Feedback for those offering Highend Coaching Products
If you are selling a product say in the $497-$4,997 range, is it too much to ask for you to respond to genuine questions from a prospect who may be interested in joining you beforehand?
In this past week I looked at 2 different products/programs, one was for a $997 one time payment, the other for $4,997, but it could be broken down into smaller payments over 12 months. If we the prospect don't know you at all, expect us to try and look into you and your bus. history first before we hand over our money. Also, even though you are an IM business, is it too much to have contact details-at least a working and responding e-mail, and preferably a phone number that is answered?
One of these companies offers an interesting product on the one hand, with nothing other than a Clickbetter product portal, but wants your $997 now, and you only have 24 hours to get your spot- Hold on there little buddy, I am interested, but I have some questions I would like responded to first before I sign up to your coaching program mindlessly.Of course the autoresponder has it's place, but if you can't take the time to genuinely answer a question , your autoresponder is not going to get you your sale from me.
The other sends you an email saying "you would be a good fit for our program, let us know if you have any more questions" which I do, then get zero response. This last one was from one of the highly lauded coaching programs, of which the founders are members of this site and many actually heap praise upon them.
So do simple business ethics and etiquette just go out the window in I.M.? Why on earth would I want to be coached by anyone offering coaching when you cannot even be bothered answering a simple question-before you get my money?What are you going to be like AFTER you get my money? I could name and shame both companies on this thread but I won't, but the old adage still holds true" no one cares how much you know until they know how much you care!"
Steve Browne, online business strategies, tips, guidance, and resources
SteveBrowneDirect