22 replies
So I just got an email from a reasonably known name..

Blogging - when you heard about it in 2002.
Google Pay Per Click Ads in 2003.
Publishing e-books in 2004.
Adsense in 2006.
SEO in 2008.
E-Commerce in 2009.
CPA in 2010.
Kindle Books in 2011...
Apple Newsstand in 2013.
Of course, it's suited to what he's selling.

But, does anyone have opinions on this?

Apple Newstand?

Even looking at Google Trends for 'newstand' it doesn't exactly stand out..
Google Trends

Opinions?
#big #thing
  • Profile picture of the author entrepreneurjay
    Who knows only time will tell but I wouldn't doubt it could become popular.

    After all what apple product isn't?
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    • Profile picture of the author tritrain
      Originally Posted by entrepreneurjay View Post

      Who knows only time will tell but I wouldn't doubt it could become popular.

      After all what apple product isn't?
      Yeah, but without Jobs....
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  • Profile picture of the author HamzaW
    I've seen a few promos for Newsstand related products. "so and so got 11m subscribers in 12 months with no advertising" etc etc.

    I don't know of any data to back this up, but it's not unfeasible that a publishing platform supported and promoted by Apple could explode into The Next Big Thing. It's happened a few times before...
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  • Profile picture of the author natebunger
    Since it's from Apple, it should be interesting although it's too soon to say if this is going to be a hit.
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  • Profile picture of the author Joe Motion
    Okay, so every Apple device has a 'Newstand' icon on there device.. that's mainly iPads and iPhones... yet Android device won't... I don't get the hype.

    I can kinda understand all the others.. Kindle to a small extent because it was a new concept but this...

    I'm always trying to jump on trends (kindle for example I have) but I don't see this one being big.
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  • Profile picture of the author bloggerd
    It will probably trend for a bit then die off. I may be wrong only time will tell
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  • Profile picture of the author bwh1
    The lack of marketers who are publishing into the Newsstand are giving me hope :-)

    That means that I just try to publish to around 70 Million IPad users (plus a few IPhone) without a lot of competition.

    It's correct that the Tablet market is rising faster and that they will take over IPad users in 2015 but IMO Apples clients are high end users and most probably more willing to buy stuff online than tablet users, where are a lot of Kids around.

    G.
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  • Profile picture of the author Meir
    Apple Newsstand in 2013 - definitely not.

    The rest of the list make sense.
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  • Profile picture of the author Dash Evra
    I wouldn't waste my time trying to figure out what the next new thing is going to be. It's best to just focus on what's working now.

    If I've learned one thing from those predictions is that humans are bad at predicting the future.

    In the early 2000's no one (in my knowledge) predicted social media, smart phones and tablets would the next big thing... So, what makes you think those "gurus" are right today?
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    • Profile picture of the author bwh1
      Originally Posted by Dash Evra View Post

      In the early 2000's no one (in my knowledge) predicted social media, smart phones and tablets would the next big thing... So, what makes you think those "gurus" are right today?
      WRONG.

      Ed Dale had a HUGE campaign a few years ago to call all of us to join FACEBOOK, long before any other Marketer told you to be on FB.

      The same Ed Dale has now an eye onto publishing to Newsstand. I wonder why?

      Some just see trends while others follow.

      Originally Posted by Meir View Post

      Apple Newsstand in 2013 - definitely not.
      Based on what?

      G.
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      • Profile picture of the author Dash Evra
        Originally Posted by bwh1 View Post

        WRONG.

        Ed Dale had a HUGE campaign a few years ago to call all of us to join FACEBOOK, long before any other Marketer told you to be on FB.


        G.

        A few years ago isn't early 2000's... By the time Ed Dale was saying that, Facebook was an already extremely popular site (Wasn't being use for marketing yet that much, but still...).

        I remember not that long ago people were saying Google+ would be "the next big thing"

        Also, Gurus have been saying for YEARS e-mail marketing will be dead because people will be using social media for messages instead of their e-mail addresses..

        <sarcasm>..Yea.. those worked out </sarcasm>

        People make ALOT of predictions. Odds are, one of them will be lucky and turn out to be right.
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        • Profile picture of the author bwh1
          Originally Posted by Dash Evra View Post

          A few years ago isn't early 2000's... By the time Ed Dale was saying that, Facebook was an already extremely popular site (Wasn't being use for marketing yet that much, but still...).

          I remember not that long ago people were saying Google+ would be "the next big thing"

          Also, Gurus have been saying for YEARS e-mail marketing will be dead because people will be using social media for messages instead of their e-mail addresses..

          <sarcasm>..Yea.. those worked out </sarcasm>

          People make ALOT of predictions. Odds are, one of them will be lucky and turn out to be right.
          While I basically agree to your statements, early 2000 in the Internet is like the stone age to todays time. Almost impossible to predict something digital on a time span that big.

          I mentioned Ed Dale as I still remember his videos (I think it was about 4 to 5 years ago) where he told to us "Get on Facebook now...." while a lot of people still promoted "make money at MySpace" (Are people still using this one?).

          And G+ WILL be the the mayor force against Facebook.

          I like to believe some studies here at Study: Google+ Will Overtake Facebook's Social Sharing By 2016

          And I have no doubt about this.

          Just take all the different product integrations into your G+ account to see where Google is heading here.

          And while LinkedIn is pissing of their users, more and more businesses are heading over to G+ and setting up circles.

          G.
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          • Profile picture of the author Dash Evra
            Originally Posted by bwh1 View Post

            While I basically agree to your statements, early 2000 in the Internet is like the stone age to todays time. Almost impossible to predict something digital on a time span that big.

            I mentioned Ed Dale as I still remember his videos (I think it was about 4 to 5 years ago) where he told to us "Get on Facebook now...." while a lot of people still promoted "make money at MySpace" (Are people still using this one?).

            And G+ WILL be the the mayor force against Facebook.

            I like to believe some studies here at Study: Google+ Will Overtake Facebook's Social Sharing By 2016

            And I have no doubt about this.

            Just take all the different product integrations into your G+ account to see where Google is heading here.

            And while LinkedIn is pissing of their users, more and more businesses are heading over to G+ and setting up circles.

            G.
            In 2009, Facebook had already went viral and stats were already showing people losing interest in Myspace. It doesn't take a guru to predict what would have happened. Even Tom (the creator) left Myspace in around 2008 because he saw the decline.

            Facebook started in 2004. If Ed Dale's had announced in 2006 - 2007, that Facebook would be the next big thing, then sure... I'd be impressed.

            As for G+, who knows...

            Those stats tend to assume the growth rate will remain constant over the years. That's just plain ridiculous.

            I remember reading some stats about G+ 1 month after it came out. According to it, G+ should have overtaken Facebook by now.

            Furthermore, the chart you presented got it all wrong. They are comparing Facebook's "Share" feature to Google plus' "+1" feature. It would have been best to include FB's "Like" instead.

            P.S. I am still waiting for my flying car that experts since the 70's have been predicting would be the norm in the 2000's
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            • Profile picture of the author Trev81
              Originally Posted by Dash Evra View Post


              A few years ago isn't early 2000's... By the time Ed Dale was saying that, Facebook was an already extremely popular site (Wasn't being use for marketing yet that much, but still...).

              Facebook started in 2004. If Ed Dale's had announced in 2006 - 2007, that Facebook would be the next big thing, then sure... I'd be impressed.
              Ed did come out and say it in 2007 just for the record.
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          • Profile picture of the author serryjw
            And while LinkedIn is pissing of their users, more and more businesses are heading over to G+ and setting up circles.
            HOW is LINKEDIN pissing off users?
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  • Profile picture of the author ivcan
    Newsstand is actually a good place to self publish with not a lot of competition, and since a great majority of the iTunes account are linked to a valid credit card, odds of getting impulse buyers to your news app is quite high. Maybe is based on the idea that Apple users are more likely to spend money on their devices thanks to the easy to use at purchasing within the iTunes environment, compared to Google Play and other alternatives. But is not the next bing thing. Is profitable. But not that big on my opinion.
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  • Profile picture of the author mohsinmallik
    Mobile Advertisement is going to be the next big thing because the number of smartphone users are increasing everyday. Advertisers would love to reach them too. Though they are reaching them but not as big.
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    • Profile picture of the author Dash Evra
      Originally Posted by mohsinmallik View Post

      Mobile Advertisement is going to be the next big thing because the number of smartphone users are increasing everyday. Advertisers would love to reach them too. Though they are reaching them but not as big.
      If you believe so, then run a mobile ad to see the results.

      It's no doubt that people are using their smartphones to get online. But the question is, are they using them to buy or just doing time consuming task?

      I am willing to bet most of those times online are spend on Facebook and gaming apps.

      Check your website's Google analytics to see how many people went there using their smartphones...Probably a low percentage.
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  • Profile picture of the author Randall Magwood
    The next big thing is marketing on the internet.
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  • Profile picture of the author hustlinsmoke
    Money is made by the do it out of the ordinary person or the next big thing.
    I have plenty to say about it.

    I have made healthy checks on most of what is up there but you always have to be the early bird to get it. Although Google and Amazon has caught on and made sure we don't make much money any longer. It used to be like a 60 / 40 split and now its like a 1 / 99 split.
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  • Profile picture of the author djneill
    I have a friend that got into mobile marketing for a little while and built a 10k list from it. The weird part about that for me is that the majority of that list was from India, and it was also the most unresponsive list I've ever seen. Needless to say he through it out the window went back to doing what works for him.
    It's always worth giving it a shot, I don't use the news stand on my ipad personally nor do most the people I know so it's nothing something I'll invest much time or effort in.
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  • Profile picture of the author Trev81
    In response to he original post, yeah I can see newsstand being huge. Maybe not this year though. I myself have bought a good few titles from it. It's effortless and convenient and the reach could be huge for a small time niche.
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