Buying ebooks for resell

E-books with resell/PLR rights don't sell all that well IMHO – mainly because sooner or later someone will start giving the e-book away for free, and then nobody is going to buy it.


What does work, though, is:


To use a PLR e-book as an upsell for one of your own products
Break the e-book up into articles and post on your blog
Convert into a video series and sell that – I have to declare an interest in that one. See my sig.

Much better look for affiliate based ebooks and products with a good conversion indication and sales page. Usually books that are new and not everywhere else on the net.

However it might be good idea (if possible) if you could use the content of those ebooks with resell rights as a form of articles or content on the website as a marketing tool.

There are a lot of sites out there that sell eBooks with resell rights but I didn't have much success from them. I tried using them as incentives and bonuses for other products which done ok, but I found it really hard to sell them on it's own because they can usually be found for free elsewhere.

Dave,

If you were talking about PLR, I'd advise you to re-purpose them and target the information to a niche that most likely hasn't been exposed to the content yet. However, if you're not able to re-work the content, this may help:

1. See if the seller/author will share with you what marketing efforts he/she has already taken with the book(s). I would focus on new channels that haven't been exposed to the book yet. The idea is to present the books in places and ways that will get it in front of new audiences.
2. Add value to the book by offering it in additional formats - audio for instance.
3. Add value by offering related and complementary "bonuses" to the package that you sell.
4. Try different price points from the original book, especially higher price points, since you're offering additional value.
5. See if the seller will allow you to add a new cover design. This may or may not be possible, but if it is it will often make a big difference if you have a very compelling and outstanding graphic rendered into 3D.
6. It shouldn't be difficult to get some testimonials for the book(s) if the quality is good. Adding testimonials to the sales letter should help.
7. Offer some type of a bonus (including maybe the 1st Chapter free "preview") to get the prospects on a list. We all know that many folks don't buy on first contact and getting an email address will give you other chances to make the soft sell.
8. Do a press release for the book. No, you are not "introducing" a new book, but with the right "angle" or story, you could generate some interest that will get new prospects to your web site.

I realize that these methods will only go so far, especially if the licensed book has been heavily promoted.

It would be best if you find very high quality books that have simply been marketed very poorly - that will offer you the best chance of making money with resale rights products.

The very best to you,

Steve

Why not just market a book as an affiliate?

Make sure the licenses allow you to rewrite those books, change covers and put your name as an author, as to the sales pages and letters included - you have to rewrite them too and change the design (PLR). Otherwise, if those ebooks are live circulating over the web for a long time they might be devalued by resellers, you might find the same item for $30 in one place down to $0.99 in other places or even someone giving it away for free. So you have to search for oven fresh digital goods made from scratch and be able to sell lots of copies in no time before others decrease prices. It's hardly worth an effort now unlike it used to be in the past.

However, if you'd like to profit from them well - create a membership site. Use these ebooks to update it if you have license permissions. Build a source of residual income. But make sure the products you provide to your subscribers are worth the money you charge them monthly. I think this is the only way to make decent cash with resell rights ebooks. Even in this case this is far from the best subscription based online business model though.

Hi Dave,
Plr ebooks don't sell much as they used to be. Why don't you use the info and create a video series instead? Videos are doing better now a day.

If it was me then I'm not going to waste my time selling plr ebooks. There are much better ways to make money.

But if you're still want to do it anyway then here's a link that will show you a new angle on how to re-purpose a content.

hxxp://www.slideshare.net/Slideshare/6-tips-for-repurposing-content-on-slideshare

(replace xx with tt)

Hope this helps.

What I do is, combine 2-3 products and make one. I take the most valuable information and create my own ebook. Also, I go for high-end PLR products. When I say high-end I mean PLR that will cost $97-$200 to acquire. I go this route because I know most are not willing to pay that much and that reduces the chances of it being given away for free. Most high-end PLR usually cannot be given away. Not always the case but that's what I've noticed when buying expensive PLR.

As it relates to using the sales pages, you don't know the history of the sales page as far as if it converts. What I do is have it rewritten by a copy pro. The good think about a prewritten sales page is, the outline and detail of of the products are already there. You may have to add additional info if you're creating a new product but you'll have the frame work to write the new sales page if you choose to do it yourself.

If you do that, you'll have you very own unique product line.

I don't see any pros at all to this idea. Back when I started out online I tried this and maybe it worked back in 2008 or something, but people are more and more sophisticated now. Here's the problem (and solution):
Those books are for resale because the affiliate links or the website in the footer or watermark all lead back to the book's writer. You are paying someone to get a book to sell someone else - you make you r$7 or whatever on each sale - and he gets all the upsells and traffic. You are also building his list for him.
Next thing that happens is, people start becoming more savvy about the niche the ebook is about and unless you have true authority in it or are prepared to build a good relationship with your list, people will opt out from your emails, so no more sales from them. The ebook marketer probably has a good sales funnel set up and has by now either squeezed all they can out of the prospect and used up their relationship or is marketing other products regularly through his list and making tons of money.
Either way, you have gone for a short term fix to get a financial income.
However, a smart way to do it, would be to pay people to write the content of a good book (or more than one) with your links in it, so that you can sell it and keep all the profit, and get the traffic, and build your list. And - you could always sell it with resell rights if you wanted and let someone else do the donkey work :-)