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My Open Rates: Good or Bad?

by Caspoor
9 replies
Hi Warriors,

This is my emails open rate of 50 subscribers:

#1: 43.2%
#2: 16.2%
#3: 14.4%
#4: 16.2%
#5: 9.9%
#6: 11.9%
#7: 6.1%
#8: 6.7%
#9: 10%

Good or Bad? i'm on the right track?
Need your thoughts.

Regards,
#bad #good #open #rates
  • Profile picture of the author savidge4
    Originally Posted by Caspoor View Post

    Hi Warriors,

    This is my emails open rate of 50 subscribers:

    #1: 43.2%
    #2: 16.2%
    #3: 14.4%
    #4: 16.2%
    #5: 9.9%
    #6: 11.9%
    #7: 6.1%
    #8: 6.7%
    #9: 10%

    Good or Bad? i'm on the right track?
    Need your thoughts.

    Regards,
    Testing my friend.. need to work on your subject lines. Might I suggest reposting this over on 'Offline' and see if those guys can help you out.
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  • Profile picture of the author schttrj
    Originally Posted by Caspoor View Post

    Hi Warriors,

    This is my emails open rate of 50 subscribers:

    #1: 43.2%
    #2: 16.2%
    #3: 14.4%
    #4: 16.2%
    #5: 9.9%
    #6: 11.9%
    #7: 6.1%
    #8: 6.7%
    #9: 10%

    Good or Bad? i'm on the right track?
    Need your thoughts.

    Regards,
    If it's from day 1 to day 9, your open rate is gradually tanking. Not good.

    If it's ranging from email 1 to email 9, then you already got your answer what works best. Just improve on that.
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  • Profile picture of the author dmarseller
    Try to give something free with a high value (maybe a good PLR pack) the 3th day also work on the subject lines of the days 5 to 9.

    Are u adding a PS? This is a cool trick to increase the open rates

    Regards!
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    • Profile picture of the author Martin Avis
      Originally Posted by dmarseller View Post

      Try to give something free with a high value (maybe a good PLR pack) the 3th day also work on the subject lines of the days 5 to 9.

      Are u adding a PS? This is a cool trick to increase the open rates

      Regards!
      Subject lines are important, but a PS will do nothing for your open rate (in that email) as if they don't open it, they can't see the PS!

      I suspect you are confusing open rates with click rates - a good PS can certainly help improve the latter.

      Similarly, giveaways have no effect on the open rates of the email they are in - unless well flagged in the subject line. They can affect future open rates though.
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      • Profile picture of the author Danny McConnell
        Originally Posted by Martin Avis View Post

        Similarly, giveaways have no effect on the open rates of the email they are in - unless well flagged in the subject line. They can affect future open rates though.
        Sorry if I was unclear. I was referring to the offer that built the list. Obviously anything contained within the email won't affect open rates.

        Subject lines and relationships are what do that.
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  • Profile picture of the author TimothyTorrents
    ...and remember that a lot of people don't like to receive promotional emails on a daily basis. Make sure that there is a decent interval between emails.
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  • Profile picture of the author Bill Jeffels
    There are so many different variables what could be happening. All you are giving is percentages.

    How many of those days are you trying to sell something?

    The days you are not are you giving your prospect valuable information so they will be looking forward to your email the next day.

    Are you putting some curiosity and a benefit in the subject line to show they're going to get an advantage to open?


    Bill


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    • Profile picture of the author Danny McConnell
      It really depends on how you use your list and how you built it. If those are open rates from subscribers you got from buying a solo from a burned out list, you are doing OK.

      If you are hammering them with offers every day right off the bat same thing.

      From other places maybe not so much.

      How was your free offer if there was one?
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  • Profile picture of the author malcsimm
    Are you starting out by getting them to like and trust you? In other words, a few emails not banging them over the head with sales but giving them some useful free information and maybe a little bit of background about you?

    How about linking to your best posts, for example?

    I don't start doing much selling at all until email four once someone is added to any of my lists.

    Malc
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