Business sale how to calculate the selling price.
I was wondering to sell my Social Media Business but on nowadays i don´t have a clue how to calculate the entire business price.
It should include:
- Responsive Mailing list (200 clients)
- Facebook, Twitter, Pinterest, Linkedin business profiles (+ Fans, Followers, etc)
- 17 months old Website
- The design of the website + Content cost me around $2k
- Average revenue of $1000 monthly based on the last 17 months
- Sales come from Organic traffic and returning customers only.
- About traffic, the site has about 155 daily visitors.
you can check here
Having these features what do you believe to be the adequate selling price? i was thinking about 2.5x the yearly revenue but i don´t know if it´s too low or too high price to sell, because this is not a flipping site, this is a complete business with customers, organic traffic, and a constant stream of revenue.
So what do you suggest that i should ask for?
Thanks,
Morg
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