Seeking advice for a financial niche website

Like any niche related to making money there is a lot of scepticism. Your visitors, subscribers and prospects will have seen a lot of false claims and get rich quick stuff and be wary of any marketing messages.

The trading niche - especially anything to do with forex and binary options has a lot of people marketing to it who aren't traders but know how to research a market and push the right buttons to make the sale. This doesn't do us genuine trader/marketers any favours, especially when you take into account the fake MT4 statements you see on the robot/system sales pages.

As long as you are genuine and care about your market then that should show through in your content and will differentiate you from the scammers. Give them solid and helpful content up front without having to commit to anything - then over deliver on value and let your testimonials/word of mouth do the rest.

I'm in this niche as well, I love trading with a passion and am only in IM to raise capital for my account. Then I will trade a big account and have a solid portfolio of stocks/real estate and not have to keep coming up with new products, compete with (fake) marketers, jump on product launches, generally hustle and make noise to stay in business.

I believe this niche needs more good guys and the fake marketer 'non-traders' need to be regulated out somehow.

Good luck.

Howtotradeforliving,

I agree with a lot of what dotdash says. In any financial niche there will be skepticism. Ultimately you will probably draw a few people in but in the end, does the program really do what it says it can do and are you really painting an accurate picture of the product/service? This is why people are skeptical. Its because things like these are often misrepresented or downright lies.

As dotdash mentions these niches (especially forex) are extremely competitive. Since they are already so saturated, that may contribute to why many people don’t have any trust in them. There are probably a core set of people marketing the service really well and may actually have some clients who have experienced success and then there are the other 90% of people who jumped on the band wagon and are just snake oil salesman.

I would say that if you are planning to get into this niche, be ready for an uphill battle. You will probably get some takers but it will take a concerted effort to get a share of the market for yourself.

Best,

Shawn

Hey Guys,
first of all I wanted to thank you for replying. I totally agree with you, there is a lot of competition in this niche and this makes things really hard for beginners like me. I am new to trading myself and this is also the first website ever I build but I am well determined to do well and I am not going to give up easily.
About trading I think most people lose money because they trade for the wrong reasons, everybody want to make easy money and quick and they think that overnight they can achieve that by trading. I've seen tons of people getting burned because of that and I went close to a disaster myself. But when I started enjoying trading (In my opinion is addictive, the feeling you get when you get a trade right and you clearly understand where the market is going it's amazing) I stopped losing money and now this is the 12th week in a row I am profitable.
I have to be honest and I have to say that the reason why I am being profitable is mostly because I use a social trading platform, so I can copy profitable people or exchange ideas with them, it's a kind of social network where you can interact with traders. It is really working for me and I even made a youtube video where I show my account and my trades. Of course this is just the beginning of my journey, by sharing the little I know with people I become a better trader myself because teaching is a great way to learn. But on the other hand I can get some experience and run my first website.
My website doesn't have much content yet but I am also trying to figure out what could be valuable for people, like for example I started a blog where I post regularly just thoughts about the financial world, or every week I attempt to post some forex forecasts and I would like to build a learning center as well were I could learn and help people learning a couple of things about trading in forex. What's your point of view about that?what would you like to find in a "forex blog"?
thanks again

Gianluca

Don't target people who think they "know" something about trading.

Go after regular people who want to make money from home.

You'll run into far fewer objections.

Mark

How do hedge funds grow in popularity and turn the founders into billionaires?

Answer: results.

Same thing in the finance niche.

Can you show proof of killer trades and your annual ROI? If not, start making money as a trader and track your success. Without proof, nobody will believe anything you have to say about trading.

The best approach is coming up with a system. Warren Buffett pretty much put value investing on the map. Peter Lynch exploded the growth of growth investing. There are technical analysis traders also. Within these models, successful traders/investors create systems. Many specialize in select industries.

A great example is William O'Neil who created a growth stock picking system. It's very specific and it spawned an empire.

I'm not in the finance niche, but I dabble in the markets on the side and love reading this stuff.

The key: Establish a successful track record of trades and you will get attention.