched it a few weeks ago, and Instead of myself writing on it I decided to hire a writer around $16.60/day to write 5 posts per day on it. The posts that this writer writes are OK, but I think I can do better, but I don't have time to write 5 posts on it per day.

    The main problem with this writer is that they cost me $16.60/day and the site is currently making nothing as the site is very new.


    So what do you think I should do?

    Fire this writer... and write one post per day by myself and save loads of money and hopefully make the site turn a profit sooner.

    Bite the bullet and keep the writer, and hope that as more articles have been posted the site will grow alot faster than it would than if I was just posting on it once daily. But the problem with this... It will cost me $500/month... that is alot!

    What do you think? I'm really stuck...
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  • Profile picture of the author SuperIMer
    If you have the budget, definitely outsource!

    The key to getting more done, and creating the highest value in the shortest possible time is to outsource tasks that can be outsourced.
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    • Profile picture of the author JohnMcCabe
      Originally Posted by Max Greenflame View Post

      Why are you trying to find a potential writer in that person when his or her articles appear to be trash anyway?
      Where did the OP say that his writer's articles "appear to be trash"? You're the one who came up with that notion. Here's the original snip, just as a refresher.
      Originally Posted by arranrice View Post

      The posts that this writer writes are OK, but I think I can do better, but I don't have time to write 5 posts on it per day.
      Maybe I'm applying my own standards here. Someone capable of writing articles I judge to be "OK" may be better than this particular writer is capable of. I can't say one way or the other, since I haven't seen any of his work.

      Originally Posted by Max Greenflame View Post

      As to the model, I've just learned a lot and knew people who do it and who teach it. Though my business is different. I thought it'd be good to warn bloggers how money are made off them this way just in case.
      I know it's out there, and I give you credit for pulling back this particular curtain. You probably saved more than one blogger some coin and some headaches.
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  • Profile picture of the author Malcolm Thomas
    You have already made the right decision. Fire your current writer and hire a more quality writer who has experience and passion for the niche you are in and see how that works. If that fails, focus on writing only 1 article per day and see how fast your site takes off. Go for quality over quantity.
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  • Profile picture of the author androifield
    If it were me and i wasn't an expert on the topic, I'd write the first few articles by myself and then hire and editor/proofreader just to have another set of eyes check them. As for the "drip" I'd hire a writer to write the rest. At least that writer gets the right idea on what the business is all about because he or she has those first few articles to look at. Sometimes it's not because the writer is bad... sometimes they just don't get it from the get-go and that causes problems throughout the duration of the campaign.
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  • Profile picture of the author Todd Collins
    Neither.

    The way I see it is you have two problems:

    1- You don't have the time to write.
    2- You don't want low quality posts on your website.

    I assume you are in it for the big money which meaning cutting the posts short isn't the idea you are after. The third option is fire this writer and hire a better writer, one who can actually make your website worth something.

    If you write yourself you are just going to waste your time, which is money and If you continue with him, well you lose both time and money.
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