My EZA performance stats

Craig McPherson · 05-16-2009, 04:58 AM

G'day,

My latest article published on EZA has had, in my opinion, fairly good CTR
From 88 views it has had 30 click throughs for a 34% CTR.

With this in mind I got the CTR for all my articles and the figures are below.
I would appreciate any and all comments on these figures to let me know if
they are at an acceptable level.

I have 58 active articles with 24,400 views. An average of 420 views per article.
Of the 24,400 views I have had 866 clicks on my URL for a 3.5% CTR

Are these numbers OK?

yommys01 · 05-16-2009, 05:06 AM

I am jealous of your article views but I have better CTR. Mine is osscilating between 15-20%

maverick8 · 05-16-2009, 05:07 AM

Your CTR could be a great deal better. Take a look around the forum on how to improve your CTR. You have to give the reader a good reason to click your URL. You have to persuade them.
Here a my article stats:
Article(s) Views:
62,519
Profile Views:
1,865
Articles Published:
441
URL Clicks:
11,811

igorhelpsyousucceed · 05-16-2009, 06:04 AM

Hey Craig,

3.5% CTR is a great stat.

Most network marketers get no more then
1-1.5%. You are on the right track.

But remember-there is always room for imporvement.

Igor

Hamida Harland · 05-16-2009, 06:06 AM

I think that Chris Knight of EZA says average CTR is 3-12% (check out the EZA blog). Marketers should be able to achieve much higher than this though. I think 20-30% should be an average. Some of my articles only have a CTR of about 10%, others 50%+ so the average across my whole account is 31% at the moment.

Craig McPherson · 05-22-2009, 07:35 PM

As an addition to this I have submitted 5 more articles.

These 5 all have over 50% CTR

All I did was make a massive change to my resource box.

Onwards and upwards

captivereef · 05-22-2009, 10:18 PM

write your resource box like an extension of the article with a gentle sales pitch and finish up with your link. Skip the old "learn more by visiting www.whatever.com" type of box. Do this and you should have at least a 15% Ctr.

Hope that makes sense!!

rxdavis · 05-22-2009, 11:53 PM

Just listened to a couple of pros interviewed about this. Here are the highlights:

Present a problem, then a partial solution, in your article.

Then say something like: For complete detailed instructions on (keyword anchor text)...visit xyz site...

(they of course said it much more eloquently, but the idea of leaving a partial solution and then offering the 'rest of the story' at your landing page made a lot of sense.)

hope this helps.

05-16-2009, 04:58 AM	#1
Craig McPherson Advanced Warrior Join Date: Oct 2006 Location: Melbourne Posts: 753 Thanks: 109 Thanked 300 Times in 152 Posts Social Networking	My EZA performance stats G'day, My latest article published on EZA has had, in my opinion, fairly good CTR From 88 views it has had 30 click throughs for a 34% CTR. With this in mind I got the CTR for all my articles and the figures are below. I would appreciate any and all comments on these figures to let me know if they are at an acceptable level. I have 58 active articles with 24,400 views. An average of 420 views per article. Of the 24,400 views I have had 866 clicks on my URL for a 3.5% CTR Are these numbers OK?
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05-16-2009, 05:06 AM	#2
yommys01 Banned War Room Member Join Date: Apr 2008 Location: Nigeria Posts: 1,440 Thanks: 59 Thanked 164 Times in 74 Posts Social Networking Contact Info	Re: My EZA performance stats I am jealous of your article views but I have better CTR. Mine is osscilating between 15-20%

05-16-2009, 05:07 AM	#3
maverick8 HyperActive Warrior War Room Member Join Date: May 2008 Location: , , . Posts: 247 Thanks: 69 Thanked 11 Times in 11 Posts	Re: My EZA performance stats Your CTR could be a great deal better. Take a look around the forum on how to improve your CTR. You have to give the reader a good reason to click your URL. You have to persuade them. Here a my article stats: Article(s) Views: 62,519 Profile Views: 1,865 Articles Published: 441 URL Clicks: 11,811

05-16-2009, 06:04 AM	#4
igorhelpsyousucceed Mastermind Marketer War Room Member Join Date: Jun 2008 Location: , , Israel. Posts: 1,335 Thanks: 363 Thanked 296 Times in 130 Posts Social Networking Contact Info	Re: My EZA performance stats Hey Craig, 3.5% CTR is a great stat. Most network marketers get no more then 1-1.5%. You are on the right track. But remember-there is always room for imporvement. Igor
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05-16-2009, 06:06 AM	#5
Hamida Harland Senior Warrior Member War Room Member Join Date: Feb 2007 Location: UK Posts: 2,031 Thanks: 535 Thanked 255 Times in 193 Posts	Re: My EZA performance stats I think that Chris Knight of EZA says average CTR is 3-12% (check out the EZA blog). Marketers should be able to achieve much higher than this though. I think 20-30% should be an average. Some of my articles only have a CTR of about 10%, others 50%+ so the average across my whole account is 31% at the moment.
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05-22-2009, 07:35 PM	#6
Craig McPherson Advanced Warrior Join Date: Oct 2006 Location: Melbourne Posts: 753 Thanks: 109 Thanked 300 Times in 152 Posts Social Networking	Re: My EZA performance stats As an addition to this I have submitted 5 more articles. These 5 all have over 50% CTR All I did was make a massive change to my resource box. Onwards and upwards
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05-22-2009, 10:18 PM	#7
captivereef Senior Warrior Member Join Date: Jun 2007 Location: Milwaukee, WI Posts: 1,712 Thanks: 1 Thanked 62 Times in 41 Posts	Re: My EZA performance stats write your resource box like an extension of the article with a gentle sales pitch and finish up with your link. Skip the old "learn more by visiting www.whatever.com" type of box. Do this and you should have at least a 15% Ctr. Hope that makes sense!!
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05-22-2009, 11:53 PM	#8
rxdavis Warrior Member Join Date: May 2009 Location: Florida Posts: 4 Thanks: 0 Thanked 0 Times in 0 Posts	Re: My EZA performance stats Just listened to a couple of pros interviewed about this. Here are the highlights: Present a problem, then a partial solution, in your article. Then say something like: For complete detailed instructions on (keyword anchor text)...visit xyz site... (they of course said it much more eloquently, but the idea of leaving a partial solution and then offering the 'rest of the story' at your landing page made a lot of sense.) hope this helps.