2 replies
Hey guys,

Does anyone know of a marketing platform/software that can take a list of prospect companies, profile them, match them to your current clients & then mail them bespoke email marketing campaigns, related to their Business type, territory, size, etc?
#marketing #software
  • Profile picture of the author Jeff Lenney
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  • Profile picture of the author nmcc
    Depends on the level of sophistication you are looking for and what you mean by a list of prospects. When I buy business data I usually get the size, turnover, location etc so I can profile it based on my experience of my market place.

    Most of the ESP's provide tools to segment your lists. Some link to systems like SalesForce so you can do it there and then use an ESP to send mail.

    What do you mean by match it up with existing customers - or do you mean types?
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