Most Effective Way to Do Video Marketing?

by J. David Rogers

Posted: 15 years ago 13 replies

INTERNET MARKETING

I'm just starting to dip my toe into video marketing and was wondering if I could get some feedback on my approach. Technically, I have no problem putting together the videos. I'm just not sure how best to use them.

Do you treat each video somewhat like a unique web page, optimizing it for a single keyword phrase, and thus placing that phrase as the title of the video, and also in the tags?

I'm fine with adding an overlay with my URL in the bottom of the video, but it seems many of the sites (except YouTube and a few others) don't allow you to put a live URL into the description. Is there a way to do this that I'm overlooking? If not, how do you get people to your site with your offer? Just a strong call to action made within the video and hope the viewer types in the URL?

Any other tips/tricks to effective video marketing?

Look forward to replies!

-David

#effective #marketing #video

TeamGlobal 15 years ago

Hi David,

Here's a thread with some useful information:

http://www.warriorforum.com/main-int...ing-gurus.html

All The Best,

Tony
- Thanks
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J. David Rogers 15 years ago

Thanks, Tony. I'll add my question to that thread as well.
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Clyde Dennis 15 years ago

I've got two words for you:
1. Consistency
2. Numbers
- Thanks
- 1 reply
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- bigbearmarketer 15 years ago
  
  Yes you do want to to use keywords and tags, also you want good content in your discription if you are uploading to video sharing sites.
  
  Make sure to put your link first in your discription so people know where to go and another thing is don't sell in your video, referr. What I mean by this is don't push your product or service tell what benefits they will get.
  
  Thanks
  
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wbakhos 15 years ago

check out Bubbleply.com.. you can grab any video and put a comment and link within in. Get some traction for the video and you effectively have a clickable link (to site/product/affiliate) for anyone seeing your video.

Just one of many many options!

Cheers
Will
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Neil S

15 years ago

Not to hijack your thread but this could be helpful for properly optimizing your video.

For Warriors using Youtube, do you stuff your description box with tons of keywords? Or do you save those for the tag section?

Thanks
1 reply

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Marty S

15 years ago

Originally Posted by Neil S

I am really not sure about how effective the key word is in the description, but I did a variation of the keyword there in a recent video. I think the title of the video is the strongest search factor, where the description I normally use for link re-direct traffic to my website.

You can see how I optimize those keywords in that video by doing a google search for "how to play JJ" ..... it will be the first youtube video in the results.

Thanks

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How to add a custom thumbnail image to your Youtube video
How to CUT THE FAT in your YOUTUBE videos

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Ryce 15 years ago

consider using tubemogul

TubeMogul is an online video analytics and distribution company serving publishers large and small who need independent information about video performance on the Internet and automated upload to the Web's top video sharing sites.
TubeMogul's analytic technology aggregates video-viewing data from multiple sources to give publishers improved understanding of when, where and how often videos are watched, track and compare what's hot and what's not, measure the impact of marketing campaigns, gather competitive intelligence, and share the data with prospective advertiser
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J. David Rogers

15 years ago

I stumbled on TubeMogul a couple days ago and have to say I'm impressed. It's really easy to use, and the analytics are pretty slick too. And you can't beat the price... free!

Thanks
1 reply

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Ryce

15 years ago

Originally Posted by Comenius

I stumbled on TubeMogul a couple days ago and have to say I'm impressed. It's really easy to use, and the analytics are pretty slick too. And you can't beat the price... free!

there is also Magma and Visible Measures among others

Thanks

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alexei_aus 15 years ago

yeah tubemogul is good for that. just done abuse it too much
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Igor Kheifets 15 years ago

Do not forget the keyword research
when you do video marketing.

I mean there is no point in making a video
if you do not rank within the first 2-3 pages.

Igor
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Velrajan Thangavelu 15 years ago

check out Video Scraper Plus -- Software for bulk video download/upload/conversion.

We have 17$ WSO for Video Scraper Plus.
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Most Effective Way to Do Video Marketing?

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