I'm selling about 1 eBook per day on average in Kindle!

by Bkelly301 36 replies
Okay, so I do no marketing for my Kindle eBooks. I have the same eBooks for sale on my website, and I do all my marketing for my website. I just kinda let them sit there on Kindle.

My "marketing" strategy was essentially to make my titles "SEO Friendly" for my eBooks. It's resulting in about 1 - 2 book sales per day.

I have 5 books....3 of them are $3.99. 1 of them is $0.99 (I offer it for free on my website in exchange for signing up for my mailing list). 1 of them is $4.99, but it's a 3-in-1 deal...

My $0.99 book is the most popular of the 5. My one $3.99 book is the second most popular. The $4.99 one (which is the 3-for-1 deal) is very new, and I've only sold one copy since it's been up (which happened yesterday, but I listed it for sale almost 3 months ago). The other 2 of them sell maybe once every 2 months if I'm lucky.

....So I guess I'm doing okay considering no promotion.

My question is....how do I "scale" this?

What would some marketing suggestions be?

I'm using YouTube, Facebook, and forums to promote my website....because I'd rather have people go there to buy my books...I get the full amount then . However, maybe there is a way to sell more copies of these books directly from the Amazon store complete separate from my website marketing strategy....Any suggestions?
#main internet marketing discussion forum #average #day #ebook #kindle #selling
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  • Profile picture of the author Michael Franklin
    Congrats on your results!

    Believe it or not, the best way is to build up your library of ebooks. Just by adding titles, you will have many buyers who will seek out your back catalog of titles and you will naturally make more sales. I hardly do any promotion and yet as I've grown the number of titles, the sales have gone up at a fast rate. So work on more titles!
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    • Profile picture of the author KingArthur
      Are you saying to work on more books or work on more titles you can use for each book? Do you mean to take the same book and add a different title to it?

      Originally Posted by Michael Franklin View Post

      Congrats on your results!

      Believe it or not, the best way is to build up your library of ebooks. Just by adding titles, you will have many buyers who will seek out your back catalog of titles and you will naturally make more sales. I hardly do any promotion and yet as I've grown the number of titles, the sales have gone up at a fast rate. So work on more titles!
  • Profile picture of the author Bkelly301
    Nice! I was thinking of the same exact thing...

    BTW, how many books do you have total?
    How long, on average are your books?
    What are your prices?

    Just wondering to see if I'm on the right path.

    Thanks!
  • Profile picture of the author chrris
    Id disagree. If you have content that you want promoted, it does not make much sense to just go create more content. Content does not promote itself, no matter how much of it you have. Its a much, much more time efficient process to take the eBooks you have and create promotional strategies for each book.

    I highly recommend this free content marketing guide from Neil Patel - Chapter 9 talks tactics on how to promote content.

    The Advanced Guide to Content Marketing
    • Profile picture of the author Bkelly301
      Originally Posted by chrris View Post

      Id disagree. If you have content that you want promoted, it does not make much sense to just go create more content. Content does not promote itself, no matter how much of it you have. Its a much, much more time efficient process to take the eBooks you have and create promotional strategies for each book.

      I highly recommend this free content marketing guide from Neil Patel - Chapter 9 talks tactics on how to promote content.

      The Advanced Guide to Content Marketing
      I only just begun to read chapter 1, and this guide right here appears to be GOLD. Thank you for this!
  • Profile picture of the author clever7
    Congratulations!

    I’m selling my ebooks at my website and Clickbank, and now I wrote my first Kindle ebook, and it is following the KDP Select.

    I discovered kboards, which is very helpful, thanks to this first ebook. I'm learning a lot there.













  • Profile picture of the author jfalxr
    Congratulations !
    Nice share, will try it
  • Profile picture of the author NellyColby
    I think you should diversify your choice of e-books and continue promoting them on any channel. The bigger your choice of titles, the more chances you get to sell.
  • Profile picture of the author valmillercorl
    Congrats on your results! I am working on a few Kindle of my own for the first time and it's motivating to hear your success.

    Valarie
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    • Profile picture of the author LilBlackDress
      Glad you are going in the right direction. There are tons of ways to promote your eBooks for free and social media can be an excellent vehicle if used properly. Be sure to build your list also.
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      Pen Name + 8 eBooks + social media sites 4 SALE - PM me (evergreen beauty niche)

  • Profile picture of the author timpears
    So now is the time to write another one, then another and another and another and another and on and on.
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    Tim Pears

  • Profile picture of the author Stefan Pylarinos
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    • Profile picture of the author m5smiley
      Originally Posted by Stefan Pylarinos View Post

      My suggestion would be to start to monetize the back-end. Do you have a sales funnel that you have people go through once they purchase your Kindle book? For example, send them to an optin, then have an auto responder follow-up sell them on your other products.

      You can also put links to your other Kindle books within your book, to cross-promote them and boost sales.

      As for the price you have, how are your books ranking? Often, you can lower the price, just to get more downloads/sales to boost the ranking, then raise the price again once you have a good number of reviews and ranking. If you have a good backend in place, then you can also offer it at $2.99 and get more sales, knowing you'll make more in the back-end.
      I agree with you fully! Ranking is one of the important things to consider with ebooks. It can be a so-so seller at .99, but when you think about more people already on Amazon in a buying mood seeing your book as it shoots up the rankings, you can really generate some sales.
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  • Profile picture of the author Bkelly301
    Thanks for that suggestion.

    I do link to my other books within all of my books. However, it's not possible to have people opt-in to a list when they purchase my kindle books from Amazon. When they buy from my website, they are are put on a mailing list, but not when they buy directly from the Kindle store.

    I've been considering lowering my prices too in order to get more downloads. Thanks!
    • Profile picture of the author Rod Cortez
      Originally Posted by Michael Franklin View Post

      Congrats on your results!

      Believe it or not, the best way is to build up your library of ebooks. Just by adding titles, you will have many buyers who will seek out your back catalog of titles and you will naturally make more sales. I hardly do any promotion and yet as I've grown the number of titles, the sales have gone up at a fast rate. So work on more titles!
      Originally Posted by chrris View Post

      Id disagree. If you have content that you want promoted, it does not make much sense to just go create more content. Content does not promote itself, no matter how much of it you have. Its a much, much more time efficient process to take the eBooks you have and create promotional strategies for each book.

      I highly recommend this free content marketing guide from Neil Patel - Chapter 9 talks tactics on how to promote content.

      The Advanced Guide to Content Marketing
      Actually, you're both right.

      Kindle is just a platform, so you don't throw marketing principles out the window, no matter how great a platform is.

      I've come to know a lot of Kindle authors and they all have their own strategies. I've seen those that do NO marketing and their focus is to publish GREAT content for a very specific audience and they are doing some incredible numbers (meaning 4k to 50k per month!).

      I also know Kindle authors who put out a few titles but do a lot of promoting via paid services, using press releases, social media, etc.

      I also have seen Kindle authors who extend their platforms. They don't just publish on the Kindle platform, they publish on Clickbank, Nook, Audible.com, iTunes, etc. Yes, they will create an entirely new ebook just Kindle or vice versa (because of the TOS), but they view this as a long-term business, not a quick fix that's going to make them rich in just a few months or even a year.

      One Kindle author almost called it quits but I encouraged them to do a bit more research when writing for their audience and then continue writing (following some basic marketing tips such as using KDP select, building a list, etc.) and they finally hit critical mass where they began making sales everyday.

      And I've seen author do a little bit of everything.

      I've barely scratched the surface, but it's not one way or the other. I've seen authors have success on the Kindle platform in a variety of ways. But I will agree, it's important to build a following.

      One of the most basic, fundamental marketing principles is that it's EASIER to sell to an existing customer (reader) then a new one. I take that to heart and am building a list / following in all the genres that I write in.

      RoD

      Originally Posted by Bkelly301 View Post

      Thanks for that suggestion.

      I do link to my other books within all of my books. However, it's not possible to have people opt-in to a list when they purchase my kindle books from Amazon. When they buy from my website, they are are put on a mailing list, but not when they buy directly from the Kindle store.

      I've been considering lowering my prices too in order to get more downloads. Thanks!
      An easy work around to this is send people to your website and capture their emails there. You can still cross-promote in your ebooks but also make sure you include your website and/or blog in all your ebooks.

      RoD
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      "Your personal philosophy is the greatest determining factor in how your life works out."
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