long tailed keywords...??

You need to take into account the competition for that keyword phrase too. I use micro niche finder to help determine if a keyword phrase has good potential because it tells me the number of searches the competition of the keywords and how well they are SEO'd.

Micro Niche Finder is an awesome tool to help you with this. Basically the way it works is that you do want to take the competition into account most definitely. Some people say not to worry about it, and I guess it is a personal preference afterall.

But, if you have something with low searches and high competition, then I wouldn't bother with it. If it had high searches and low competition, then jump all over it. If it has low competition and low search then analyze it. If it is a long tail keyword, generally they are more buying keywords.

For example, "lose weight". I know that is competitive, but just follow my reason here. If someone is typing that in, then could be searching for alot of many different things; jenny craig, vitamins, diet pills, lipsuction, whatever. But, if someone types in "how to lose weight for summer wedding", then those people are looking for something very specific and they are in more of a buying mode.

Hope that helps

This formula I'm about to share doesn't always work, but it's usually a solid way to quickly determine if a keyword can be conquered... First, make sure the keyword gets enough searches to be worth pursuing. I trust you already have a way to do that. Next...

1. Go to Google and search the phrase with quotation marks around it. This tells you how many competing pages are indexed by Google that have that exact phrase (each word in the correct order) somewhere on them. If that number is 10,000 or less, you have a potential winner. *NOTE: Others will recommend lower or higher amounts, but that's the figure I've had the most success with.

2. Search Google for this: allintitle:"your phrase" (replace your phrase with your keyword phrase and leave the quotation marks in place). If that number of pages is under 500, it's still a good candidate.

3. Search Google for this: allinanchor:"your phrase" (same rules as above). If that number is less than 100, you're all set.

4. Search Google for this: allinurl:"your phrase" (same rules as above). If that number is less than 100, you're all set.

Again, others will use different numbers as their breaking points, but those work for me. Probably depends on the niche, too. But that's a down-and-dirty little formula.

I use and recommend Micro Niche Finder. I just blogged about it yesterday. The blog link is in my signature below (Long Tail SEO). If you want more info on this issue.

John