8 replies
Hi all, I've been browsing the forum for quite some time now and decided to post. I do have a online business that needs a name change and me and my partner have debated whether or not the name fits. Well here it is.

Imagineering Box

What we do. We specialize in highly flexible cloud environments, dedicated, and colocation hosting and disaster recovery.
#tech or business
  • Profile picture of the author Ripster
    Your company definitely needs a name change. That name does not sound very promising or brandable.
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  • Profile picture of the author mrgoe
    It`s kinda long for a business I say.. go for something shorter, more brandable.. imaginero or something ,.
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    • Profile picture of the author Cobaki
      Originally Posted by mrgoe View Post

      It`s kinda long for a business I say.. go for something shorter, more brandable.. imaginero or something ,.
      I agree. If you want it to have a stronger recall power, stick to one-word names or labels. Otherwise, people who will come across it and try to remember it would be like, "What's that website again? The one with Imagine.. what? I remember the word "Box", too." And that is not something that you would want to happen.
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      • Profile picture of the author ScottXG
        In our industry box can mean a switch/router server etc. So the name behind it is the datacenter is a box which houses more boxes. And we essentially have creative/skilled workers here. While housing/creating infrastructure in the "box".



        We have a short domain by the way. And we've seen many startups with long and short names most not so good.
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        • Profile picture of the author Cobaki
          Originally Posted by ScottXG View Post

          In our industry box can mean a switch/router server etc. So the name behind it is the datacenter is a box which houses more boxes. And we essentially have creative/skilled workers here. While housing/creating infrastructure in the "box".
          If your target market understands what you mean, you will have no problems with it. However, I still think that it can be improved. You will eventually come up with the most brandable domain name for your website. Just make sure that you end up having one that still represents what you do best. Good luck!
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  • Profile picture of the author Stefan Shields
    I don't really like the name.
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  • Profile picture of the author tongnk
    Name is too long and not really memorable. Something shorter would be nice. I literally thought of a box that someone images when I saw that name.
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