What is a good CTR / Opt-in Rate

2 replies
So I just want to take a poll of sorts. What do you guys consider a good CTR on an email to a targeted list? Meaning they click on your link. Also, after they click on the link, what do you consider a good % for those that opt-in or buy something after clicking through?

The reason I ask is I believe I found something that may be of interest. I have ran some tests and I want to compare my results to what is considered "good".

If it turns out that I've achieved good results, I will turn it into a product

Thanks for your input.
#ctr #good #optin #rate
  • Profile picture of the author MouseandMice
    It depends on what you are trying to get them to do.
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    • Profile picture of the author tdbgroup
      Originally Posted by MouseandMice View Post

      It depends on what you are trying to get them to do.
      Either to opt in or buy something.
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