Advanced Kindle Business Strategy (how to scale your operations)

Here's a quick strategy that's a bit higher level...

Lately, I've been thinking about scaling my Kindle business. The idea here is to find a way to streamline operations, create content faster and improve the quality of each book. The key here is to put a dollar value on each book you've written. That way you know how much money can be re-invested back into the business. Now, it's easy to only look at the money you've made each month. But have you gone back and totaled up ALL of your Kindle earnings? Have you accounted for money you've already invested?

I recommend doing the following:

1. Total up everything you've earned with your business. Yes, that means calculating all the income from each country, each month.

2. Deduct everything you've spent on eCovers, edits, outsourcing, etc.

3. Divide this number by the total books you've published. (It's important to do an average because everybody has their winners and their losers. With an average, you'll know that all things being equal, every new book will ultimately hit this average income.)

4. Use this number when you're looking at different ways to scale your business. Me? I'm spending money on hiring a developmental editor, a research assistant and perhaps a full-time co-author.

5. Write down this "dollar per book" number in a prominent place. Refer to it often as you build your Kindle business. You'll find that your subconscious mind starts to think of creative ways to get a return on your investment.

Well, that's what I'm doing with my business. Does anyone else track the metrics for their Kindle books?

~Steve Scott

P.S. Looking at what I just wrote, I just realized you could probably do the exact same thing for ANY Internet business. :-)