Where's the best info to start learning about Traffic/CPM projections?
I am trying to put some projections together for my site that runs ads from lijit. I realize that their are a number of different factors that go into CPM calculations but is there any way I can make a rough estimate?
Im trying to answer questions like, what can I expect to be an average CPM if my site is doing 10K uniques a day, with 1.3 pageviews per visitor and 3 ads per page.
Thank you for any info you can provide!
Im trying to answer questions like, what can I expect to be an average CPM if my site is doing 10K uniques a day, with 1.3 pageviews per visitor and 3 ads per page.
Thank you for any info you can provide!