I have been noticing a lot of hype and worry about Googles change in their gmail format. The promotion tab has a lot of IMers worried about what it is doing to their open rates. Personally I have let my readers know about this change and gave them instructions what to do if they want my emails to go into their primary inbox. The very few that have not switched my emails to go into their primary tabs were probably the ones who were not opening my emails anyway. These are the ones that I will eventually unsubscribe because why do I want to pay to have them on my list if they are only there to be a number. The larger the number the more your AR charges you. In my opinion if we are giving valuable content to our list they are going to actively look for our emails no matter where they end up. I mean really Yahoo has a folder for Spam. We never know if our emails get put these folders or not. At least with Googles promotion tab we know exactly where our emails are being put and can react accordingly. Am I looking at this scenario wrong? Can you please enlighten me with your thoughts on Googles new promotion tab?
#googles #promotion #tab #worried
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Ron Rule
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